Question 1

A persuasion technique in which a communicator hides his or her persuasive goals hoping to mislead the message recipient best describes&#10;A) Persuasion&#10;B) Propaganda&#10;C) Manipulation&#10;D) Coercion

Accepted Answer

The technique described is manipulation, which involves trying to influence someone without their knowledge or consent. Persuasion involves openly and honestly presenting information in order to persuade someone's point of view. Propaganda involves the dissemination of information designed to shape public opinion. Coercion involves using threats or force to make someone do something they do not want to do.

Question 2

Which of the following is NOT one of the three kinds of persuasive effects?&#10;A) Shaping&#10;B) Reinforcing&#10;C) Changing&#10;D) Flattering

Accepted Answer

The three kinds of persuasive effects are shaping, reinforcing, and changing. Flattering is not one of the persuasive effects.

Question 3

The actions allegedly taken by Hollywood producer Harvey Weinstein are best understood as&#10;A) Coercion&#10;B) Manipulation&#10;C) Propaganda&#10;D) Persuasion

Accepted Answer

Coercion involves the use of force or threats to make someone do something against their will. Reports suggest that Weinstein used his power and influence in the film industry to pressure women into sexual acts with him, which is a form of coercion. Manipulation, propaganda, and persuasion may also have played a role, but coercion seems to be the most appropriate description of his actions.

Question 4

Which of the below does not accurately characterize persuasion?&#10;A) Persuasion is an intentional effort to change an attitude or behavior&#10;B) Persuasion is defined from the perspective of the recipient of a message&#10;C) Persuasion requires free choice&#10;D) People persuade themselves

Accepted Answer

Persuasion is typically defined from the perspective of the persuader, who intends to change the attitude or behavior of the recipient, rather than being defined by how the recipient perceives the message.

Question 5

When a group has near complete control over the transmission and content of messages, they have an intent to deceive, and dissent is discouraged, we would refer to the messages they send as&#10;A) Persuasion&#10;B) Propaganda&#10;C) Manipulation&#10;D) Coercion

Accepted Answer

Propaganda is a form of communication that aims to influence and manipulate public opinion, often through biased or misleading information. It is typically disseminated by groups or organizations with a specific agenda or goal. The fact that dissent is discouraged suggests that the group is not interested in honest communication or dialogue, but rather in promoting a particular perspective or viewpoint. This is often done through the strategic use of propaganda in order to create a specific narrative or worldview.

Question 6

In what ways does Perloff's definition of persuasion differ from the definitions provided by other communication scholars? Why are these distinctions important? Do you agree or disagree with his definition?

Accepted Answer

The answer of In what ways does Perloff's definition of...

Question 7

If you were to explain the difference between persuasion and coercion, what key point would you emphasize? Why is this particular point most important?

Accepted Answer

The answer of If you were to explain the difference...

Question 8

The chapter presents numerous examples of persuasion, coercion, propaganda, and manipulation. Which examples surprised you? Why? Do you disagree with any of the examples?

Accepted Answer

The answer of The chapter presents numerous examples of persuasion,...

Deck 2: Foundations of Persuasion