Deck 3: Ethics and Social Responsibility

Question 1

Which of the following statements is true about cause-related marketing?

A)Any marketing effort for social or other charitable causes can be referred to as cause-related marketing.
B)Cause-related marketing is a marketing relationship based on a straight donation.
C)Cause-related marketing occurs when government agencies and nonprofit agencies launch social campaigns.
D)Cause-related marketing seldom helps companies increase the sales of their products.

Answer 1

A

Question 2

Law is not a perfect mechanism for ensuring good corporate and employee behavior.

Answer 2

True

Question 3

Researchers found that when top managers develop a strong ethical culture,unethical behavior is reported less frequently.

Answer 3

False

Question 4

The process of formulating the code of ethics facilitates discussion among employees about what is right and wrong and ultimately leads to better decisions.

Question 5

No large companies have used cause-related marketing so far.

Question 6

Studies suggest that ethical beliefs vary little from culture to culture.

Question 7

Codes that are too detailed encourage employees to substitute rules for judgment.

Question 8

Synergy Inc.has developed a line of appliances that run on the sun's energy and cause no harm to the environment.The company is also planning to introduce battery-run motorbikes that release no pollution.Which of the following concepts is illustrated in this scenario?

A)Divestment
B)Opportunism
C)Green marketing
D)Cause-related marketing

Question 9

In rule utilitarianism,a person performs the acts that benefit the most people,regardless of personal feelings or societal constraints such as laws.

Question 10

Marketing professionals who perceive fewer ethical problems in their organizations tend to disapprove more strongly of "unethical" or questionable practices than those who perceive more ethical problems.

Question 11

Moral relativism is a belief in time-and-place ethics,that is,that ethical truths depend on the individuals and groups holding them

Question 12

The stakeholder theory of corporate social responsibility:

A)considers the management of an organization as one of the stakeholders.
B)excludes customers and government agencies among stakeholders.
C)does not consider the owners of an organization as the stakeholders.
D)does not consider first-line employees of an organization as stakeholders.

Question 13

Marketers are most likely to recognize an action as unethical when:

A)there is a greater degree of agreement among managerial peers that the action is harmful.
B)there is a long time gap between the action and the onset of negative consequences.
C)fewer individuals in the organizations are likely to get affected by the action.
D)top managers exercise little control over the organizational culture.

Question 14

Morals are rules people develop as a result of cultural values and norms.

Question 15

Most business people have progressed beyond the self-centered and manipulative actions of preconventional morality.

Question 16

Jordon,a sales manager,always advises his subordinates to build long-term relationships of trust with his customers.He also instructs them to refrain from making deals that might not be very suitable for the customers,even if it means not meeting sales targets.Which of the following levels of ethical development is illustrated in the scenario?

A)Postconventional morality
B)Conventional morality
C)Ethnocentric morality
D)Xenocentric morality

Question 17

Cause-related marketing is very popular and is estimated to generate about $7 billion a year in revenue.

Question 18

The greater the likelihood that an action will result in a harmful outcome,the more likely that marketers will recognize a problem as unethical.

Question 19

Business gift giving is considered as the most unacceptable business practice in China.

Question 20

Preconventional morality moves from an egocentric viewpoint toward the expectations of society.

Question 21

Hallie has a tendency to be egocentric.She follows the rules of her company only to avoid punishment and not to gain respect.When making decisions,she always focuses on what immediate benefits she will gain from an alternative.Which of the following stages of ethical development is illustrated in the scenario?

A)Preconventional morality
B)Postconventional morality
C)Conventional morality
D)Ethnocentric morality

Question 22

Which of the following is true of conventional morality?

A)It is the most basic level of ethical development.
B)It is the most advanced level of ethical development.
C)It is predominantly characterized by egocentrism.
D)It involves an emphasis on the expectations of society.

