Deck 2: Business Communication: Creating and Delivering Messages That Matter

ملء الشاشة (f)
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سؤال
Two students in a management class were presenting their findings on "managing change." As one team member clicked through the PowerPoint presentation,the other team member leaned against the work station,clearly indicating that he was thinking about something else.If the PowerPoint presentation was well organized,the second team member's behaviour was unlikely to detract from the presentation's message.
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سؤال
Effective communication is transmitting relevant information to an audience.
سؤال
Barriers to communication can't be eliminated,so the best approach is to ignore them and repeat your message several times in order to "break through" these barriers.
سؤال
Anne McNair is planning to take a course in business communications.Her studies are likely to involve two-way exercises that encompass the ability to be a good listener as well as a good speaker and writer.
سؤال
Managers use business communication to disseminate information to their employees,stakeholders,and competitors.
سؤال
In business communications,noise can come from cultural factors,such as how you greet colleagues,as well as physical factors,such as someone in the audience talking loudly during a presentation.
سؤال
A manager is an effective speaker when he or she can articulate a message using dialect and jargon,because these nuances usually enrich the message.
سؤال
Bea is the creative director for a children's television program.Although she works in media communications,she is not comfortable with her own presentation skills.One way Bea could improve her skills would be to videotape her presentations and have a friend go through the videos with her.
سؤال
Reflecting a long-standing tradition,top managers at Tallyson Corporation rarely meet directly with other employees,preferring to communicate by sending memos and e-mail messages.This practice is likely to create an organizational communication barrier within the company.
سؤال
Jackie is a high-end fashion designer and often speaks to up-and-coming fashion designers from the local art school.She smiles a lot,nods her head,and frequently uses hand gestures.These are examples of nonverbal communication.
سؤال
Body language and tone of voice have little impact on the audience's understanding of the information being communicated.
سؤال
Verbal communication includes body language,posture,and facial expressions when a speaker addresses a group.
سؤال
As international trade grows in importance,intercultural communication will become increasingly important to long-term business success.
سؤال
Effective communication within an organization is one of the most challenging tasks for managers.
سؤال
When Canadian businesses expand internationally,cultural barriers pose challenges in new markets.
سؤال
In face-to-face conversations,the verbal content of a message conveys much more meaning to the listener than tone of voice and facial expression.
سؤال
Shannon is delivering a presentation in front of senior management tomorrow.He decides to practise in front of a mirror prior to the meeting.This should be an effective strategy for strengthening his communication skills.
سؤال
Effective communication is more about style (how the message is delivered)than it is about substance (the relevance of the message).
سؤال
Robin attended a business conference where the keynote speaker provided a very entertaining presentation.She thought several of the speaker's jokes were funny and found some of the points he made interesting.But she left the speech unsure of the speaker's main point and how it related to her.As far as Robin was concerned,the speaker was not an effective communicator.
سؤال
Successful business communication requires only two skills: the ability to write convincingly and to speak clearly.
سؤال
Videoconferencing is a good channel for communicating complex information to many people in geographically distant locations.
سؤال
Effective listening is the passive part of the communication process.
سؤال
One drawback of voice mail is that it doesn't provide the sender with a permanent record of the message.
سؤال
You should always select a communication channel that you are comfortable using.If it works for you,it's good for the audience.
سؤال
Memos are a good communication channel when the intent is to convey a noncontroversial but detailed message to a large number of people.
سؤال
One of the problems with communication is that people listen faster than they are able to think.
سؤال
According to the International Listening Association,85% of what people learn is derived from listening.
سؤال
When selecting a communication channel,the preferences of the audience should be a major consideration.
سؤال
When you do not want to reveal any additional information through body language,a memo is an effective tool to disburse information to employees on changes in company policies.
سؤال
The key to finding the best communication channel is to evaluate the needs and expectations of your audience.
سؤال
The needs of the audience are a priority in business writing,regardless of the tool used to deliver the message.
سؤال
Larry Brighton needs to quickly hear from his colleague Ralph concerning the prospect of changing vendors on the Harris Project.He leaves Ralph a lengthy voice mail on the subject.Ralph is in the habit of picking up voice mail messages once each day.If Larry is asked by his boss about the vendor problem,he is covered because he sent Ralph a message about it.
