Deck 15: Developing a Plan for Monitoring and Evaluation

Question 1

To determine ROI, for Number of likes on Facebook, indicate whether the information/calculations are needed?

A) YES
B) NO

Answer 1

B

Question 2

What methods are the most significant costs?

Answer 2

Randomized Controlled Trials, Scientific surveys, Technical surveys

Question 3

What is the least expensive method for evaluation?

Answer 3

Records, databases, anecdotal comments

Question 4

To determine ROI, for Money spent, indicate whether the information/calculations are needed?

A) YES
B) NO

Question 5

What is one of the most typical methodologies for measuring outcomes?

Question 6

What is one of the most reliable methodologies for measuring impact?

Question 7

Name two potential Output measures.

Question 8

What is one of the most typical resources for measuring inputs?

Question 9

Name two potential Outcome measures:

Question 10

To determine ROI, for Cost per behavior influenced, indicate whether the information/calculations are needed?

A) YES
B) NO

Question 11

Name three potential purposes for an evaluation.

Question 12

To determine ROI, for Earned media impressions, indicate whether the information/calculations are needed?

A) YES
B) NO

Question 13

To determine ROI, for Benefit per behavior, indicate whether the information/calculations are needed?

A) YES
B) NO

Question 14

Name two potential Impact measures:

Question 15

What methods are typically moderate costs?

Question 16

What are three timeframes for measurement efforts?

Question 17

To determine ROI, for Behaviors influenced, indicate whether the information/calculations are needed?

A) YES
B) NO