Question 23

The Foreign Corrupt Practices Act:

A)applies exclusively cases of financial misrepresentations made by foreign corporations that have entered into contracts with U.S.corporations.
B)prohibits U.S.corporations from entering into contracts with foreign corporations.
C)applies exclusively to foreign corporations in the U.S.
D)prohibits U.S.corporations from bribing public officials of foreign governments.

Question 24

Which of the following opinions would a proponent of rule utilitarianism hold?

A)Ethical truths depend on the individuals and groups holding them.
B)Decisions must benefit the most people but through the fairest and most just means available.
C)Decisions should never be based on predictions of future.
D)Intuition and personal feelings should guide decision making in cases of dilemmas.

Question 25

Which of the following statements is true about morals?

A)They are universal and seldom vary.
B)They are independent of factors such as culture and religion.
C)They may reflect the laws and regulations that affect social and economic behavior.
D)They set absolute standards for good and bad that are enforced by the law.

Question 26

Who among the following is most likely to recognize actions as unethical?

A)Rebecca has noticed that most of her colleagues often use office supply for personal use.
B)Jason has noticed that all his managers agree that it is okay to plagiarize to a small extent.
C)Sarah's organization does not provide any guidelines on ethical behavior.
D)David has noticed for the first time a colleague misrepresenting data in a report.

Question 27

Which of the following opinions is a proponent of corporate social responsibility most likely to hold?

A)The primary responsibility of social welfare rests with governments and not business firms.
B)The free market,not companies,should decide what is best for the world.
C)Businesses have resources,so businesses should be given the chance to solve social problems.
D)Businesses never perpetrate social problems.

Question 28

Which of the following statements is true about the pyramid model of corporate social responsibility?

A)It states that philanthropy should be the most important function of a corporation.
B)It states that the economic responsibility of a corporation provides the foundation for its other responsibilities.
C)It states that governments and nonprofit organizations and not corporations should carry out social responsibility functions.
D)It states that social responsibility efforts should be focused on the external and not the internal stakeholders of a corporation.

Question 29

Which of the following opinions would a proponent of act utilitarianism hold about decision making in ethical dilemmas?

A)Intuition and personal feelings should guide decision making in cases of dilemmas.
B)The fairest alternative must be chosen for a dilemma under any circumstance.
C)The alternative that benefits the most people should be chosen even if it means breaking laws.
D)All individuals have a duty to adhere to laws and standards set by government and nongovernment agencies.

Question 30

Which of the following is true of postconventional morality?

A)At this level,people are concerned about how they see and judge themselves over the long run.
B)At this level,the focus is on societal norms and people worry about how society might see them.
C)At this level,people are more self-centered,calculating,and even selfish.
D)At this level,people typically focus only on adhering to legal standards.

Question 31

Which of the following statements is true about the sustainability theory of social responsibility?

A)It states that corporations should only focus on increasing shareholder wealth.
B)It exclusively focuses on the corporations' duty to protect the environment.
C)It states that focusing on the world's social and responsible problems will help corporations outperform their peers.
D)It states that corporations should think about social responsibility only after they establish themselves and achieve profitability.

Question 32

Which of the following is true of moral relativists?

A)They believe that laws should be followed under all circumstances.
B)Their ethical beliefs center on the time,place,and the pressure of a dilemma.
C)Their decisions are typically based on the predictions they make about the consequences of actions.
D)They believe in absolute rules and apply them to all ethical dilemmas.

Question 33

Observations of ethical misconduct are more likely to decrease when:

A)coworkers have a strong ethical culture.
B)a code of ethics is absent.
C)organizational rules are absent.
D)the top managers have little control over organizational culture.

Question 34

One of the four major components of the pyramid of corporate social responsibility is:

A)opportunism.
B)self-dealing.
C)creativity.
D)philanthropy.

Question 35

Which of the statements is true in the context of preconventional morality?

A)At this level,people focus on the long-term results of their actions.
B)At this level,people tend to have an egocentric orientation.
C)At this level,people tend to focus on adhering to social norms and laws.
D)At this level,people tend judge themselves and their actions.

