Deck 5: Operational Planning and Analysis

Question 1

Many hospitals and healthcare organizations carefully plan operations.

Answer 1

False
Many hospitals and healthcare organizations do not carefully plan their operations; and in the absence of a strategy, the results are usually less than stellar

Question 2

The process of planning is more important than the product.

Answer 2

True

Question 3

Operations planning should be a continuous process.

Answer 3

True

Question 4

Planning as a process has been described as more of a science than an art.

Question 5

SWOT analysis should not be a part of operational planning and is more useful in price stetting for budgets.

Question 6

Product differentiation is of little relevance with hospitals as health care is a commodity product.

Question 7

Once deployed, strategies will carry the organization in the desired direction.

Question 8

The process of crafting operational strategy include all of the following except:

A) Analyze operations and environment
B) Generate tactical alternatives
C) Deploy strategies
D) Measure, benchmark, review and adjust

Question 9

Examining strategic initiatives includes consideration of which of the following questions?

A) Are adopted tactics still sufficient?
B) Is performance keeping pace with the industry?
C) Is the strategy widely acclaimed in industry journals?
D) All of the above are strategic questions to be evaluated

Question 10

Which of the following is not a component of a SWOT analysis?

A) Strengths
B) Weaknesses
C) Observations
D) Threats

Question 11

Competitor analysis includes which of the following?

A) Who the competitor employs
B) How the competitor uses trade journals to find strategies
C) Competitor logos and colors
D) Cost structure, culture, and past strategies

Question 12

Market differentiation for hospitals entails:

A) Having more product lines than competitors
B) Maintaining equivalent performance to competitors
C) Identifying a unique competitive position
D) None of the above are differentiators

Question 13

Breakeven analysis includes:

A) Fixed costs
B) Variable costs
C) Price per unit
D) All of the above are elements of breakeven analysis

Question 14

Describe some benefits of a planning process for healthcare organizations.

Question 15

Describe they four key phases of the planning process.