Deck 10: How Does Gender Affect What You Watch, What You Read, and What You Play

Question 1

According to ______, studio executives have gendered status expectations. They expect women to write romantic comedy scripts and male screenwriters to produce action, horror, and thriller scripts.

A) status characteristics theory
B) doing gender theory
C) feminist theory
D) status inconsistency theory

Answer 1

A

Question 2

Breonna heard about the Bechdel-Wallace Test and wants to see if the movie she watches tonight will pass the test. To do so, she will have to note whether there's at least two named women characters who______.

A) share a love interest
B) have professional careers
C) participate in political actions to promote women's rights
D) have a conversation about something other than a man

Answer 2

D

Question 3

Screenwriters were historically ______ but today are mostly ______.

A) men, women
B) men, still men
C) women, still women
D) women, men

Answer 3

D

Question 4

Female executives in television are more likely to be confined to divisions such as_________programming.

A) News and entertainment
B) Sports
C) Health
D) Children's

Question 5

______ is a sales approach through which corporations divide a large and diverse market for a product into smaller, homogeneous groups based on characteristics like gender, social class, and race.

A) Commodification
B) False consciousness
C) Market segmentation
D) Media power

Question 6

Turning any object, idea, or behavior into something that can be bought and sold is known as:

A) Commodification
B) Economic determinism
C) Hyper-commerce
D) Exploitation

Question 7

Men's bodies are sexualized in advertisements as______, while women's bodies are sexualized as ______.

A) sexual objects, sexual subjects
B) sexual subjects, sexual objects
C) assertive, passive
D) instrumental, expressive

Question 8

Which theoretical perspective argues that audience members are like mindless sheep who absorb any messages given to them?

A) Social power theory
B) Media power theory
C) Culture power theory
D) Audience power theory

Question 9

The idea that culture is imposed from above by institutions and churned out by industrial entities like the studio system in Hollywood or television networks is known as_______.

A) Commodification
B) Culture industry
C) Mass media influence
D) False consciousness

Question 10

Which theoretical perspective argues that media consumption often produces passivity in an audience?

A) Social power theory
B) Culture power theory
C) Media power theory
D) Audience power theory

Question 11

The idea of false consciousness, or that institutions can exert enough power over people to mislead them, is based off of ______ theory of class relations.

A) Marx's
B) Kimmel's
C) Weber's
D) Ryle's

Question 12

______ views consumers as capable of decoding and interpreting the media as they see and hear to suit their own unique needs and lives.

A) Social power theory
B) Culture power theory
C) Media power theory
D) Audience power theory

Question 13

The ______ of meaning suggests that viewers are capable of creating their own alternative or resistant interpretations of media messages regardless of those intended by media creators.

A) autonomy
B) overspill
C) ambiguity
D) dexterity

Question 14

The act of having a general affinity for a fictional couple is known as_______.

A) overspill of meaning
B) coupling
C) shipping
D) transference

Question 15

A genre of fan fiction that sexualizes or romanticizes usually same-sex media relationships is known as_______.

A) Overspill of meaning
B) Slash
C) Shipping
D) Transference

Question 16

Slash fiction finds the spaces within existing and often largely heteronormative narratives for alternative visions of reality. This process is understood as______.

A) Slash fiction
B) Shipping fiction
C) Creative alternatives
D) Queering mainstream media

Question 17

Studies suggest that ______ write much of the fan fiction in China.

A) young men between the ages of 14 and 25
B) men older than 25
C) young women between the ages of 14 and 25
D) women older than 25

Question 18

The Chinese government equates slash fiction with which of the following?

A) Drug addiction
B) Pornography
C) Homosexuality
D) Adultery

Question 19

Media portrayals of Egyptian women connect them to ideals about ______.

A) sexuality
B) homosexuality
C) terrorism
D) the nation

Question 20

African men are often portrayed as dangerous, whereas Asian men are often depicted as passive and ______.

A) oversexed
B) romantic
C) feminine
D) intellectual

Question 21

Television shows often portray white working-class men as ______.

A) dangerous
B) buffoons
C) intelligent
D) fatherly

Question 22

Being able to see how working-class men are depicted as incompetent and middle-class men as wise and capable in many TV shows requires an ______ understanding of gender.

