Deck 4: Planning a Successful Web Site: Part 2

Question 1

You should limit your Web site color scheme to ____ major colors.

A) two
B) three
C) four
D) five

Answer 1

B

Question 2

Which of the following Web site color schemes provides adequate visual contrast?

A) white background, blue text
B) red background, red text
C) black background, blue text
D) white background, yellow text

Answer 2

A

Question 3

Which of the following is a consideration when choosing color options for a Web site's pages?

A) the power of color to influence moods
B) the cultural implications of color
C) the target audience's expectations for the use of color
D) all of the above

Answer 3

D

Question 4

A style sheet contains style ____ that allow you to specify one or more formatting properties and their values for specific HTML tags.

A) guides
B) rules
C) markers
D) tags

Question 5

Arranging content elements in a logical, standardized page ____ ensures visual consistency across your site's Web pages.

A) length
B) width
C) format
D) layout

Question 6

An ____ is inserted within a page's HTML heading tags.

A) internal style sheet
B) inline style
C) external style sheet
D) both a and c

Question 7

Another way to choose an effective color scheme with appropriate contrast between background and text colors is to use inexpensive ____ software.

A) CSS editing
B) navigation creating
C) color matching
D) hyperlink formatting

Question 8

____ represent data using color and are used to analyze the movement of a visitor's eyes as he or she views a Web page.

A) Data tables
B) Frames
C) Image maps
D) Heat maps

Question 9

A well-chosen color scheme creates ____ among pages at a Web site.

A) purpose
B) status
C) unity
D) organization

Question 10

When it is necessary to extend Web page content beyond a single visible screen, consider creating a page that is no longer than ____ screens of content.

A) two
B) three
C) four
D) five

Question 11

The layout grid in a WYSIWYG editor can be modified by changing the ____.

A) grid line color
B) spacing
C) style
D) all of the above

Question 12

You can precisely position and align content, set margin width, and more using a ____.

A) frameset
B) navigation bar
C) layout grid
D) site index

Question 13

Most Web users today set their monitor resolution to ____.

A) 800 x 600
B) 1024 x 768
C) 1152 x 864
D) 1280 x 768

Question 14

____ is created by the consistent use of color, typeface, and content positioning across all pages at your site.

A) User-based navigation
B) Visual consistency
C) User-controlled navigation
D) Frame separation

Question 15

An ____ is a text document linked to Web pages with an HTML tag.

A) internal style sheet
B) external style sheet
C) inline style
D) all of the above

Question 16

In general, the greater the contrast, the greater the ____.

A) readability
B) unity
C) consistency
D) identity

Question 17

Over the past several years, eye tracking studies suggest that a site's visitors typically first look at the ____ areas of a page.

A) top and right
B) bottom and right
C) top and left
D) bottom and left

Question 18

An ____ is inserted within the HTML tag it modifies.

A) external style sheet
B) internal style sheet
C) inline style
D) none of the above

Question 19

A ____ is an arrangement of columns and rows used to organize data in a word-processing document or a spreadsheet.

A) table
B) navigation bar
C) layout grid
D) splash page

Question 20

You should choose ____ and text colors that provide sufficient contrast to enhance readability.

A) foreground
B) background
C) hyperlink
D) site index

Question 21

____ are also used to control page layout.

A) Navigation bars
B) Web-based forms
C) Images
D) Style sheets

Question 22

____ are a device for dividing the screen into multiple areas, with each area containing a separate Web page.

A) Navigation bars
B) Image maps
C) Breadcrumb trails
D) Frames

Question 23

A(n) ____ not only provides a visitor with a visual understanding of the linking relationship between pages, it also offers additional navigation tools.

A) navigation bar
B) breadcrumb trail
C) navigation menu
D) image map

Question 24

A text link should clearly identify its ____ page.

A) landing
B) navigation
C) target
D) none of the above

Question 25

In an arrangement of columns and rows used to organize data, the intersection of a column and a row is called a ____

A) tag
B) grid
C) cell
D) tab

Question 26

A ____ HTML table, defined in pixels, is absolute and will not resize if the browser window resizes.

A) fixed-border
B) fixed-width
C) relative-width
D) relative-border

Question 27

A Web page ____ can be used in the same way as a word-processing data table.

A) HTML table
B) HTML tag
C) HTML bracket
D) none of the above

Question 28

An image map contains clickable ____, areas on the image to which a link is assigned.

A) clickspots
B) hotspots
C) imagespots
D) linkspots

Question 29

The ____ property is the HTML table property that sets the amount of space inside the cell between its contents and its borders.

A) cell padding
B) float
C) cell spacing
D) horizontal alignment

Question 30

A(n) ____ generally uses graphic buttons to present links.

A) image map
B) navigation bar
C) navigation menu
D) breadcrumb trail

Question 31

The ____ property is the HTML table property that sets the amount of space between table cells.

A) cell padding
B) cell spacing
C) width
D) height

Question 32

Navigation ____ work best when linking to alternate views of the content.

A) bars
B) menus
C) tags
D) tabs

Question 33

A text link that looks like body text until you position the hand pointer over it is called a ____ link.

A) hidden
B) rollover
C) mouse over
D) all of the above

Question 34

A(n) ____ might contain multiple levels of links displayed as vertical pop-out menus.

A) navigation menu
B) navigation bar
C) breadcrumb trail
D) image map

Question 35

A(n) ____ navigation system provides a linking relationship between pages based on the site visitors' needs.

