Deck 4: Policy, Strategy and Goal Deployment
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ملء الشاشة (f)
Deck 4: Policy, Strategy and Goal Deployment
1
The sharing economy has transformed business relationships in the supply chain by allowing
A)Consumers to also be suppliers
B)Consumers to become consumers
C)Suppliers to become purchasers
D)Consumers to become selective purchasers of quality products
A)Consumers to also be suppliers
B)Consumers to become consumers
C)Suppliers to become purchasers
D)Consumers to become selective purchasers of quality products
Consumers to also be suppliers
2
Checking email stimulates which substance in the body?
A)Adrenaline
B)Antihistamine
C)Dopamine
D)Diamorphine
A)Adrenaline
B)Antihistamine
C)Dopamine
D)Diamorphine
Dopamine
3
In terms of personal access to tourism, which of the following is the odd one out
A)Age
B)Well-being
C)Class
D)Income
A)Age
B)Well-being
C)Class
D)Income
Well-being
4
Sensational elements of human experience do not refer to:
A)Happiness
B)Visual elements
C)Audible elements
D)Touch/Smell
A)Happiness
B)Visual elements
C)Audible elements
D)Touch/Smell
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5
The rise of a more demanding consumer has NOT been stimulated by:
A)Poverty
B)Better education
C)Increased affluence
D)More experience of travel, including international travel
A)Poverty
B)Better education
C)Increased affluence
D)More experience of travel, including international travel
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6
For tourism organisations, the experience economy means that they will need to avoid:
A)Creating a sensation
B)The use of brands
C)Personalizing the experience
D)Developing trust and a bond with the consumer
A)Creating a sensation
B)The use of brands
C)Personalizing the experience
D)Developing trust and a bond with the consumer
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7
Murdy et al.'s (2018) study of ancestral tourism identified pull motives for trips which do NOT generally include these groups of visitors:
A)Enthusiasts
B)Adventurers
C)Those with general interests
D)Heritage seekers
A)Enthusiasts
B)Adventurers
C)Those with general interests
D)Heritage seekers
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8
Which of the following is NOT a form of Urry's Tourist Gaze?
A)Romantic
B)Collective
C)Sociological
D)Spectatorial
A)Romantic
B)Collective
C)Sociological
D)Spectatorial
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9
In Plog's Tourist Types, which is the odd one out?
A)Allocentric
B)Mid-Centric
C)Psychocentric
D)Philocentric
A)Allocentric
B)Mid-Centric
C)Psychocentric
D)Philocentric
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10
Which author examined the family life cycle in 1901?
A)Booth
B)Rowntree
C)Shaw
D)Webb
A)Booth
B)Rowntree
C)Shaw
D)Webb
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