Deck 1: The Nature of Strategic Management

ملء الشاشة (f)
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سؤال
Principles of conduct that guide decision- making are known as

A)human rights.
B)the Constitution.
C)social responsibility requirements.
D)nonprofit organization policies.
E)business ethics.
استخدم زر المسافة أو
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لقلب البطاقة.
سؤال
Which of the following statements is false?

A)No organization has unlimited resources.
B)Strategic decisions require trade- offs.
C)Strategic management must be a self- reflective learning process.
D)Open- mindedness is an important guideline for effective strategic management.
E)Strategic management must become a self- perpetuating socialist mechanism.
سؤال
can best be described as short- term in nature.

A)Tenure
B)Management
C)Mission statements
D)Strategies
E)Annual objectives
سؤال
What is the correct term for the enduring statements of purpose that distinguish one business from others that are similar?

A)Objectives
B)Policies
C)Employee conduct guidelines
D)Mission statements
E)Rules
سؤال
Which of the following is not included in the strategic management model?

A)Implementing strategies.
B)Developing mission and vision statements.
C)Measuring and evaluating performance.
D)Performing internal research to identify customers.
E)Establishing long- term objectives.
سؤال
Who is the world's top producer of cars?

A)Ford
B)Hyundai
C)Toyota
D)Honda
E)General Motors
سؤال
All of these are pitfalls an organization should avoid in strategic planning except

A)using plans as a standard for measuring performance.
B)being so formal in planning that flexibility and creativity are stifled.
C)failing to involve key employees in all phases of planning.
D)too hastily moving from mission development to strategy formulation.
E)using strategic planning to gain control over decisions and resources.
سؤال
The trends in newspaper circulation in the United States provide support for which statement?

A)Sustainable competitive advantage is easy to maintain.
B)Most competitive advantages are hard to sustain.
C)Competition is generally good for companies and consumers.
D)Some products are relatively immune to changes in the external environment.
E)Several firms can have similar competitive advantages.
سؤال
The first step in strategic planning is generally

A)developing a mission statement.
B)determining opportunities and threats.
C)developing a vision statement.
D)making a profit.
E)establishing goals and objectives.
سؤال
In which phase of strategic management are annual objectives especially important?

A)Evaluation
B)Management
C)Formulation
D)Implementation
E)Control
سؤال
Strategic management enables an organization to ,instead of companies just responding to threats in their business environment.

A)be proactive
B)foresee into the future
C)determine when the threat will subside
D)defeat their competitors
E)avoid the threats
سؤال
Usually,external opportunities and threats are

A)key functions in strategy implementation.
B)controlled by governments.
C)not as important as internal strengths and weaknesses.
D)uncontrollable by a single organization.
E)key functions in strategy exploitation.
سؤال
What percent of total sales are estimated to be completed online by 2016?

A)15 percent
B)7 percent
C)60 percent
D)85 percent
E)20 percent
سؤال
Long- term objectives should be all of the following except

A)continually changing.
B)challenging.
C)measurable.
D)reasonable.
E)consistent.
سؤال
Which of the following is not a reason given for poor or no strategic planning in organizations?

A)Being content with success
B)Trust of management
C)Poor reward structure
D)Wasting time
E)Fire- fighting
سؤال
Anything that a firm does especially well compared to rival firms is referred to as

A)competitive advantage.
B)comparative advantage.
C)an external opportunity.
D)opportunity cost.
E)sustainable advantage.
سؤال
The one factor that has most significantly impacted the nature and core of buying and selling in nearly all industries has been

A)the government.
B)corporate greed.
C)customer and employee focus.
D)the Internet.
E)political borders.
سؤال
During which stage of strategic management is a firm's specific internal strengths and weaknesses determined?

A)Formulation
B)Feedback
C)Implementation
D)Goal- setting
E)Evaluation
سؤال
The strategic- management process

A)is a continuous process.
B)occurs once a year.
C)applies mostly to companies with sales greater than $100 million.
D)applies mostly to small businesses.
E)is a sequential process.
سؤال
Which of the following is not a pitfall an organization should avoid in strategic planning?

A)Involving all managers rather than delegating planning to a "planner".
B)Failing to communicate the plan to employees.
C)Doing strategic planning only to satisfy accreditation or regulatory requirements.
D)Top managers not actively supporting the strategic planning process.
E)None of the above
سؤال
What can be created by ethics training and an ethics culture?

