Deck 5: Measurement, Measures, Measurement Instruments, and Sampling

Question 1

The process of assigning numbers or labels to objects, events, or people according to a particular set of rules is defined as

A) data.
B) assessment.
C) measurement.
D) sampling.

Answer 1

measurement.

Question 2

Height in inches and weight in pounds are examples of

A) nominal level measurement.
B) ordinal level measurement.
C) ratio measurement.
D) interval measurement.

Answer 2

interval measurement.

Question 3

Attitude and level of satisfaction with a programs are examples of

A) nominal level measurement.
B) ordinal level measurement.
C) ratio measurement.
D) reliable measurement.

Answer 3

ordinal level measurement.

Question 4

Exercise habits and sleep habits are examples of

A) nominal level measurement.
B) ordinal level measurement.
C) ratio measurement.
D) reliable measurement.

Question 5

Which of the following refers to a measurement instrument that measures only one concept?

A) Scale
B) Questionnaire
C) Survey
D) Test

Question 6

Which of the following refers to consistency in the measurement process?

A) Validity
B) Specificity
C) Sensitivity
D) Reliability

Question 7

In order to test the internal reliability of survey, which of following tests would be appropriate?

A) Beta test
B) Chronbach's alpha coefficient
C) Cohen's kappa coefficient
D) T-test

Question 8

Samples that provide an equal chance for all people in a population to be selected are known as

A) probability samples.
B) non-probability samples.
C) reliability samples.
D) self-reporting.

Question 9

The ability of a test to correctly identify those who do not have a disease or condition is called its

A) sensitivity.
B) specificity.
C) accuracy quotient.
D) cultural appropriateness.

Question 10

To effectively plan and evaluate health promotion programs, planners and evaluators must work to eliminate

A) sensitivity.
B) bias.
C) cultural appropriateness.
D) internal consistency.

Question 11

Which method of collecting self-reported data has the lowest response rate?

A) Telephone interview
B) Written questionnaire
C) Face-to-face interview
D) Indirect observation

Question 12

For sampling purposes, a group of individuals specified by time or place is referred to as a

A) sample.
B) universe.
C) population.
D) survey population.

Question 13

If health education specialists wish to be sure their sample reflects equal representation from the strata of the survey population, they should use the ________ method.

A) systematic sample
B) matrix stratified sample
C) fishbowl sample
D) nonproportional stratified random sample

Question 14

The nonprobability sampling procedure that includes participants identified by investigators, and any other persons referred by those participants, is called a

A) quota sample.
B) convenience sample.
C) snowball sample.
D) judgmental sample.

Question 15

Which type of reliability is used to generate evidence of consistency over time?

A) Internal consistency
B) Stability
C) Rater
D) Equivalence

Question 16

Quantitative measures tend to produce data in the language of the subjects, rarely with numerical values attached to observations.

Question 17

A measure is valid if it correctly measures the items under investigation.

Question 18

Intrarater reliability is important to consider when multiple observers rate the same event.

Question 19

The reliability of an instrument is far more important than its validity.

Question 20

The better the sensitivity, the fewer the false positives.

Question 21

One type of measurement that allows for responses along a continuum is a Likert scale.

Question 22

Face to face or in-depth interviews are an inexpensive method to collect data.

Question 23

A disadvantage of using a group interview to collect data is that it has a very low response rate.

Question 24

The purpose of using a pilot test is to identify and correct any problems prior to implementation.

Question 25

Probability samples are samples in which everyone in the population did not have an equal chance of being selected.

Question 26

Internal consistency is a common method of determining validity.

Question 27

The visual appearance of the survey is very important.

Question 28

List three methods to collect quantitative data, and three methods to collect qualitative data.

Question 29

Define bias and give three steps that you can take to minimize bias during data collection.

Question 30

Name one advantage and one disadvantage of using e-mail questionnaires as a method of data collection.

Question 31

List the six components that every survey should have.

Question 32

List three of the basic guidelines for visual appearance of a survey.