Deck 4: Breaking Through the Noise

Question 1

Any physical, semantic or contextual action that detracts from or distorts the receipt of a message is called

A) issues.
B) noise.
C) the environment.
D) cognitive dissonance.
E) selective perception.

Answer 1

noise.

Question 2

Your supervisor sends you an email requesting an article for the employee newsletter about company loyalty. You write the article featuring customers who are brand loyal. Later, your supervisor criticizes you for not writing about the topic that he requested. After a face-to-face meeting, you realize that he wanted you to write about employee loyalty. This is an example of

A) external noise.
B) internal noise.
C) semantic noise.
D) unwanted noise.
E) biological noise.

Answer 2

internal noise.

Question 3

Your boss tells you about an article in a management journal concerning a new theory on persuading customers. You have never read the journal before, but you are interested in reading the article and so you purchase a copy. This is an example of breaking through the barrier of

A) cognitive dissonance.
B) selective attention.
C) selective exposure.
D) agenda-setting.
E) selective perception.

Answer 3

selective exposure.

Question 4

In the management journal article about persuading customers that your boss recommended, you read that your style of hard selling is not effective with young professionals. You begin to question if you need to take a sales training seminar. This is an example of

A) cognitive dissonance.
B) selective attention.
C) selective exposure.
D) agenda-setting.
E) selective perception.

Question 5

Sally is a victim of company downsizing. She now has assumed the responsibilities of a former co- worker. She is busy all day with little time to think about the projects she is completing. She is upset that her boss criticized her last report for lacking in-depth analysis of the problem. This is an example of a drawback of

A) information processing.
B) cognitive dissonance.
C) selective retention.
D) multi-tasking.
E) complexity of information.

Question 6

In its media release about a completed merger, a textile company focuses on its intention to help employees find new positions. It will provide information on available jobs in the area and allow former employees to use company office space while they are job-seeking. In this media release, the company is engaged in ___________ the issue.

A) whitewashing.
B) distorting.
C) framing.
D) filtering.
E) suppressing.

Question 7

During a business meeting, Kurt complains about over hearing a stereotypical remark about his culture. Jeremy, the employee's supervisor, thinks Kurt is often overly sensitive and he doesn't want to waste time in the meeting to address this issue. Jeremy could be considered which type of listener?

A) pseudo listener.
B) insulated.
C) ambush listener.
D) stage hogger.
E) selective listener.

Question 8

The head of the holiday party committee at your office is trying to set a location for the event. The committee chairperson announces three choices for members to vote on. When Erin hears that the Boar's Tavern is one of the choices, her mind is made up. After all, the restaurant is only a few blocks from her house. How would you describe her listening behaviour?

A) passive.
B) obtuse.
C) active.
D) agenda-setting.
E) insulated.