Deck 13: Philanthropic Fundraising

Question 1

An important tool in planning and managing a campaign is the ______.

A) strategic plan
B) contact report
C) gift standards chart
D) fundraising scaffold

Answer 1

C

Question 2

Which phase is a campaign in following the kickoff?

A) quiet
B) noisy
C) public
D) planning

Answer 2

C

Question 3

When soliciting gifts, the more ______ contact, the better it is.

A) political
B) personal
C) insistent
D) guilt-evoking

Answer 3

B

Question 4

What is a gift given after one's death called?

A) bequest
B) testament
C) living asset
D) ultimate donation

Question 5

What fundraising subspecialty encompasses all the back-office operations such as gift recording and acknowledgment?

A) planning
B) stewardship
C) advancement services
D) administration

Question 6

What type of foundation generally does not make grants to other organizations?

A) family
B) corporate
C) operating
D) independent

Question 7

Which type of giving is expected to grow substantially in the coming decades?

A) bequests
B) corporate
C) tax efficacy
D) foundation

Question 8

What type of giving is done in support of a corporation's business goals?

A) gifts-in-kind
B) planned giving
C) charitable gift annuity
D) strategic philanthropy

Question 9

______ describes corporate giving that supports a good environment in which to do business.

A) Philanthropy
B) Stewardship
C) Enlightened self-interest
D) Institutional advancement

Question 10

The concept of ______ states individuals are driven by their nature to improve the human condition.

A) altruism
B) solicitation
C) self-directed giving
D) enlightened self-interest

Question 11

Which type of fund is created during a campaign's quiet phase?

A) major
B) nucleus
C) nest egg
D) wrap-up

Question 12

The largest portion of giving by individuals is given to ______.

A) education
B) hospice care
C) religious organizations
D) environmental charities

Question 13

What activity below is undertaken with the goal of eliciting charitable or philanthropic giving?

A) fund-raising
B) paying taxes
C) paying back taxes
D) charging fees for service

Question 14

What model depicts how individuals develop their giving relationship with an organization?

A) giving life cycle
B) gift standards chart
C) fundraising pyramid
D) philanthropy flowchart

Question 15

______ are required to expend a minimum of 5% of investment value for either grants or operating expenses.

A) Corporations
B) Foundations
C) Religious entities
D) Charitable remainder trusts

Question 16

The inclination to give resources based on the ability to make history is referred to as ______.

A) cultivation
B) beneficence
C) hyperagency
D) identification

Question 17

What formal document identifies the mutual understandings of the donor and the organization?

A) gift agreement
B) donor statement
C) gift standards charter
D) bequest notifications

Question 18

According to Dunlop, what type of gifts do individuals make to meet a nonrecurring need of an organization?

A) regular
B) special
C) ultimate
D) principal

Question 19

What term below is used to identify potential donors?

A) cultivation
B) prospect research
C) charity philanthropy
D) philanthropic management

Question 20

Although philanthropy is common around the world, organized fund-raising and philanthropy on a massive scale are still primarily a/an ______ phenomenon.

A) British
B) French
C) American
D) Canadian

Question 21

According to the financial pyramid, what are financial gifts of $1 million or more called?

A) special
B) regular
C) ultimate
D) principal

Question 22

The largest source of gifts comes from private individuals.

Question 23

A business supply company gave free office supplies to a nonprofit organization. What type of gift is this?

A) trust
B) grant
C) bequest
D) gift-in-kind

Question 24

An advancement officer is compiling a list of the organization's alumni. Which step of the fund-raising process is the officer performing?

A) sorting
B) soliciting
C) stewarding
D) prospecting

Question 25

The motivations of individual donors are more complex than the motives of corporations.

Question 26

A nonprofit mailed each of its donors an annual report. This action is an example of which step of the fund-raising process?

A) qualifying prospects
B) efficiency and effectiveness
C) identifying organizational goals
D) stewarding the gift and the relationship

Question 27

Human service organizations are highly reliant on individual giving.

Question 28

Private gifts cannot be used for organizational capacity building.

Question 29

Development is attention to the long-term growth of an organization.

Question 30

A tool to evaluate the efficiency of a fund-raising effort is a ______.

A) bar chart
B) linear equation
C) covariate relationship
D) cost-per-dollar-raised ratio

Question 31

A restricted gift is designated by the donor for a specific purpose.

Question 32

The cost of a fund-raising effort is not as important as the amount of money it raised.

Question 33

It is more important to identify prospects before identifying fund-raising priorities.

Question 34

A donor made a large financial gift to the hospice that provided a family member with end-of-life care in gratitude for its service. The donor would be classified as a ______ donor.

A) devout
B) repayer
C) socialite
D) invested

Question 35

A married couple invested in an insurance policy with their college alumni association being the beneficiary. This action is an example of which type of giving?

A) regular
B) efficient
C) deferred
D) expectancy

Question 36

A nonprofit organization used social media to develop a large network of donors. What type of fund-raising effort did the nonprofit use?

A) direct email
B) telemarketing
C) crowdfunding
D) personal solicitation

Question 37

A campaign involves two phases: the quiet phase and the public phase.

Question 38

The return on investment in fund-raising is a better measure of effectiveness than a cost-benefit ratio.

Question 39

Which term was originally used to describe long-term fundraising efforts to build institutions?

A) development
B) building funds
C) planned giving
D) community chest

Question 40

An individual donor gave a gift to the American Red Cross (ARC) to provide clothing for individuals who lost their homes due to a flood. At the same time, a local foundation provided the ARC funds to develop plans for a new housing subdivision away from the flood zone. The individual donor's gift is an example of ______, while the foundation's gift is an example of ______.

A) charity; philanthropy
B) a grant; an annual fund
C) bequest; planned giving
D) entrepreneurship; a trust

Question 41

Compare and contrast the terms "fundraising" and "campaigns."

Question 42

Name the seven categories of donors as identified by Prince and File. Give a brief description of each category.

Question 43

Justify a reason why a nonprofit organization should not accept a financial gift.

Question 44

Analyze unethical relationships that can arise in fund-raising.

Question 45

Outline the steps involved in organizing a fund-raising activity.

Question 46

Select a nonprofit organization that you are familiar with and explain how that organization applies the six steps of the fund-raising process.

Question 47

Determine the three largest sources of gifts and provide an example of each.

Question 48

Differentiate the terms "fund-raising" and "development" and provide an example of each.

Question 49

Identify two gift solicitation methods and discuss the advantages and disadvantages of each

Question 50

Investigate and explain how tax rates affect charitable giving.

Question 51

Compare and contrast the two approaches to giving.

Question 52

Analyze social relationships on their influences on traditional fund-raising strategies.