Question 36

Marketing professionals are most likely to perceive questionable practices as unethical when:

A)unethical practices are commonplace in the organization.
B)there is a short time gap between the action and the onset of negative consequences.
C)there is no possibility that the action will result in severe adverse consequences.
D)the action is very unlikely to affect many people in the organization.

Question 37

Which of the following statements is true about the stakeholder theory of corporate social responsibility?

A)It states that companies should only focus on increasing shareholder wealth.
B)It states that social responsibility is best carried out by government agencies.
C)It states that a company owes a duty to be a good citizen in its community.
D)It states that employees and not the top management should be involved in corporate social responsibility.

Question 38

In order to combat U.S.corporations' use of illegal payments and bribes in international business dealings,Congress enacted:

A)the Future Corporation Protection Act.
B)the Foreign Corrupt Practices Act.
C)the Foreign Trade Act.
D)the International Treaty Clause.

Question 39

Which of the following statements is true about code of ethics?

A)It is most effective when it is too detailed.
B)It can be an effective internal control of behavior.
C)It is typically drafted by government agencies.
D)It is created only for top managers of an organization.

Question 40

Code of ethics:

A)should not include guidelines for day-to-day activities.
B)should exclusively include laws and regulations set by government agencies.
C)should not be too detailed.
D)should not be designed to guide decision making.

Question 41

Which of the following is a disadvantage of cause-related marketing?

A)It does not increase the sale of products.
B)It can lead to customer fatigue.
C)It results in immediate losses for the company.
D)It requires corporations to use anti-competitive measures.

Question 42

__________is a business's concern for the long-range welfare of both the company and its relationships to the society within which it operates.

Question 43

List and describe the three levels of ethical development.

Question 44

Explain what is green marketing and its impact.

Question 45

In the context of determinants of civil society,_____ involves the voluntary acceptance of standards established by nongovernmental entities.​

A)self-regulation
B)​opportunism
C)​self-dealing
D)socialization

Question 46

Nutri Star Corp.is a large food manufacturing corporation which is more profitable that its competitors.The company uses only organically grown grains and fruits.Nutri Star also promotes organic farming and helps nonprofit agencies who focus food and nutrition causes.The company has now decided launch a campaign that aimed at promoting healthy eating habits among youth.Nutri Star is most likely to have adopted the concept of _____.​

A)divestment
B)​consumerism
C)​opportunism
D)sustainability

Question 47

Delta Inc.is a large organization that believes in serving the community it operates in.The organization conducts several campaigns about health awareness and also provides donations to nonprofit organizations working on such causes.Delta is illustrating__________.

Question 48

Differentiate between act and rule utilitarianism.

Question 49

Nutri Star Corp.is a large food manufacturing corporation which is more profitable that its competitors.The company uses only organically grown grains and fruits.Nutri Star also promotes organic farming and helps nonprofit agencies who focus food and nutrition causes.The company has now decided launch a campaign that aimed at promoting healthy eating habits among youth.Nutri Star is most likely to have adopted the concept of__________.

Question 50

In the context of determinants of civil society,__________involves the voluntary acceptance of standards established by nongovernmental entities.

Question 51

_____ is a business's concern for the long-range welfare of both the company and its relationships to the society within which it operates.​

A)Deregulation
B)​Social loafing
C)​Corporate self-dealing
D)Corporate social responsibility

Question 52

Describe the pyramid of corporate social responsibility and include a description of its components.

Question 53

Delta Inc.is a large organization that believes in serving the community it operates in.The organization conducts several campaigns about health awareness and also provides donations to nonprofit organizations working on such causes.Delta is illustrating _____.​

A)corporate social responsibility
B)​divestment
C)social loafing​
D)corporate self-dealing​

Question 54

A recent study of marketing professionals found that their ethical judgments were influenced by several factors.List four of these factors.How do these factors contribute to the ethical environment of a marketing organization?