Deck 2: Aspects of Market Research and Financial Statements

Question 1

A Market Researcher in India has to contend with….

A)Heterogeneity of the country
B)Multiplicity of Languages
C)Design of Questionnaire
D)All of these

Answer 1

All of these

Question 2

Census of India is a publication of _____________

A)RBI
B)SBI
C)Government of India
D)Supreme Court of India

Answer 2

Government of India

Question 3

National Sample Survey Reports are issued by _____________

A)Cabinet Secretariat
B)Trade Bodies
C)RBI
D)Trade Unions

Answer 3

Cabinet Secretariat

Question 4

For a Market Research only Census Survey is done and no Sample Survey is necessary.

Question 5

Non representativeness of the sample may …..

A)make the survey accurate
B)weaken the results of Market Survey
C)enhance the results of the Market Survey
D)None of the above

Question 6

Jute Chronicle is a source of Secondary Information for which Industry?

A)Pharmaceutical
B)Automobile
C)Infrastructure
D)Textile

Question 7

Which of the following is an Attitudinal Characteristic of a Consumer?

A)Preference
B)Habits
C)Attitude
D)All of the above

Question 8

Which of the following is NOT a Demographic Characteristic of a Consumer?

A)Response
B)Gender
C)Income
D)Age

Question 9

Which of these is not a method of Demand Forecasting?

A)Qualitative Methods
B)Time Series Projection Methods
C)Causal Methods
D)Financial Methods

Question 10

Delphi Method is which type of Demand Forecasting Method?

A)Qualitative
B)Time Series Projection
C)Causal
D)None of these

Question 11

Which of the following is not a Causal Method for Demand Forecasting?

A)Chain Ratio Method
B)Exponential Smoothing Method
C)Leading Indicator Method
D)Econometric Method

Question 12

Which of the following is NOT considered while making choice of technology?

A)Plant Capacity
B)Mineral Product
C)Principle Inputs
D)Ease of Absorption

Question 13

Coal is which type of raw material?

A)Agricultural
B)Mineral
C)Live Stock and Forest
D)Marine

Question 14

Which of the following is NOT a Processed Industrial Material and Component?

A)Base Metals
B)Manufactured Parts
C)Spare parts
D)Jute

Question 15

Which of the following is NOT a Utility?

A)Land
B)Power
C)Water
D)Fuel

Question 16

Plant Capacity is affected by………..

A)Technological Requirement
B)Input Constraints
C)Investment Cost
D)All of the above

Question 17

Proximity to raw materials & markets is a factor that affects __________

A)Technology
B)Location & Site
C)a & b
D)None of the Above

Question 18

Which of the following is NOT a category of Structures and Civil Works of a Project?

A)Procurement of Machinery
B)Site Preparation and Development
C)Buildings and Structures
D)Outdoor works

Question 19

In a labour intensive project which are the factors to be considered?

A)Availability of Skilled, Semi-skilled and Unskilled Labour
B)Prevailing Labour Rates
C)Degree of Unionization
D)All of the above

Question 20

Statement of Cash Flows includes

A)Financing Activities
B)Operating Activities
C)Investing Activities
D)All of the above

Question 21

In Cash Flows, when a firm invests in fixed assets and short-term financial investments it results in

A)Increased Equity
B)Increased Liability
C)Decreased Cash
D)Increased Cash

Question 22

A firm that issues stocks and bonds to raise funds results in

A)Decreases Cash
B)Increases Cash
C)Increases Equity
D)None of Above

Question 23

The basic Financial Statements include

A)Statement of Cash Flows
B)Statement of Retained Earnings
C)Statement of Fund Flows
D)None of the above

Question 24

The statement of Cash Flow clarifies cash flows according to

A)Operating and Non-operating Flows
B)Inflow and Outflow
C)Investing and Non-operating Flows
D)Operating, Investing and Financing Activities

Question 25

If there is an increase in Current Assets,….

A)Cash flow decreases
B)Cash flow increases
C)Cash flow remains unchanged
D)None of the Above