Question 1

An audience needs to be moved both rationally and emotionally

Accepted Answer

An effective communication or presentation often requires engaging the audience both intellectually (rationally) and on a personal level (emotionally) to fully persuade or impact them.

Question 2

Under variables associated with the source of persuasion, the one with the most significance is the source's credibility.

Accepted Answer

The source's credibility is often considered the most significant variable associated with the source of persuasion because credible sources are more likely to be perceived as trustworthy and knowledgeable, making their messages more persuasive.

Question 3

The order of a persuasive message (first or second) is related to success.

Accepted Answer

False&#10;

Question 4

During the question solicitation phase after a presentation, the speaker should admit it if he has no answer to a question.

Accepted Answer

Admitting when one does not know the answer to a question demonstrates honesty and integrity, and it can also provide an opportunity to follow up with an answer after further research.

Question 5

When a presentation goes beyond _____ minutes, the speaker should divide it into major segments by using reviews, questions or graphics.&#10;A) 5&#10;B) 10&#10;C) 15&#10;D) 20

Accepted Answer

The answer of When a presentation goes beyond _____ minutes,...

Question 6

Which of the following is not a strategy for getting the attention of business audiences outlined in the chapter?&#10;A) a startling statement&#10;B) a hypothetical statement&#10;C) a rhetorical question&#10;D) all of the choices are strategies

Accepted Answer

All of the choices listed are indeed strategies for capturing the attention of business audiences as outlined in various communication and presentation skills literature.

Question 7

Which message variable does not help a persuasive effort?&#10;A) explicitly stating what is desired&#10;B) ignoring opposing arguments&#10;C) giving concrete examples&#10;D) indirectly persuading a hostile audience

Accepted Answer

Ignoring opposing arguments does not help in a persuasive effort because addressing and refuting counterarguments can strengthen the persuasiveness of the message by showing that the speaker has considered different viewpoints and still holds their stance.

Question 8

Context variables include which of the following?&#10;A) secondary&#10;B) written&#10;C) media&#10;D) exclusive

Accepted Answer

Context variables include media, as they refer to the environment or setting in which communication takes place, such as the medium used.

Question 9

Which is not a criterion for an effective visual aid?&#10;A) relevance&#10;B) cost&#10;C) simplicity&#10;D) visibility

Accepted Answer

Cost is not a criterion for the effectiveness of a visual aid. The effectiveness is determined by how well it communicates the intended message, not by how much it costs. Relevance, simplicity, and visibility are all important factors in ensuring a visual aid is effective.

Question 10

______ percent of all speakers experience anxiety to some degree before speaking.&#10;A) 30&#10;B) 40&#10;C) 50&#10;D) 60

Accepted Answer

Approximately 60 percent of all speakers experience some degree of anxiety before speaking, indicating that speech anxiety is a common issue affecting a majority of individuals when faced with public speaking tasks.

Question 11

Explain the three major organization patterns for persuasive speaking. Which of the approaches is more likely to rely on facts and which is more likely to use opinions?
Give an example of a situation when each pattern is the appropriate presentation plan.

Accepted Answer

The answer of Explain the three major organization patterns for...

Question 12

Discuss some of the rules of thumb for a visual aid. Give an example of an effective visual aid and of an ineffective visual aid.

Accepted Answer

The answer of Discuss some of the rules of thumb...

Deck 13: Ethics