Deck 19: Blogs, Wikis, and Web Pages

Question 1

The information on a Web site

A) should never be organized with hyperlinks - all content should be on one page.
B) should always follow a chronological sequence.
C) will always be read in a linear fashion.
D) must be presented so that each chunk of information can stand alone.
E) All of these answers are correct.

Answer 1

D

Question 2

When designing Web pages,

A) use plenty of white space.
B) vary the base font style and size throughout the site.
C) use underlining and bold for emphasizing particular words.
D) use horizontal or vertical grid patters, but not both.
E) a and d.

Answer 2

A

Question 3

Choose the statement below that is least accurate.

A) For an external blog, focus on the customer's priorities and needs.
B) When writing for blogs and wikis, repeat the same information several times to make the point clear.
C) Check blog and wiki entries for credibility by checking when the content was last updated.
D) Avoid wordiness in blogs and wikis.
E) Internal blog and wiki audiences do not require as much background as external audiences do.

Answer 3

B

Question 4

Internal wikis allow customers to update information for a company's employees.

Question 5

A__________(or site map) is a handwritten sketch used to design a Web page.

Question 6

Ways in which Web sites can be unethical include

A) gathering information about visitors without providing a clear privacy statement.
B) using slick design strategies to make a quasi-scientific organization appear credible.
C) creating a professional appearance by including links to more credible Web sites.
D) b and c.
E) a, b, and c.

Question 7

On a Web page, use ________,_________, or _______rather than underlining or bold to emphasize text.

Question 8

Web sites usually display information in a ________format, which allows readers to skip from link to link.

Question 9

External blogs

A) are most effective when they adopt a formal tone.
B) should not be interactive.
C) often include a sign-in feature to allow visitors to receive updates.
D) are rarely used to address customer concerns.
E) a and b.

Question 10

The terms Web site and Web page are interchangeable - they mean the same thing.

Question 11

The lack of a central editor creates the potential for inaccurate information in external wikis.

Question 12

Internal corporate blogs

A) are inappropriate venues for delivering employee training.
B) never take the place of email.
C) support employee knowledge sharing.
D) stifle workflow.
E) None of these answers are correct.