Deck 5: Competitive Rivalry and Competitive Dynamics
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ملء الشاشة (f)
Deck 5: Competitive Rivalry and Competitive Dynamics
1
It is much easier for a competitor to implement strategic actions than tactical actions.
False
2
In order to preserve resources for the most important competitive battles, firms with fewer resources are less likely to respond to tactical actions than to strategic actions.
False
3
Competitive dynamics is the total set of actions and responses taken by a single firm competing within a market.
False
4
Firms in a fast-cycle market are shielded from strong rivalry and increased imitation.
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5
A tactical competitive action involves a significant commitment of specific and distinctive organisational resources.
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6
A strategy's success is determined not only by a firm's initial competitive actions but also by how well it anticipates competitors' responses to them and by how well the firm anticipates and responds to its competitors' initial actions.
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7
Resource similarity plays an important role in a competitor's motivation to attack or respond.
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8
Although competitive rivalry affects all types of strategies, its most dominant influence is on a firm's core competencies.
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9
Competitive dynamics indicate that firms and their strategic actions are not mutually interdependent.
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10
First movers can gain a sustained competitive advantage when they reduce their costs through reverse engineering.
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11
The technology used by fast-cycle competitors is protected by patents and hard to imitate.
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12
Firms that are direct competitors will invariably have an intense rivalry.
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13
Market commonality increases the likelihood of competitive interaction in an industry.
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14
The probability of a competitive response to a competitive action is based partly on the reputation of the competitor.
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15
Firms competing against each other in several product or geographic markets are engaged in multi- market competition.
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16
Product quality is important in most industry settings, and it is a necessary, but insufficient, condition for successful strategy implementation.
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17
Multi-market competition increases competitive rivalry.
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18
Industry structure is the key driver of competitive behaviour.
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19
Larger firms are more able and more likely than smaller companies to launch competitive actions, and they tend to do so more quickly.
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20
In the global economy, competitive rivalry has a significant effect on a firm's business strategies.
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21
Compared to strategic actions, tactical actions usually have a:
A)more immediate effect
B)greater effect on overall corporate strategy
C)well-timed effect on a firm's corporate strategy
D)more delayed effect
A)more immediate effect
B)greater effect on overall corporate strategy
C)well-timed effect on a firm's corporate strategy
D)more delayed effect
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22
First movers are:
A)individuals who lead in the establishment of new industries
B)firms that are first to exit an industry that begins to enter a decline stage
C)firms that take an initial competitive action
D)individuals who move frequently as employment opportunities change in a locale
A)individuals who lead in the establishment of new industries
B)firms that are first to exit an industry that begins to enter a decline stage
C)firms that take an initial competitive action
D)individuals who move frequently as employment opportunities change in a locale
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23
First movers are often critical to firm success in industries experiencing:
A)changing consumer trends and rapid technological developments
B)rapid technological developments and relatively short product life cycles
C)globalisation and changing demographic trends
D)globalisation and increasing technological sophistication
A)changing consumer trends and rapid technological developments
B)rapid technological developments and relatively short product life cycles
C)globalisation and changing demographic trends
D)globalisation and increasing technological sophistication
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24
Competitive rivalry exists only when:
A)two or more firms establish their domains and do not challenge each other over those domains
B)two or more firms jockey with one another in pursuit of an advantageous market position
C)two or more firms jockey with international firms in pursuit of the world's dominant market position
D)a firm is willing to accept its market position without regard to its competitors' intentions
A)two or more firms establish their domains and do not challenge each other over those domains
B)two or more firms jockey with one another in pursuit of an advantageous market position
C)two or more firms jockey with international firms in pursuit of the world's dominant market position
D)a firm is willing to accept its market position without regard to its competitors' intentions
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25
A second mover is a(n):
A)firm that responds to a first mover's competitive action, often through imitation or a move designed to counter the effects of an action
B)firm that leads a competitive action in an industry
C)individual who imitates others in an industry to ensure career progress
D)individual who moves from a declining industry to a newly expanding industry
A)firm that responds to a first mover's competitive action, often through imitation or a move designed to counter the effects of an action
B)firm that leads a competitive action in an industry
C)individual who imitates others in an industry to ensure career progress
D)individual who moves from a declining industry to a newly expanding industry
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26
A benefit of being a second mover is:
A)the absence of the need to be the largest firm in the industry
B)that a firm may be able to respond to first movers' competitive actions without the same risks and development costs
C)the absence of any risk
D)the ability to lead the industry into new areas of product development and gain customer loyalty from its move
A)the absence of the need to be the largest firm in the industry
B)that a firm may be able to respond to first movers' competitive actions without the same risks and development costs
C)the absence of any risk
D)the ability to lead the industry into new areas of product development and gain customer loyalty from its move
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27
Awareness refers to:
A)a firm's incentive to take competitive action
B)a firm's ability to respond to a competitive action
C)the extent to which competitors recognise their mutual interdependence
D)firms' ability to compete against each other in several product markets
A)a firm's incentive to take competitive action
B)a firm's ability to respond to a competitive action
C)the extent to which competitors recognise their mutual interdependence
D)firms' ability to compete against each other in several product markets
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28
The greater the resource imbalance between the acting firm and its competitors, the ________ the delay will be in the response of the firm with a resource disadvantage.