A)Comparative advantage
B)Competitive responsibility
C)Competitive advantage
D)Strategic advantage
E)Employee cooperation
سؤال
How do line managers become "owners" of the strategy?

A)By buying off top managers
B)By involvement in the strategic- management process
C)By attending top manager meetings
D)By becoming a shareholder of the firm
E)By gathering information about competitors
سؤال
Which phase of strategic management is called the action phase?

A)Strategy evaluation
B)Strategy implementation
C)Measuring performance
D)Strategy formulation
E)Allocating resources
سؤال
Strategy evaluation is necessary because

A)internal and external factors are constantly changing.
B)the SEC requires strategy evaluation.
C)the IRS requires strategy evaluation.
D)firms have limited resources.
E)competitors change their strategies.
سؤال
What can be defined as the art and science of formulating,implementing and evaluating cross- functional decisions that enable an organization to achieve its objectives?

A)Strategic management
B)Strategic leading
C)Strategy formulation
D)Strategy implementation
E)Strategy evaluation
سؤال
and are external forces transforming business and society today.

A)E- commerce; globalization
B)Corporate culture; stakeholders
C)E- commerce; strategy
D)Strategy; globalization
E)Stakeholders; strategy
سؤال
Which statement best describes the role of intuition in management?

A)It is better than analysis in decision- making.
B)It is management by ignorance.
C)It represents a minor factor in decision- making integrated with analysis.
D)It should be coupled with analysis in decision- making.
E)It represents the marginal factor in decision- making.
سؤال
Specific results an organization seeks to achieve in pursuing its basic mission are

A)strategies.
B)rules.
C)policies.
D)mission.
E)objectives.
سؤال
The largest company in the world is

A)Honda Motor.
B)ING Group.
C)Royal Dutch/Shell Group.
D)Wal- Mart.
E)Ford Motor Company.
سؤال
Which individuals are most responsible for the success and failure of an organization?

A)Personnel directors
B)Human resource managers
C)Financial planners
D)Strategists
E)Stakeholders
سؤال
Which of these business actions is (are)always considered to be unethical?

A)Using nonunion labor in a union shop
B)Poor product or service safety
C)Insider trading
D)Dumping flawed products in a foreign market
E)all of the above
سؤال
All of these are potential disadvantages of an international operation except

A)overestimated weaknesses and underestimated strengths of competitors.
B)differing languages,cultures and value systems.
C)complexity due to a multiple monetary system.
D)reduced tariffs and taxes.
E)all of these are potential disadvantages.
سؤال
is used to refer to strategic formulation,implementation and evaluation,with referring only to strategic formulation.

A)Strategic planning; strategic management
B)Strategic implementation; strategic focus
C)Strategic management; strategic processing
D)Strategic management; strategic planning
E)Strategic planning; strategic processing
سؤال
Because they must take the of the firm,strategists' salaries are high compared to those of other individuals in the organization.

A)environmental risks
B)moral risks
C)societal criticism
D)employee criticism
E)social risks
سؤال
The greatest advantage of international operations is

A)gaining new customers.
B)less intense competition.
C)spreading economic risks over a wider number of markets.
D)reduced tariffs and taxes.
E)access to global technology,culture and business practices.
سؤال
What are the means by which long- term objectives will be achieved?

A)Strengths
B)Strategies
C)Opportunities
D)Policies
E)Weaknesses
سؤال
The act of strengthening employees' sense of effectiveness by encouraging and rewarding them to participate in decision- making and to exercise initiative and imagination is referred to as

A)transformation.
B)empowerment.
C)delegation.
D)authoritarianism.
E)proaction.
سؤال
What step in the strategic development process involves mobilizing employees and managers to put strategies into action?

A)Implementing strategy
B)Competitive advantage
C)Strategy evaluation
D)Strategic advantage
E)Formulating strategy
سؤال
A(n)can provide a basis on which policies can be devised to guide daily decisions and behavior at the work site.

A)code of business ethics
B)policy for safety
C)vision statement
D)list of guidelines
E)annual objective
سؤال
Identify a theme that has become a more important strategic issue due to global warming,bioterrorism,and increased pollution.

A)Monitoring employees
B)Internal environment
C)Internal stakeholders
D)External environment
E)Measuring performance
سؤال
In 2006,customers spent more money online for clothes than they did on computers.
سؤال
Military strategy is based on an assumption of ,whereas business strategy is based on an assumption of _ .

