Deck 4: Media and Communication Questions: Video and Audio Production and Broadcasting: Part B

Question 1

What is the name of the popular software used fro creating 2D animation for use in web pages?

A)flash
B)premier
C)page maker
D)photoshop

Answer 1

flash

Question 2

What should be done for Search Engine Optimisation?

A)frequency and priority of site in search
B)hosting content in search engine
C)developing a search engine
D)none of the above

Answer 2

hosting content in search engine

Question 3

Videoblog means…………….

A)video communication
B)web television
C)video documentary
D)video magazine

Answer 3

video magazine

Question 4

Blogosphere means ----------------

A)connected community of blogs
B)collection of blogs by an author
C)association of bloggers
D)none of the above

Question 5

Arpanet is a ----------------

A)network by european commission
B)network for world wide web
C)local area network for education
D)first packet switched network

Question 6

The term E-Commerce denotes ----------------

A)online shopping
B)computerization of commerce
C)computer trade
D)none of the above

Question 7

Using Illustrator or CoralDraw you can create mainly what type of graphics?

A)vector
B)raster
C)text based
D)none of the above

Question 8

Who among the following film makers first introduced illusory tricks in Cinema?

A)georges milies
B)charles pathe
C)leon gaumont
D)w. k. l. dickson

Question 9

Who created the classic character Charles Foster Kane?

A)john ford
B)frank capra
C)fritz lang
D)orson welles

Question 10

Which among the following is a mismatch?

A)andre bazin - what is cinema
B)s. m. eisenstein - film form
C)adoorgopalakrishnan - sculpting time
D)gerald mast - a short history of movies

Question 11

Which of the following is not part of the five C's of cinematography.

A)compulsion
B)camera angles
C)cutting
D)composition

Question 12

Podcast means?

A)internet radio broadcast
B)narrowcast
C)digital radio broadcast
D)video telecast

Question 13

------------ theory tells that the media is owned and controlled and directed by the state.

A)soviet totalitarian theory
B)development communication theory
C)social responsibility theory
D)libertarian model

Question 14

A message can be deemed effective when it is

A)communicated face to face
B)repeated back as proof of understanding
C)delivered with confidence
D)understood by others and produces the intended results.

Question 15

Which of the following is an example for a nonverbal message

A)eye contact
B)jargon
C)yelling
D)mumbling

Question 16

In the communication process, a receiver is -----------

A)the person who encodes the idea
B)message interference
C)a message pathway
D)the person who decodes a message

Question 17

Development communication theory was originated in --------------

A)post colonial countries
B)america
C)soviet union
D)europe

Question 18

Which among the following is an exclusive educational channel in Kerala?

A)ekalavya
B)gyandarshan
C)ciet
D)victers

Question 19

'Kalikalam'- broadcast by All India Radio is a-----------------

A)drama
B)radio cartoon
C)documentary
D)feature

Question 20

Kissanvani is an agriculture related programme of -------------

A)asianet
B)doordarshan
C)gyanvani
D)all india radio

Question 21

The percentage of home using a particular TV channel or programme at a given time is known as ----------------

A)programme share
B)programme rating
C)programme coverage
D)frequency

Question 22

Programme genre where the unscripted behavior of ordinary people are the focus of interest is known as ------------------------------

A)actuality footage
B)reality television
C)naturalism
D)real tv

Question 23

A long (more than two minutes) commercial providing extensive product/service description and sales information.

A)infomercial
B)promotion
C)piggyback
D)heavy-up

Question 24

Purchase of all or part of a TV program or all pages of a magazine.

A)rollout
B)sponsor
C)direct response advertising
D)advertising weight

Question 25

A broadcast commercial aired between two programs instead of in the middle of one program.

A)bumber
B)break position
C)teasers
D)promos

Question 26

An element of copy above the body that trumpets the important content to come.

A)slogan
B)headline
C)lead
D)logo

Question 27

JPEG means -------------------------

A)joint prorgamme electronic gathering
B)joint photographic expert group
C)joint project on electronic graphic
D)joint programme on e- technology

Question 28

The expression News Group denotes -----------------

A)group of journalists working for a tasks
B)a website centered around a specific topic
C)association of reporters
D)a specialists journalists group

Question 29

Demographics Information describing and segmenting a population in terms of age, sex, income etc., is termed as _____________.

A)psychographics
B)demographics
C)sociographics
D)none of these

Question 30

An expert source willing to comment on a timely issue in an organization is known as ______

A)pr person
B)spokesperson
C)company secretary
D)none of these