Deck 4: Deviance 2.0: the Role of the Media

Question 1

Sociologists study media because it is a part of our everyday life.

Answer 1

True

Question 2

One of the biggest issues to having misrepresentations continually in the media of various ethnic backgrounds is that the young members of that society are socialized to believe that those characteristics are truth.

Answer 2

True

Question 3

Critical research in media studies analyze social control and power structures in relation to the media.

Answer 3

True

Question 4

The greatest amount of time spent online on smart phones is spent doing everyday life organizing tasks such as banking and grocery lists.

Question 5

Tim Horton's' commercials focused on the emotional connection of communities across Canada would be an example of advertising for affectively based products.

Question 6

If news team covers the awarding of an officer for courage in the act of duty,but decides not to cover the beating of a homeless person,they are defining social value and ideas of deviance directly and indirectly.

Question 7

An suicide bomber who kills a bus full of people in a crowded downtown area would be considered a 'stigmatized other' according to Greer and Jewkes' analysis of media construction of otherness.

Question 8

Research concretely supports that children who watch more violence become more violent in the long term.

Question 9

According to critical researchers,the media does have the ability to impact the individual,but it doesn't often spread its influence into the construction of norms,values and beliefs.

Question 10

Bandura's behaviour research on the impact of observing violence suggested that children's behaviours are influenced by watching violent and aggressive acts.

Question 11

A crime show where the main characters (the police)drive around in a 'ghetto' neighborhood filled with poor,visible ethnic teenagers all dressed like gangsters would support Fleras and Kunz's theory that minorities are often displayed as social problems.

Question 12

The impact of advertisement and product placement has become the most researched topic in media studies.

Question 13

In the 2009 study of media use,the number one type of media used by Canadians in terms of hours per week,was the internet.

Question 14

Framing is the way that the media is able to take certain elements of society and display them in a specific way to the public.

Question 15

According to Jackson Katz,the media is the most powerful 'pedagogical force' of our time.

Question 16

Administrative research holds society at the centre of its research focus.

Question 17

Canada is the second highest online user group in the world.

Question 18

Social media plays a role if the lives of all groups of people,including people who are elderly,First Nations and even those who are homeless.

Question 19

'Media' includes print,radio,websites,smart phone apps,blogs,etc.

Question 20

Framing racial and ethnic minorities 3 out of 4 of the social levels (individual,interpersonal and socio-cultural).

Question 21

According to the research on media use in Canada,what type of media did Canadians spend the most amount of time using?
A.Radio
B.Internet
C.Magazines
D.Television
E.Internet

Question 22

Fleras and Kunz state that ethnic minorities tend to be portrayed in a few interrelated ways.Which of the following is not part of this theory?
A.Minorities are invisible
B.Minorities are portrayed in a stereotypical way
C.Minorities are represented as social problems
D.Minorities are represented as scapegoats
E.Minorities are 'white-washed'

Question 23

By the age of 18,the average Canadian child will have viewed ______ acts of violence of television.
A.more than 1 million
B.just under 500 000
C.more than 200 000
D.fewer than 100 000
E.between 10 000 and 50 000

Question 24

Which of the following is not one of the generic frames discussed in the media coverage of various marginalized groups (i.e.race / ethnic groups)?
A.Conflict frame
B.Human interest frame
C.Relativist frame
D.Economic Consequences frame
E.They are all mentioned as important frames.

Question 25

A young boy watched years of violence on television as a child.In his young adulthood he ended up becoming a school shooter and violently murdering 6 people at his high school.This example would best be researched and understood using a _____________ study.
A.Experimental
B.Affective
C.Correlational
D.Critical
E.Descriptive

Question 26

The investigation known as "operation card shop" is a great example of how media is used to socially construct deviance.

Question 27

What type of research question is most likely posed by someone conducting research in media studies using a critical lens?
A.Does violence on screen lead to aggressive behaviour?
B.Do the number of violent acts in a video game desensitize its gamers?
C.Does regularly portraying Jamaican characters as criminal influence how you view all Jamaicans?
D.Does advertising influence what you buy?
E.Do people walk around looking for a fight because they fear showing weakness and being attacked?

Question 28

A research study is attempting to understand the impact that early exposure to sexuality in the media has on personal sexual choices later in life.This study would be using:
A.An administrative research analysis
B.A critical research analysis
C.A subjective perspective
D.An individual or micro level analysis
E.A social construction point of view

Question 29

While using smart phones,where do the majority of users spend their time online?
A.Radio
B.Games
C.Reading
D.Social networking
E.YouTube

Question 30

Which of the following examples would fit into Greer and Jewkes' definition of 'absolute other'?
A.Homeless people sleeping in a park
B.A collection of individuals suffering from depression
C.A female serial killer
D.A group of teenagers out on the town
E.A family using the food bank

Question 31

The fact that ethnic minorities are less represented in crowds in movies is an example of which issue of ethnic media representation according to Fleras and Kunz?
A.Minorities are invisible
B.Minorities are portrayed in a stereotypical way
C.Minorities are represented as social problems
D.Minorities as adornments
E.Minorities are 'white-washed'

Question 32

In 2011,6 corporations held the majority of media power globally.