A)cooperation; competition
B)conflict; competition
C)conflict; cooperation
D)cooperation; conflict
E)competition; conflict
سؤال
All strategists have similar attitudes,values,ethics and concerns for social responsibility.
سؤال
Although the Internet has increased in popularity,it has actually led to increases in company expenses.
سؤال
In the context of conducting business operations across national borders,a(n)refers to a firm investing in international operations,while the is the country where that business is conducted.

A)parent country; host company
B)home country; parent company
C)host company; home country
D)parent company; host country
E)exporting company; importing company
سؤال
International operations can be as simple as exporting a product to a single foreign country.
سؤال
The top three online apparel retailers in 2010,using a measure of fans accross all major social media platforms,were

A)Gap,Zappos,and L.L.Bean.
B)Wal- Mart,TopShop,and Sears.
C)L.L.Bean,Zappos,and Victoria's Secret.
D)Sears,Victoria's Secret,and ASOS.
E)Zappos,ASOS,and TopShop.
سؤال
An important activity in is taking corrective action.

A)strategy evaluation
B)strategy leadership
C)strategy formulation
D)strategy implementation
E)all of the above
سؤال
Which of the following is not one of the benefits of strategic management described by Greenley?

A)It provides an objective view of management problems.
B)It maximizes the effects of adverse conditions and changes.
C)It creates a framework for internal communication among personnel.
D)It gives a degree of discipline and formality to the management of a business.
E)It encourages a favorable attitude toward change.
سؤال
What types of skills are especially critical for successful strategy implementation?

A)Marketing
B)Interpersonal
C)Technical
D)Conceptual
E)Thinking
سؤال
The changes that occurred when Robert Iger became CEO at Disney demonstrate which current trend in organizations?

A)Increased central planning of the strategic management process
B)Increased formalization of the strategic management process
C)Increased structuring of strategic management
D)Increased emphasis on strategic planning
E)Increased decentralizing of strategic management
سؤال
is not a strategy- implementation activity.

A)Motivating employees
B)Devising policies
C)Allocating resources
D)Taking corrective actions
E)Establishing annual objectives
سؤال
According to research,organizations using strategic management are than those that do not.

A)more complex
B)more profitable
C)less complex
D)less profitable
E)less static
سؤال
A strong heritage underlies the study of strategic management.

A)cultural
B)political
C)social
D)military
E)government
سؤال
Annual objectives are especially important in strategy formulation.
سؤال
Nonprofit organizations have less need for strategic management because they are not interested in making a profit.
سؤال
In a large diversified organization,strategy formulation,implementation and evaluation activities occur at three hierarchical levels: corporate,divisional and functional.
سؤال
According to Greenley,strategic management provides a cooperative,integrated and enthusiastic approach to tackling problems and opportunities.
سؤال
A way to describe the strategic- management process is as an objective,logical,systematic approach for making major decisions in an organization.
سؤال
Which of the following are guides to decision making?

A)Policies
B)Goals
C)Laws
D)Rules
E)Procedures
سؤال
The final stage in strategic management is strategy implementation.
سؤال
One risk in international operations is that nationalistic factions could seize the operations.
سؤال
The poor reward structure is one reason managers do not engage in strategic planning.
سؤال
An integral part of the responsibility of all managers is to provide ethical leadership by constant example and demonstration.
سؤال
By monitoring external events,companies should be able to identify when change is required.
سؤال
Resource allocation is included in strategy- formulation activities.
سؤال
Application of the strategic- management process is typically more formal in larger,well- established organizations.
سؤال
A vision statement is,in essence,a company's game plan.
سؤال
Strategic- management process is an attempt to organize qualitative and quantitative information in a way that allows effective decisions to be made under conditions of uncertainty.
سؤال
A vision statement answers the question,"What is our business?," whereas a mission statement answers,"What do we want to become?"
سؤال
The underpinnings of strategic management hinge on managers gaining an understanding of competitors,markets,prices,suppliers,distributors,governments,creditors,shareholders and customers worldwide.
سؤال
A clear mission statement describes the values and priorities of an organization.
سؤال
Strategists are usually found in higher levels of management and have considerable authority for decision- making in the firm.
سؤال
In order for a firm to achieve sustained competitive advantage,a firm must continually adapt to changes in external trends and events and effectively formulate,implement,and evaluate strategies that capitalize upon those factors.
سؤال
One pitfall which managers should avoid in strategic planning is top managers making many intuitive decisions that conflict with the formal plan.
سؤال
According to Albert Einstein,knowledge is far more important than intuition.
سؤال
Analytical and intuitive thinking should complement each other.
سؤال
An integral part of strategy implementation must be to evaluate the quality of the strategic management process.
سؤال
Newspaper companies in the United States provide a good example of how a company can sustain a competitive advantage over the long term.
سؤال
Firms can be more proactive with strategic management.
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ملء الشاشة (f)
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Deck 1: The Nature of Strategic Management
1
Principles of conduct that guide decision- making are known as

A)human rights.
B)the Constitution.
C)social responsibility requirements.
D)nonprofit organization policies.
E)business ethics.
E
2
Which of the following statements is false?

