Question 1

Which of the following reason for that advertising is criticized for?&#10;A)Advertising on children&#10;B)Advertising on old people&#10;C)Advertising on women&#10;D)Advertising on stereotyping women

Accepted Answer

Advertising on stereotyping women&#10;

Question 2

Which of the following reason for that advertising is criticized for?&#10;A)Comment of ethnic minority&#10;B)Advertising on women&#10;C)Advertising on children&#10;D)Advertising on old people

Accepted Answer

Comment of ethnic minority&#10;

Question 3

Women in Advertising in India are portrayed as ______over the decades.&#10;A)Successful woman and wife&#10;B)Successful housewife and mother&#10;C)traditional and stereo typical&#10;D)a working woman and model

Accepted Answer

Women in advertising in India have often been portrayed in traditional and stereotypical roles over the decades, emphasizing conventional gender roles and expectations.

Question 4

Sania Mirza and P.V. Sindhu in the advertising indicates that ____ in advertising.&#10;A)Breaking stereotype&#10;B)Successful women&#10;C)Sportswomen&#10;D)Working woman

Accepted Answer

Sania Mirza and P.V. Sindhu are both successful sportswomen who have broken stereotypes and achieved great success in their respective fields. Their presence in advertising indicates that advertisers are increasingly recognizing the importance of representing successful women in their campaigns.

Question 5

Ads Targeting children have been noted to ________&#10;A)Strengthening parent child relation.&#10;B)Happiness in parents mind, heart.&#10;C)Parents get overjoyed.&#10;D)Increase parents' child conflict.

Accepted Answer

Ads targeting children often lead to increased parent-child conflict. This is because children may demand products they see in advertisements, leading to disagreements if parents refuse to purchase these items.

Question 6

Due to fast food lucrative offer to children for buying food, children get overjoyed to buy food & getting incentives thereby leading to _______________&#10;A)Childhood Obesity.&#10;B)Amusement.&#10;C)Entertainment.&#10;D)Fitness.

Accepted Answer

Fast food often contains high levels of calories, fats, and sugars with little nutritional value, which can contribute to childhood obesity when consumed frequently.

Question 7

The advertisement made on century plywood & Honda Mobilo depicts ______&#10;A)Example of Independent senior citizens.&#10;B)Example of negative ad for citizens.&#10;C)Example of dependent citizens.&#10;D)Generation Gap.

Accepted Answer

The advertisement on Century Plywood & Honda Mobilo showcases independent senior citizens living their lives fully, indicating a positive portrayal rather than a negative one or depicting dependency or generation gap.

Question 8

______________ is something that is done intentionally for a purpose & going beyond expectations of viewer.&#10;A)Brand Promoter.&#10;B)Honest Expression.&#10;C)Sign of Youth.&#10;D)Extreme Advertisement

Accepted Answer

Extreme Advertisement is characterized by going beyond the expectations of the viewer and is done intentionally for the purpose of creating a strong, memorable impact.

Question 9

_______Advertising tries to overlook in a way defies the social norm & culture of the region.&#10;A)Social Advertising.&#10;B)Racial Advertising.&#10;C)Political Advertising.&#10;D)Extreme & Controversial Advertising.

Accepted Answer

Extreme & Controversial Advertising often seeks to push the boundaries of what is considered acceptable in advertising, sometimes by challenging social norms and cultural expectations.

Question 10

Katrina Kaif's Commercial of slice became famous because of her subtle seductive act in the advertisement which was known as __________&#10;A)Kamasutra.&#10;B)Aamsutra.&#10;C)Karmasutra.&#10;D)Humorous.

Accepted Answer

The correct answer is B) Aamsutra. This term was coined for the Slice mango drink advertisement featuring Katrina Kaif, emphasizing the sensual enjoyment of mangoes, playing on the word "Kamasutra" but focusing on mangoes (aam in Hindi).