A) individual
B) institutional
C) intersectional
D) integrative

Question 23

According to the documentary, Merchants of Cool, a ______ is a young woman who intentionally uses her sexuality as a means of empowerment.

A) sexual object
B) feminist
C) madame
D) midriff

Question 24

Goth women feel that they can express their sexuality more freely, such as by wearing revealing clothing, because of ______.

A) cultural depictions of them in the media
B) rules about spatial boundaries at goth clubs
C) clothing that is made to fit them
D) their display of body piercings

Question 25

________refers to the ways that children are active participants in the reproduction, interpretation, and formation of their social world.

A) Interpretive reproduction
B) Social interpretation
C) False consciousness
D) Pediatric internalization

Question 26

When young girls reinterpreted Cinderella to subvert gender norms, they were quickly corrected by other girls. Through the _______ theory, we can understand that the young girls used Cinderella's story to reinforce their position as girls and to demonstrate knowledge of femininity.

A) Social construction
B) Gendered organizations
C) Doing gender
D) Intersectionality

Question 27

________Disney characters demonstrate the ability of consumers to actively alter the symbolic gendered meanings of the films.

A) Ultra-feminine
B) Hypersexualized
C) Submissive
D) Genderbent

Question 28

Which of the following is one of Kimmel's three "Rs" about video games?

A) Replication
B) Relaxation
C) Rejuvenation
D) Reiteration

Question 29

Which "R" from Kimmel's discussion of video games reflects the idea that video games allow men to feel a sense of power and privilege that they feel no longer exists in the real world?

A) Reflection
B) Relaxation
C) Revenge
D) Restoration

Question 30

Women are more likely to spend time in ______ leisure where leisure time is spent with children.

A) pure
B) adult
C) feminine
D) family

Question 31

Despite the perception of some white people that affirmative action policies constitute reverse discrimination, most college scholarship money still goes to white students.

Question 32

Female characters in recent Disney animated movies have become more independent and rebellious compared to their more subdued counterparts in early Disney films.

Question 33

Gender is built into the way media organizations function, such as the division of daytime and prime time TV shows.

Question 34

Advertisements allow us to feel more masculine or feminine by giving power to a certain product.

Question 35

Audience power theory suggests that the audience passively absorbs media messages.

Question 36

Scholars who use the term "false consciousness" argue that viewers are active consumers who can create alternative interpretations of media products.

Question 37

Transgender people may have become more visible in the media, but they are still most likely to be depicted as sex workers, killers, and villains.

Question 38

Academic fans have argued that slash fiction has the potential to rebel against homosexual norms.

Question 39

While Hollywood portrays Arab women as sexualized and passive, women are perceived as the moral gauge for the rest of society within Arab culture.

Question 40

Asian men are generally depicted as action heroes and leading men with romantic interests and sex appeal in Hollywood films.

Question 41

Sexuality and sex are often used to sell products or win consumer attention.

Question 42

In Merchants of Cool, "midriff" refers to girls and women whose sexuality is linked to violence.

Question 43

Kimmel's idea of revenge allows men to escape from adult demands.

Question 44

Female heroes in video games, such as Tomb Raider's Lara Croft, are typically lesbians with extremely muscular bodies.

Question 45

When a mother listens to podcasts while cooking, she is experiencing "containated leisure."

Question 46

Consider a gendered advertisement you have recently seen. Then analyze that advertisement through the lens of media power theory and audience power theory. How does each theory call attention to different features of the advertisement? Which of these two theories do you think provides the most compelling analysis? Explain.

Question 47

Discuss the various ways that leisure is gendered and describe each of the five types of leisure explored in the text. Think back to all that you have learned from the text. What might you discover about leisure by applying an intersectional lens?

Question 48

Describe the mainstream portrayal of women in Hollywood films. Define the key components of the Bechdel Test and apply it to a film that you have recently watched. What did you find?

Question 49

(a) Explain the three "Rs" (Relaxation, Revenge, and Restoration) of Kimmel's analysis of video games, and explain how each of them relates to men's experience in society. (b) What are the limitations of Kimmel's analysis? Is it possible to resist the three "Rs"?

Question 50

Discuss the media portrayal of African American, Arab, Asian, or working-class white men (choose one group). Which approach, Media Power or Audience Power, can best be used to analyze how the media perpetuates stereotypes?