A)No organization has unlimited resources.
B)Strategic decisions require trade- offs.
C)Strategic management must be a self- reflective learning process.
D)Open- mindedness is an important guideline for effective strategic management.
E)Strategic management must become a self- perpetuating socialist mechanism.
E
3
can best be described as short- term in nature.

A)Tenure
B)Management
C)Mission statements
D)Strategies
E)Annual objectives
E
4
What is the correct term for the enduring statements of purpose that distinguish one business from others that are similar?

A)Objectives
B)Policies
C)Employee conduct guidelines
D)Mission statements
E)Rules
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5
Which of the following is not included in the strategic management model?

A)Implementing strategies.
B)Developing mission and vision statements.
C)Measuring and evaluating performance.
D)Performing internal research to identify customers.
E)Establishing long- term objectives.
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6
Who is the world's top producer of cars?

A)Ford
B)Hyundai
C)Toyota
D)Honda
E)General Motors
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7
All of these are pitfalls an organization should avoid in strategic planning except

A)using plans as a standard for measuring performance.
B)being so formal in planning that flexibility and creativity are stifled.
C)failing to involve key employees in all phases of planning.
D)too hastily moving from mission development to strategy formulation.
E)using strategic planning to gain control over decisions and resources.
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8
The trends in newspaper circulation in the United States provide support for which statement?

A)Sustainable competitive advantage is easy to maintain.
B)Most competitive advantages are hard to sustain.
C)Competition is generally good for companies and consumers.
D)Some products are relatively immune to changes in the external environment.
E)Several firms can have similar competitive advantages.
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9
The first step in strategic planning is generally

A)developing a mission statement.
B)determining opportunities and threats.
C)developing a vision statement.
D)making a profit.
E)establishing goals and objectives.
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10
In which phase of strategic management are annual objectives especially important?

A)Evaluation
B)Management
C)Formulation
D)Implementation
E)Control
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11
Strategic management enables an organization to ,instead of companies just responding to threats in their business environment.

A)be proactive
B)foresee into the future
C)determine when the threat will subside
D)defeat their competitors
E)avoid the threats
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12
Usually,external opportunities and threats are

A)key functions in strategy implementation.
B)controlled by governments.
C)not as important as internal strengths and weaknesses.
D)uncontrollable by a single organization.
E)key functions in strategy exploitation.
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13
What percent of total sales are estimated to be completed online by 2016?

A)15 percent
B)7 percent
C)60 percent
D)85 percent
E)20 percent
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14
Long- term objectives should be all of the following except

A)continually changing.
B)challenging.
C)measurable.
D)reasonable.
E)consistent.
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15
Which of the following is not a reason given for poor or no strategic planning in organizations?

A)Being content with success
B)Trust of management
C)Poor reward structure
D)Wasting time
E)Fire- fighting
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16
Anything that a firm does especially well compared to rival firms is referred to as

A)competitive advantage.
B)comparative advantage.
C)an external opportunity.
D)opportunity cost.
E)sustainable advantage.
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17
The one factor that has most significantly impacted the nature and core of buying and selling in nearly all industries has been

A)the government.
B)corporate greed.
C)customer and employee focus.
D)the Internet.
E)political borders.
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18
During which stage of strategic management is a firm's specific internal strengths and weaknesses determined?

A)Formulation
B)Feedback
C)Implementation
D)Goal- setting
E)Evaluation
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19
The strategic- management process

A)is a continuous process.
B)occurs once a year.
C)applies mostly to companies with sales greater than $100 million.
D)applies mostly to small businesses.
E)is a sequential process.
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20
Which of the following is not a pitfall an organization should avoid in strategic planning?

A)Involving all managers rather than delegating planning to a "planner".
B)Failing to communicate the plan to employees.
C)Doing strategic planning only to satisfy accreditation or regulatory requirements.
D)Top managers not actively supporting the strategic planning process.
E)None of the above
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21
What can be created by ethics training and an ethics culture?