A)more likely
B)less likely
C)greater
D)smaller
A)more likely
B)less likely
C)greater
D)smaller
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29
________ determine the extent to which two firms are competitors.
A)Relative size and degree of innovation market
B)Relative size and market similarity
C)Speed of response and quality
D)Market commonality and resource similarity
A)Relative size and degree of innovation market
B)Relative size and market similarity
C)Speed of response and quality
D)Market commonality and resource similarity
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30
Both ________ affect the awareness and motivation of a firm to undertake actions and responses.
A)first-mover advantages and corporate size
B)market commonality and resource similarity
C)management capabilities and competitive analysis
D)speed of management decisions and management actions
A)first-mover advantages and corporate size
B)market commonality and resource similarity
C)management capabilities and competitive analysis
D)speed of management decisions and management actions
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31
In addition to market commonality, resource similarity, awareness, motivation and ability, firms evaluate three other factors - ________ - to predict how a competitor is likely to respond to competitive actions.
A)reputation, market potential and resource commitment
B)type of competitive action, reputation and market dependence
C)market dependence, resource commitment and retaliation
D)type of competitive action, relative size and relative innovativeness
A)reputation, market potential and resource commitment
B)type of competitive action, reputation and market dependence
C)market dependence, resource commitment and retaliation
D)type of competitive action, relative size and relative innovativeness
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32
Firms with few competitive resources are more likely to:
A)respond to strategic actions
B)refuse to respond to competitive actions
C)respond to all competitive actions
D)respond to tactical actions
A)respond to strategic actions
B)refuse to respond to competitive actions
C)respond to all competitive actions
D)respond to tactical actions
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33
The chief disadvantages of being a first mover is:
A)the high level of competition in the new marketplace
B)an inability to sustain a competitive advantage
C)the difficulty of obtaining new customers
D)the high degree of risk
A)the high level of competition in the new marketplace
B)an inability to sustain a competitive advantage
C)the difficulty of obtaining new customers
D)the high degree of risk
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34
A competitive response is a(n):
A)move taken to counter the effects of a competitor's action
B)action taken to initiate a strategic change in an industry
C)ineffective action for a firm to pursue
D)move that applies only to for-profit enterprises
A)move taken to counter the effects of a competitor's action
B)action taken to initiate a strategic change in an industry
C)ineffective action for a firm to pursue
D)move that applies only to for-profit enterprises
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35
As ________ of new firms fail, learning how to select the markets in which to compete and how to best compete within them is highly important.
A)65-75 per cent
B)70-80 per cent
C)75-85 per cent
D)80-90 per cent
A)65-75 per cent
B)70-80 per cent
C)75-85 per cent
D)80-90 per cent
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36
Research suggests that a firm with greater multi-market contact is ________ likely to initiate an attack and ________ likely to move (respond) aggressively when attacked.
A)less; more
B)more; more
C)more; less
D)less; less
A)less; more
B)more; more
C)more; less
D)less; less
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37
Quality is ________ competitive rivalry.
A)negatively related to
B)sufficient for
C)positively related to
D)not associated with
A)negatively related to
B)sufficient for
C)positively related to
D)not associated with
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38
Quality exists when:
A)a firm's goods meet or exceed customers' expectations
B)a firm's top management team seeks to continuously improve product quality
C)employees meet in small groups or circles and seek to develop solutions to problems facing the firm and work through any intergroup difficulties
D)a competitive advantage is assured for the firm
A)a firm's goods meet or exceed customers' expectations
B)a firm's top management team seeks to continuously improve product quality
C)employees meet in small groups or circles and seek to develop solutions to problems facing the firm and work through any intergroup difficulties
D)a competitive advantage is assured for the firm
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39
Which of the following is an example of a strategic action?