Question 11

Usually in Indian advertisement women are shown as _______________&#10;A)Childlike & Submissive.&#10;B)Independent&#10;C)Fearless&#10;D)Strong

Accepted Answer

The answer of Usually in Indian advertisement women are shown...

Question 12

The advertisement like Gillet & old spice for males & santoor or fair & lovely for females are examples of ______&#10;A)Gender Bias.&#10;B)Social&#10;C)Moral.&#10;D)Religious.

Accepted Answer

The answer of The advertisement like Gillet & old spice...

Question 13

_______________ refers to the paid for messages that attempts to transfer symbols into commodities to increase the possibilities of its purchase.&#10;A)Advertising&#10;B)Popular Culture&#10;C)Marketing&#10;D)Consumerism

Accepted Answer

The answer of _______________ refers to the paid for messages...

Question 14

Advertising is almost always briefer than instances of ____________ culture.&#10;A)Rural&#10;B)Popular&#10;C)Urban&#10;D)Backward

Accepted Answer

The answer of Advertising is almost always briefer than instances...

Question 15

Popular culture and __________________share the use of same mass media method.&#10;A)Advertising&#10;B)Marketing&#10;C)Branding&#10;D)Sales Promotion

Accepted Answer

The answer of Popular culture and __________________share the use of...

Question 16

Ads presumably have an effect on the values and lifestyles of ____________.&#10;A)Brand&#10;B)Product&#10;C)Society&#10;D)Government

Accepted Answer

The answer of Ads presumably have an effect on the...

Question 17

________has an impact on people that can be negative as well as positive.&#10;A)Values&#10;B)Impressions&#10;C)Advertising&#10;D)Brand

Accepted Answer

The answer of ________has an impact on people that can...

Question 18

Advertising has played a valuable role to encourage recycling, energy conservation and much ecologically _____________behaviour.&#10;A)Negative&#10;B)Acceptable&#10;C)Positive&#10;D)Neutral

Accepted Answer

The answer of Advertising has played a valuable role to...

Question 19

More of the people from the richest to the poor will participate in the world's wealth through _________trading.&#10;A)Domestic&#10;B)National&#10;C)Global&#10;D)Statewise

Accepted Answer

The answer of More of the people from the richest...

Question 20

The emerging global economy will bring us into worldwide competition with significant _________________for both marketers and consumers.&#10;A)Advantages&#10;B)Disadvantages&#10;C)Aspects&#10;D)Changes

Accepted Answer

The answer of The emerging global economy will bring us...

Question 21

______________ advertising is the communication either supporting or opposing a candidate for the nomination to an office.&#10;A)Consumer&#10;B)Retail&#10;C)Political&#10;D)Business

Accepted Answer

The answer of ______________ advertising is the communication either supporting...

Question 22

The 2014 BJP campaign was effective, the slogan used was:&#10;A)Acche Din aane wale hai&#10;B)GaribiHatao&#10;C)Modi Wave&#10;D)Kamal aapkesaath

Accepted Answer

The answer of The 2014 BJP campaign was effective, the...

Question 23

____________ Advertising deals with domestic market that includes families and individuals.&#10;A)B2B&#10;B)Consumer&#10;C)Generic&#10;D)Brand

Accepted Answer

The answer of ____________ Advertising deals with domestic market that...

Question 24

The ____________ is the link between the wholesaler and consumer.&#10;A)Manufacturer&#10;B)Wholesaler&#10;C)Retailer&#10;D)Jobber

Accepted Answer

The answer of The ____________ is the link between the...

Question 25

Industrial advertising is _______________&#10;A)Factual&#10;B)Imaginary&#10;C)Uses Fear Appeal&#10;D)Humorous

Accepted Answer

The answer of Industrial advertising is _______________&#10;A)Factual&#10;B)Imaginary&#10;C)Uses Fear Appeal&#10;D)Humorous...

Deck 11: The Complexities of Advertising and Its Impact on Society