A) user-based
B) owner-based
C) user-controlled
D) owner-controlled

Question 36

A ____ Web site search provider uses spiders or other tools to build a searchable index of your site's pages and then hosts the index on their servers.

A) hosted
B) bargain
C) professional
D) linear

Question 37

The clickable link information in a ____ image map resides in the HTML coding of the page and is processed by the visitor's browser.

A) server-side
B) browser-side
C) client-side
D) user-side

Question 38

The HTML table property that sets the left or right position of an element positioned outside the table is the ____ property.

A) cell padding
B) float
C) cell spacing
D) border size

Question 39

With the color scheme and page layout determined, the final step in developing your design plan is to specify the ____ you will use.

A) splash page
B) images
C) image map
D) navigation system

Question 40

A ____ HTML table is defined as a percentage of the browser window.

A) fixed-width
B) fixed-border
C) relative-width
D) relative-border

Question 41

Web designers commonly use white and cream as background colors contrasted with black or dark blue or red text colors.

Question 42

As shown in the accompanying figure, a logical, standard page layout provides visual consistency across all pages at a site.

Question 43

The initial, visible screen area of a Web page is extremely valuable space because it provides the first glimpse of a page's content and the first opportunity to satisfy visitor's content needs and usability expectations.

Question 44

Some color matching software packages, such as Expression Web or Dreamweaver, offer Web templates to which a color scheme has already been applied.

Question 45

Color is used on Web pages for more than just text readability.

Question 46

Modified Multiple Choice Eye tracking studies are used ____.

A) to support specific positioning of Web page elements to improve usability
B) to identify a site's target audience
C) to create a formal purpose statement
D) in Web site marketing

Question 47

Cascading Style Sheets (CSS) is a multifeatured specification for HTML that allows Web designers to control the appearance of Web pages.

Question 48

Visitors typically like vertical and horizontal scrolling and often prefer doing so to view the entirety of a Web page.

Question 49

Modern WYSIWYG editors, such as Expression Web, provide CSS tools you can use to create and edit style sheets.

Question 50

To avoid confusing visitors, all the pages at a site must share a visual consistency that reassures visitors as they move from page to page.

Question 51

A layout grid serves as a visual guide for positioning content and appears when a Web page is actually viewed with a browser, unless turned off by the user.

Question 52

Modified Multiple Choice Web page color is used to ____.

A) evoke mood
B) stimulate interest
C) support a site's purpose
D) meet target audience expectations

Question 53

According to WAI guidelines, it is acceptable to use color alone to indicate information.

Question 54

Modified Multiple Choice Which of the following must be shared across all pages at site?

A) use of color
B) typeface selection
C) content positioning
D) image maps

Question 55

Images that you include on Web pages, such as clip art, illustrations, and photos, will add more color to your pages and should match or complement your site's color scheme.

Question 56

Web pages intended to be printed should be left full length without "top of page" links.

Question 57

All modern Web browsers fully support the current W3C standard for CSS.

Question 58

Modified Multiple Choice To build visual consistency throughout your Web site, apply the same color scheme to ____.

A) the background
B) graphic art and illustrations
C) text
D) folders

Question 59

A logical, standardized page layout fosters a sense of ____ that Web site visitors find appealing and reassuring.

A) balance
B) confusion
C) order
D) disorder

Question 60

Using color alone is a good way to format a text link.

Question 61

A formal Web site usability test generally takes place in a structured environment, such as a testing laboratory, and is conducted by usability and design professionals.

Question 62

One way to select an appropriate color scheme and then make certain it is applied across all pages is to use a(n) ____________________ to create your Web pages.

Question 63

____________________ guidelines specify that the contrast between background and foreground colors should be sufficient for visitors with vision problems or those using a monochrome monitor.

Question 64

If ____________________ scrolling is necessary, ensure a logical flow of information.

Question 65

Some Web designers continue to favor layout tables because there is no advantage to using CSS to position page content.

Question 66

An HTML layout table must be a fixed-width table.

Question 67

A data table is used to organize text or numbers in a word-processing document, a spreadsheet, or a Web page, as shown in the accompanying figure.

Question 68

A screen reader is an assistive technology that converts Web page images to text.

Question 69

Color Cache® is an example of ____________________ software.

Question 70

In addition to modifying HTML table properties, you can also modify the height, width, alignment, and so forth of individual table cells.

Question 71

An alternative to layout tables that meets the WAI standard for Web accessibility is to control page layout using CSS.

Question 72

The results of ____________________ add support to the concept of placing visual identity content in specific areas of a page to improve usability.

Question 73

If you choose to use an image map, choose a photograph or illustration that accurately represents the target pages and meets design guidelines for visual consistency.

Question 74

____________________ studies use various technologies to produce heat maps in which data is represented by color.

Question 75

Avoid ____________________ scrolling on all pages.

Question 76

Layout tables are not a popular device for positioning Web page content, in part because they are difficult to use.

Question 77

The monitor ____________________ setting for visitors' browsers can determine just how much of a page is visible.

Question 78

A technique for creating ____________________ is to repeat design features and content across all pages at a site.

Question 79

Using a WYSIWYG template with a predefined color scheme, as shown in the accompanying figure, can help ensure ____________________ among all pages at your site.

Question 80

A user-based navigation system provides a variety of ways visitors can move around a site beyond the major links from the home page.