Deck 10: Collecting Data Iii: Unobtrusive Methods Observation and Content Analysis

Question 1

Which of the following is an unobtrusive method?

A) Questionnaire
B) Interview
C) Focus Group
D) Observation

Answer 1

D

Question 2

When would observation ------------------------------- be an appropriate measure?

A) To identify patterns of behaviour in a gym
B) To explore frequency of aggressive behaviour in a football match
C) To explore feelings of confidence before a sporting event
D) To explore class interaction in a physical education session

Answer 2

c

Question 3

An advantage of observation as a method is that:

A) It allows generalisation to other settings
B) It can observe behaviour in someone's 'natural' environment
C) The researcher can be less concerned with the ethical issues of the research
D) Data recording is much easier

Answer 3

B

Question 4

Field notes made during observations should be:

A) Descriptive
B) Detailed
C) Reflective
D) All of these

Question 5

When undertaking a content analysis of the media, which of the following is ------------------------------- a key consideration in assessing the source?

A) The audience
B) The accuracy of the source
C) Possible distortion within the report
D) Audience reactions to the report