A)Price cuts by Blockbuster
B)Use of product coupons by a local grocer
C)Boeing Corp's decision to commit its resources required to build the super-efficient 787
D)Price increases by Qantas
A)Price cuts by Blockbuster
B)Use of product coupons by a local grocer
C)Boeing Corp's decision to commit its resources required to build the super-efficient 787
D)Price increases by Qantas
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40
Competitive dynamics refers to a series of:
A)competitive actions taken by only one firm in an industry
B)competitive actions taken by the industry leader
C)competitive actions and competitive responses initiated among firms competing within a given industry
D)competitive actions and competitive responses initiated among firms competing within numerous industries
A)competitive actions taken by only one firm in an industry
B)competitive actions taken by the industry leader
C)competitive actions and competitive responses initiated among firms competing within a given industry
D)competitive actions and competitive responses initiated among firms competing within numerous industries
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41
Competitive dynamics in fast-cycle markets often result in:
A)changing consumer tastes and rapid product upgrades
B)fast technology diffusion and quick product innovations
C)changing consumer tastes and fast technology diffusion
D)rapid product upgrades and quick product innovations
A)changing consumer tastes and rapid product upgrades
B)fast technology diffusion and quick product innovations
C)changing consumer tastes and fast technology diffusion
D)rapid product upgrades and quick product innovations
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42
Describe typical strategic actions of firms in fast-cycle markets.
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43
In slow-cycle markets, firms tend to sustain their competitive advantage through:
A)the use of patents
B)rapid imitation of competitors
C)the use of differentiation strategies
D)increases in market size
A)the use of patents
B)rapid imitation of competitors
C)the use of differentiation strategies
D)increases in market size
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44
Describe three factors that affect the likelihood that a competitor will use strategic actions and tactical actions to attack its competitors.
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45
The competitive actions and responses that form a standard-cycle market's competitive dynamics are designed to seek large market shares, to gain customer loyalty through _______ and ________.
A)brand names; to control their operations in order to consistently provide the same positive experience for customers
B)brand names; to maintain efficiencies
C)better values; to control their operations in order to consistently provide the same positive experience for customers
D)better values; to maintain efficiencies
A)brand names; to control their operations in order to consistently provide the same positive experience for customers
B)brand names; to maintain efficiencies
C)better values; to control their operations in order to consistently provide the same positive experience for customers
D)better values; to maintain efficiencies
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46
Define market commonality? What are the characteristics of competition and rivalry when firms engage in multi-market competition?
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47
What is competitor analysis? What determines the extent to which firms are competitors?
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48
With which quality dimensions of goods and services are customers commonly concerned?
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49
Define and differentiate competitive rivalry, competitive behaviour and competitive dynamics.
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50
What factors contribute to the likelihood of a response to a competitive action?
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51
In fast-cycle markets, firms achieve their competitive advantage by:
A)increasing the speed of innovation
B)rapid imitation of competitors
C)the use of differentiation strategies
D)increasing market size
A)increasing the speed of innovation
B)rapid imitation of competitors
C)the use of differentiation strategies
D)increasing market size
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52
Name and describe the two types of competitive actions.
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53
In fast-cycle markets, ________ facilitate rapid imitation.
A)the speed of innovation and technology diffusion
B)reverse engineering and the rate of technology diffusion
C)reverse engineering and competitor intelligence
D)the rate of technology diffusion and competitor intelligence
A)the speed of innovation and technology diffusion
B)reverse engineering and the rate of technology diffusion
C)reverse engineering and competitor intelligence
D)the rate of technology diffusion and competitor intelligence
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54
Describe the drivers of competitive actions and responses.
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55
Markets that are often described as dynamic and innovative are called:
A)slow-cycle markets
B)fast-cycle markets
C)standard-cycle markets
D)sheltered markets
A)slow-cycle markets
B)fast-cycle markets
C)standard-cycle markets
D)sheltered markets
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56
What are the advantages and disadvantages of being a first mover, second mover and late mover?
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57
Which of the following is an example of a product considered to be in a standard-cycle market?
A)Boeing's aircrafts
B)Coca-Cola's soft drinks
C)Caterpillar's large-scale equipment
D)McIlhenny Company's Tabasco sauce
A)Boeing's aircrafts
B)Coca-Cola's soft drinks
C)Caterpillar's large-scale equipment
D)McIlhenny Company's Tabasco sauce
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58
The telecommunications industry is a:
A)slow-cycle market
B)standard-cycle market
C)fast-cycle market
D)sustained market
A)slow-cycle market
B)standard-cycle market
C)fast-cycle market
D)sustained market
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