Deck 10: Internet and Social Media Research

Question 1

The Internet was invented by former vice president Al Gore.

Answer 1

False

Question 2

Due in part to the Internet and social media, concepts like truth, reality, and identify no longer have single, agreed-upon meanings.

Answer 2

True

Question 3

MySpace was the first social media network.

Answer 3

False

Question 4

Because the Internet can be accessed by anyone with a computer or smartphone, getting informed consent from those who participate in an Internet survey is not necessary.

Question 5

Big Data is the name usually given to the practice of gathering large amounts of data and analyzing that data in order to make decisions about advertising directed at Internet or social media users.

Question 6

Surveys show that Millennials, especially, are significantly more concerned about online privacy than older groups of Internet users.

Question 7

YouTube has a negative reputation and is rarely used in Internet and social media research.

Question 8

Buzz research involves asking your friends what they think is popular on the Internet and social media.

Question 9

Content analysis and survey are popular research methods in Internet and social media research.

Question 10

Three particularly important aspects of postmodern culture can influence Internet and social media research. Name and explain any one.

Question 11

What is post-truth?

Question 12

What was the first social media network?

Question 13

List two positive aspects of the Internet.

Question 14

List two negative aspects of the Internet.

Question 15

Name one privacy concern relating to Internet and social media research.

Question 16

Under what conditions should your Internet or social media research proposal be submitted to your institution's IRB?

Question 17

What is snowball sampling and how could it be used in Internet or social media research?

Question 18

What is the Twitter API?

Question 19

What is the Twitter Firehose?

Question 20

What is Social Media Monitoring (SSM)?