Question 33

The average person in North America encounters ________ advertisements each day.
A.200
B.under 2000
C.up to 5000
D.well over 7000
E.there is no way to determine this

Question 34

An advertisement where a woman stares out at the camera with an apparent absence and detachment would be an example of the ritualization of subordination.

Question 35

Canadian children use media on average
A.3 hours per day
B.5 hours per day
C.7.5 hours per day
D.10 hours per day
E.14 hours per day

Question 36

If our attitudes about a product are focused on its features and specs,the advertising group would likely use plan with _________ based attitudes in mind.
A.Affective
B.Cognitive
C.Individual
D.Emotional
E.Moral

Question 37

Experimental research does find that exposure to media violence can temporarily increase violence or aggression,however__________________.
A.It has only recently begun and requires more consistent results
B.It is unable to determine the long term impact
C.It only determined certain in movies, but not video games
D.Reacts differently depending on the source of media
E.It only considers visual violence

Question 38

Advertising's main effectiveness is in the fact that:
A.It is everywhere
B.It is impossible to avoid
C.It is able to change attitudes
D.It is believable
E.It is expected

Question 39

Which of the following forms of media have seen an increase in use over the last decade?
A.Magazines
B.Television
C.Radio
D.Newspapers
E.Books

Question 40

The fact that media companies are continuously merging or buying one another is an issue of concentration.

Question 41

Discuss the various forms of cyberbullying and how the majority of teenagers have handled the experience of being cyber bullied.(ie reporting rates,handling of the bully,impact on the individual)

Question 42

The majority of cyberbullying is conducted by:
A.Friends
B.Family
C.Co-workers
D.Strangers
E.Acquaintances

Question 43

Highlight the three issues that Shade and Lithgow have with media ownership and discuss why these are an issue for our society.

Question 44

In studying the relationship between continuously seeing unhealthy,thin models on television and the rates of eating disorders,a researcher would likely be conducting _______.
A.administrative research
B.objective research
C.subjective research
D.critical research
E.Both A and B

Question 45

Briefly describe what Jackson Katz meant by his statement that "the media is the single greatest pedagogical force of our time".Explain whether you agree or disagree and why.

Question 46

Which level of social of social analysis is impacted by the framing of racial and ethnic minorities?
A.Individual
B.Interpersonal
C.Institutional
D.Sociocultural
E.All 4 are impacting by framing racial and ethnic minorities

Question 47

Compare the difference between administrative and critical research in studies of media.Provide an example of each.

Question 48

In Canada there are _____ media giants that control the majority of Canadian media sources.
A.1
B.25
C.7
D.50
E.15

Question 49

Analyze the impact of a 'frame' that depicts a marginalized group in a particular manner in the media.Outline the various ways that this group is displayed and the overall social impact of this framing.

Question 50

Those at the greatest risk for identity theft are:
A.Teenagers
B.Elderly
C.Women
D.Cyberdeviants
E.Upper class

Question 51

Discuss how media can be used both a as a tool for crime and creating deviance,as well as a tool that is able to promote change and resistance to deviant labels.Which one do you feel is more powerful?

Question 52

If an advertisement has a picture of a woman cowering below a man,this is an example of which code of female image,according to Goffman's theory?
A.The feminine touch
B.The ritualization of subordination
C.Licensed withdrawal
D.Objectification
E.Infantilization

Question 53

Which of the following is not characteristic of the hacker subculture?
A.Express a deep overriding interest in manipulating technology
B.Committed to the pursuit of knowledge
C.It is very accepting of all levels of skill
D.Committed to problem solving and overcoming obstacles
E.Take on a hacker identity once into the subculture

Question 54

The fact that 6 media corporations own the majority of media influence in the United States is which great concern of Shade and Lithgow?
A.Convergence
B.Conglomerate
C.Concentration
D.Continuation
E.Construction

Question 55

Describe the five hacker subculture normative orders.

Question 56

Which of the following was the most common negative representation of men in the media?
A.Pervert
B.Philanderer
C.Aggressor
D.Wimp
E.Villain

Question 57

Outline what correctional and experimental research attempt to answer when researching media violence.

Question 58

Disney has been accused of framing race and ethnicity in stereotypical ways in their children's films.Which racial / ethnic group was represented by the lead female character in a stereotypical way in The Princess and the Frog?
A.Caucasian
B.Asian
C.Black
D.Native American
E.Arab

Question 59

In the study conducted by Macnamara in 2006,What percentage of male media representations were negative ?
A.25 %
B.43 %
C.67 %
D.80 %
E.91 %

Question 60

Adopting a critical approach,discuss how the media is involved in the construction of deviance by selecting an example and describing how individuals are influenced by the media in our perceptions of normal / deviant.

Question 61

Compare and contrast the research conducted by administrative research and the focus of critical research when looking at the power the media.How would you chose to use each one to understand the impact of media portrayal of sexuality in our society?

Question 62

Explore the involvement that the media has in the social construction of deviance in our society.Identify an image or idea that is pervasive in our media and analyze how the media is able to influence social perceptions of that deviant person or behaviour.