Deck 16: Conclusion: Looking Ahead-Managing in a Dynamic Environment

Question 1

What are the main global political and economic challenges that lie ahead?

Answer 1

$\bullet$ Dealing with the 2008 global economic crisis
$\bullet$ Outline the competing approaches
$\bullet$ Need for global regulation of business
$\bullet$ Challenge of global climate change
$\bullet$ Global inequality and political instability
$\bullet$ Prospects of development of global trade relationships
$\bullet$ Tension in global trading links as a result of election of Trump, Brexit, and the increasing influence of the BRI

Question 2

To what extent will a rise in the tide of affluence lead to universal prosperity?

Answer 2

$\bullet$ Discussion of prospects for rise in affluence as against the recent economic turmoil
$\bullet$ Discussion of 'affluenza' as a useful term
$\bullet$ Discussion of the extent to which governments can seek to bring about more equality, both nationally and globally
$\bullet$ Outline of the debate about possible limits to growth and the environmental impact
$\bullet$ Reference can be made to migration patterns, demographic changes, and poverty reduction policies such as MDGs and BOP models

Question 3

Why did global economic recession starting in 2007/8 call into question the belief in the primacy of markets?

Answer 3

$\bullet$ Background to the credit crunch and global recession
$\bullet$ Critique of financial system
$\bullet$ Compare and contrast different approaches to austerity programmes
$\bullet$ Discussion of the need for global co-operation in terms of governance, regulation, and to counter climate change and inequality

Question 4

What are the main challenges that lie ahead in the external business environment?

Question 5

How has the business environment changed in relation to the global football business? What do you see as the likely future trends in this business?