A)Comparative advantage
B)Competitive responsibility
C)Competitive advantage
D)Strategic advantage
E)Employee cooperation
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22
How do line managers become "owners" of the strategy?

A)By buying off top managers
B)By involvement in the strategic- management process
C)By attending top manager meetings
D)By becoming a shareholder of the firm
E)By gathering information about competitors
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23
Which phase of strategic management is called the action phase?

A)Strategy evaluation
B)Strategy implementation
C)Measuring performance
D)Strategy formulation
E)Allocating resources
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24
Strategy evaluation is necessary because

A)internal and external factors are constantly changing.
B)the SEC requires strategy evaluation.
C)the IRS requires strategy evaluation.
D)firms have limited resources.
E)competitors change their strategies.
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25
What can be defined as the art and science of formulating,implementing and evaluating cross- functional decisions that enable an organization to achieve its objectives?

A)Strategic management
B)Strategic leading
C)Strategy formulation
D)Strategy implementation
E)Strategy evaluation
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26
and are external forces transforming business and society today.

A)E- commerce; globalization
B)Corporate culture; stakeholders
C)E- commerce; strategy
D)Strategy; globalization
E)Stakeholders; strategy
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27
Which statement best describes the role of intuition in management?

A)It is better than analysis in decision- making.
B)It is management by ignorance.
C)It represents a minor factor in decision- making integrated with analysis.
D)It should be coupled with analysis in decision- making.
E)It represents the marginal factor in decision- making.
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28
Specific results an organization seeks to achieve in pursuing its basic mission are

A)strategies.
B)rules.
C)policies.
D)mission.
E)objectives.
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29
The largest company in the world is

A)Honda Motor.
B)ING Group.
C)Royal Dutch/Shell Group.
D)Wal- Mart.
E)Ford Motor Company.
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30
Which individuals are most responsible for the success and failure of an organization?

A)Personnel directors
B)Human resource managers
C)Financial planners
D)Strategists
E)Stakeholders
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31
Which of these business actions is (are)always considered to be unethical?

A)Using nonunion labor in a union shop
B)Poor product or service safety
C)Insider trading
D)Dumping flawed products in a foreign market
E)all of the above
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32
All of these are potential disadvantages of an international operation except

A)overestimated weaknesses and underestimated strengths of competitors.
B)differing languages,cultures and value systems.
C)complexity due to a multiple monetary system.
D)reduced tariffs and taxes.
E)all of these are potential disadvantages.
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33
is used to refer to strategic formulation,implementation and evaluation,with referring only to strategic formulation.

A)Strategic planning; strategic management
B)Strategic implementation; strategic focus
C)Strategic management; strategic processing
D)Strategic management; strategic planning
E)Strategic planning; strategic processing
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34
Because they must take the of the firm,strategists' salaries are high compared to those of other individuals in the organization.

A)environmental risks
B)moral risks
C)societal criticism
D)employee criticism
E)social risks
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35
The greatest advantage of international operations is

A)gaining new customers.
B)less intense competition.
C)spreading economic risks over a wider number of markets.
D)reduced tariffs and taxes.
E)access to global technology,culture and business practices.
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36
What are the means by which long- term objectives will be achieved?

A)Strengths
B)Strategies
C)Opportunities
D)Policies
E)Weaknesses
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37
The act of strengthening employees' sense of effectiveness by encouraging and rewarding them to participate in decision- making and to exercise initiative and imagination is referred to as

A)transformation.
B)empowerment.
C)delegation.
D)authoritarianism.
E)proaction.
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38
What step in the strategic development process involves mobilizing employees and managers to put strategies into action?

A)Implementing strategy
B)Competitive advantage
C)Strategy evaluation
D)Strategic advantage
E)Formulating strategy
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39
A(n)can provide a basis on which policies can be devised to guide daily decisions and behavior at the work site.

A)code of business ethics
B)policy for safety
C)vision statement
D)list of guidelines
E)annual objective
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40
Identify a theme that has become a more important strategic issue due to global warming,bioterrorism,and increased pollution.

A)Monitoring employees
B)Internal environment
C)Internal stakeholders
D)External environment
E)Measuring performance
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41
In 2006,customers spent more money online for clothes than they did on computers.
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42
Military strategy is based on an assumption of ,whereas business strategy is based on an assumption of _ .

