Question 1

What does DfE stand for?&#10;A) Design for Externalities&#10;B) Design for Ecology&#10;C) Design for Equity&#10;D) Design for Environment

Accepted Answer

DfE stands for Design for Environment, which focuses on sustainable and environmentally friendly design practices.

Question 2

Which of the following is not part of sustainable operations management?&#10;A) Cleaner production&#10;B) Network design&#10;C) Waste management&#10;D) Design for environment

Accepted Answer

Network design, while important in optimizing operations and logistics, is not specifically a part of sustainable operations management. Sustainable operations management focuses on practices that reduce environmental impact and improve resource efficiency, such as cleaner production, waste management, and design for the environment.

Question 3

What are the key DfE strategies?&#10;A) Design for Dematerialisation, Design for Detoxification, Design for Revalorisation, Design for Capital Protection and Renewal&#10;B) Design for Recycling, Design for Disassembly, Design for Recovery&#10;C) Design for Life Cycle, Design for Efficiency, Design for Effectiveness, Design for Quality&#10;D) Design for Servicisation, Design for Natural Capital, Design for Detoxification

Accepted Answer

DfE (Design for Environment) strategies focus on reducing environmental impacts through approaches like dematerialization, detoxification, revalorization, and capital protection and renewal.

Question 4

How does biomimicry use nature?&#10;A) As model, measure and mentor&#10;B) As designer and disposer&#10;C) As food and waste&#10;D) As consumer, distributor and producer

Accepted Answer

Biomimicry uses nature as a model, measure, and mentor. It looks to nature as a model to imitate or take inspiration from, as a measure to judge the sustainability of our innovations, and as a mentor to learn from rather than a resource to exploit.

Question 5

What role does technology play in the new industrial paradigm?&#10;A) As numerator and enhancer&#10;B) As denominator and mitigator&#10;C) As multiplier and enhancer&#10;D) As impact and enhancer

Accepted Answer

The answer of What role does technology play in the...

Question 6

Which of these market segments exhibit pro-environmental behaviour?&#10;A) Honestly disengaged&#10;B) Concerned consumers&#10;C) Stalled starters&#10;D) Cautious participants

Accepted Answer

Concerned consumers are typically characterized by their awareness and proactive behavior towards environmental issues, making them more likely to exhibit pro-environmental behavior.

Question 7

What are the 4 Cs?&#10;A) Customer solution, customer cost, convenience, communication&#10;B) Concerned consumers and cautious customers&#10;C) Consumer choice from cradle to cradle&#10;D) Cradle-to-cradle circular consumption

Accepted Answer

The 4 Cs refer to a marketing theory that focuses on four key factors for successful marketing: Customer solution (product), customer cost (price), convenience (place), and communication (promotion). These elements are designed to meet the needs of the customer rather than the needs of the marketer.

Question 8

What is greenwashing?&#10;A) Washing clothes with green detergents&#10;B) Creating a misleading impression using green images&#10;C) Creating a misleading impression of environmental performance&#10;D) Washing your reputation

Accepted Answer

Greenwashing refers to the practice of companies giving a false impression or misleading information about how their products are more environmentally sound.

Question 9

Which are the two objectives of green marketing?&#10;A) Increase revenues and improve environmental quality&#10;B) Reduce costs and increase environmental compatibility&#10;C) Improve customer satisfaction and environmental quality&#10;D) Meet customer needs and organisational goals

Accepted Answer

The answer of Which are the two objectives of green...

Question 10

Why should environmentally friendly products be marketed to &#34;non-green consumers&#34;?&#10;A) To demonstrate the credibility of product claims&#10;B) To be cost-effective&#10;C) To demonstrate performance&#10;D) To appeal to customers outside traditional green niches

Accepted Answer

Marketing environmentally friendly products to "non-green consumers" can expand the customer base beyond those already predisposed to purchasing green products, thereby increasing market share and promoting wider adoption of sustainable practices.

Deck 5: Design, Production and Operations Greener and Cleanerm and Marketing, Communication and Sustainable Consumption