Deck 6: Typography and Design Terminology

Question 1

What is thumb nails?

A)some large sketches
B)some small sketches
C)the combination of both
D)none of these

Answer 1

some small sketches

Question 2

The Wells fargo Symbol is ?

A)dove and eagle
B)stage coach symbol
C)typographic symbol
D)none of these

Answer 2

stage coach symbol

Question 3

"Its an Ambrella phenomenon where lightness transforms itself intothe cars we drive,the lightness in a room,our diet, as well as lightess inthe relationships we have" who told that?

A)charles stewart
B)r.j reynold
C)raymond loeway
D)dr. robert.t.london

Answer 3

dr. robert.t.london

Question 4

The creative Black book is ?

A)print
B)art direction
C)communication art
D)american art directory

Question 5

A typography base desin?

A)chase manhattan bank
B)north american rock well
C)mother and child
D)penwalt corporation

Question 6

It can be Manupulated on a computer saving the designer hours of creative time?

A)logo
B)smbol
C)shading screen
D)none of these

Question 7

Which Type symbol usually represent images in a stylized simplified manner?

A)abstract
B)descriptive
C)typographic
D)a combination of these

Question 8

--------------------- Mark is one of that relates a company's products or services representationally?

A)abstract
B)descriptive
C)typographic
D)a combination of these

Question 9

----------------------- alone should be used for reproduction?

A)signature
B)corporate colors
C)compatiable typography
D)master art work

Question 10

grids are used in ………….as a syntactic tool.

A)graphic design
B)visual media
C)design literature
D)design

Question 11

Demonstrated five variables of grid which have been called as……….

A)syntactic variables
B)grid variable
C)font variable
D)design

Question 12

the fastening together of printed sheets in the form of signatures into books, booklets, magazines, etc.

A)binding
B)bind embossing
C)blurb
D)bullet

Question 13

a typographic element usually used to highlight specific lines of text

A)boldface
B)brackets
C)blurb
D)bullet

Question 14

blank space where two pages meet at the binding or blank space between two columns of type

A)grid
B)gutter
C)grain
D)galley

Question 15

the white space above the first line a page.

A)head margin
B)gutter margin
C)dobule margin
D)space

Question 16

the term MODERN used to describe the typestyle developed in the late…………..

A)eighteenth century
B)sixteenth century
C)seventeenth century