A)cooperation; competition
B)conflict; competition
C)conflict; cooperation
D)cooperation; conflict
E)competition; conflict
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43
All strategists have similar attitudes,values,ethics and concerns for social responsibility.
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44
Although the Internet has increased in popularity,it has actually led to increases in company expenses.
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45
In the context of conducting business operations across national borders,a(n)refers to a firm investing in international operations,while the is the country where that business is conducted.

A)parent country; host company
B)home country; parent company
C)host company; home country
D)parent company; host country
E)exporting company; importing company
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46
International operations can be as simple as exporting a product to a single foreign country.
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47
The top three online apparel retailers in 2010,using a measure of fans accross all major social media platforms,were

A)Gap,Zappos,and L.L.Bean.
B)Wal- Mart,TopShop,and Sears.
C)L.L.Bean,Zappos,and Victoria's Secret.
D)Sears,Victoria's Secret,and ASOS.
E)Zappos,ASOS,and TopShop.
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48
An important activity in is taking corrective action.

A)strategy evaluation
B)strategy leadership
C)strategy formulation
D)strategy implementation
E)all of the above
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49
Which of the following is not one of the benefits of strategic management described by Greenley?

A)It provides an objective view of management problems.
B)It maximizes the effects of adverse conditions and changes.
C)It creates a framework for internal communication among personnel.
D)It gives a degree of discipline and formality to the management of a business.
E)It encourages a favorable attitude toward change.
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50
What types of skills are especially critical for successful strategy implementation?

A)Marketing
B)Interpersonal
C)Technical
D)Conceptual
E)Thinking
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51
The changes that occurred when Robert Iger became CEO at Disney demonstrate which current trend in organizations?

A)Increased central planning of the strategic management process
B)Increased formalization of the strategic management process
C)Increased structuring of strategic management
D)Increased emphasis on strategic planning
E)Increased decentralizing of strategic management
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52
is not a strategy- implementation activity.

A)Motivating employees
B)Devising policies
C)Allocating resources
D)Taking corrective actions
E)Establishing annual objectives
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53
According to research,organizations using strategic management are than those that do not.

A)more complex
B)more profitable
C)less complex
D)less profitable
E)less static
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54
A strong heritage underlies the study of strategic management.

A)cultural
B)political
C)social
D)military
E)government
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55
Annual objectives are especially important in strategy formulation.
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56
Nonprofit organizations have less need for strategic management because they are not interested in making a profit.
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57
In a large diversified organization,strategy formulation,implementation and evaluation activities occur at three hierarchical levels: corporate,divisional and functional.
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58
According to Greenley,strategic management provides a cooperative,integrated and enthusiastic approach to tackling problems and opportunities.
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59
A way to describe the strategic- management process is as an objective,logical,systematic approach for making major decisions in an organization.
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60
Which of the following are guides to decision making?

A)Policies
B)Goals
C)Laws
D)Rules
E)Procedures
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61
The final stage in strategic management is strategy implementation.
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62
One risk in international operations is that nationalistic factions could seize the operations.
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63
The poor reward structure is one reason managers do not engage in strategic planning.
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64
An integral part of the responsibility of all managers is to provide ethical leadership by constant example and demonstration.
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65
By monitoring external events,companies should be able to identify when change is required.
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66
Resource allocation is included in strategy- formulation activities.
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67
Application of the strategic- management process is typically more formal in larger,well- established organizations.
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68
A vision statement is,in essence,a company's game plan.
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69
Strategic- management process is an attempt to organize qualitative and quantitative information in a way that allows effective decisions to be made under conditions of uncertainty.
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70
A vision statement answers the question,"What is our business?," whereas a mission statement answers,"What do we want to become?"
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71
The underpinnings of strategic management hinge on managers gaining an understanding of competitors,markets,prices,suppliers,distributors,governments,creditors,shareholders and customers worldwide.
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72
A clear mission statement describes the values and priorities of an organization.
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73
Strategists are usually found in higher levels of management and have considerable authority for decision- making in the firm.
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74
In order for a firm to achieve sustained competitive advantage,a firm must continually adapt to changes in external trends and events and effectively formulate,implement,and evaluate strategies that capitalize upon those factors.
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75
One pitfall which managers should avoid in strategic planning is top managers making many intuitive decisions that conflict with the formal plan.
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76
According to Albert Einstein,knowledge is far more important than intuition.
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77
Analytical and intuitive thinking should complement each other.
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78
An integral part of strategy implementation must be to evaluate the quality of the strategic management process.
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79
Newspaper companies in the United States provide a good example of how a company can sustain a competitive advantage over the long term.
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80
Firms can be more proactive with strategic management.
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