سؤال
Otto Pierson,the vice president of finance for Pallisades Produce Company,is likely to spend much more of his time listening than his company's hourly employees routinely do.
سؤال
Mary Mears must inform her department members about a new absenteeism policy.Given the controversial nature of the message,she should inform them of the policy shift via e-mail.
سؤال
The first step in choosing the correct wording for a message is to consider the characteristics of the audience to whom the message will be directed.
سؤال
Speakers should tailor their message to the expectations,educational levels,and backgrounds of their audiences.
سؤال
Amie Johnston is the CEO of Megabux Inc.Her company has just worked out an agreement to merge with Lottadoe Enterprises,and Amie wants to announce the deal to her employees.She knows that the merger will require a reorganization and that some employees will worry about their job security.She wants to assure them of her personal commitment to minimizing layoffs.One of the best ways for Amie to communicate information about the merger would be to issue a memo to all employees.
سؤال
In the business world,spending more than a few minutes working on the wording of a message is usually a waste of time because the way a message is worded has little impact on how the message is received.
سؤال
Speaking immediately after someone stops talking shows poor listening skills.
سؤال
Instant messaging provides a richer communication channel than telephone conversations.
سؤال
There are three common types of bias in business communications: gender bias,age bias,and bias related to race,ethnicity,and nationality.
سؤال
Words or statements suggesting negative attitudes toward an ethnic group are acceptable if no members of that ethnic group are likely to receive the message.
سؤال
Juanita is planning to speak to some new employees in her department.She wants to convey a sense of accountability and establish a tone of trust.Given these goals,Juanita should make extensive use of the active voice in her speech.
سؤال
This statement is an example of bias: "A nurse must ensure that all of her patients are well provided for and are in minimal pain."
سؤال
An enthusiastic CEO announced to his audience at the shareholders' meeting,"Fifty million dollars worth of services were sold last year!" He could have increased the impact of this statement by using the active voice.
سؤال
If the audience is likely to respond negatively to a written message,a good strategy is to begin the message with a brief discussion of the rationale for the message before presenting the bottom line.
سؤال
An enthusiastic CEO spoke to his audience,"Our employees sold $10 million worth of services last year!" His wording is an example of how to use passive voice to present information.
سؤال
One of the most effective ways to improve business communications is to make extensive use of slang to enliven and enrich the message and set it apart from more formal messages.
سؤال
Addressing the recipient of a message as "Dear Sir" is a common and perfectly acceptable practice,even if you do not know the gender of the recipient.
سؤال
Speakers display bias when they use words and statements to communicate stereotypes and negative attitudes about a specific group's gender,age,ethnicity,or nationality.
سؤال
Business communication differs from other types of formal communication,such as a wedding invitation,for example,because the use of slang and jargon is widely accepted in business communication.
سؤال
Al Ownsby,project manager at the Innovative Technologies Defence Company,is a man of few words.His idea of communication is to "give the recipients the basic idea,but spare them the details." Ownsby's approach is sound,because a basic rule of business communication is that being concise is better than being complete.
سؤال
Professor Harold Reeder was very busy when he received an e-mail by a student who wanted to know when an assignment was due.His short response said,"You can find the due date in your syllabus!" The student interpreted this to mean that the professor didn't want to help the student,so the next time he had a question,he asked another classmate.The professor need not be concerned because his response followed a good communication rule: messages should always be short and concise!
سؤال
Business writing should consider how the audience will feel about the information and how it will be applied.
سؤال
When putting together a written message,you should try to anticipate how the reader will respond to the message,even if the best you can do is nothing more than a thoughtful guess.
سؤال
In global communication,the successful communicator assesses the audience's comfort level with the English language.
سؤال
Active voice refers to a sentence structure in which the subject is doing the action described by the verb.
سؤال
The passive voice tends to be more effective in business communications than the active voice because it is more rational and has less emotional impact.
سؤال
In Canadian culture,older people are more likely to experience age bias than younger people.
سؤال
Slang statements are acceptable in verbal communication,because clarification is immediate.
سؤال
Manager Greg Watson believes his product development teams have gotten a bit stale.He is writing a memo to explain a plan for reorganizing the teams in order to stimulate new ideas.However,Greg is concerned that several developers who like their current assignments will resent his plan.He should describe his proposed changes very early in the message in order to quickly deal with the issues that may cause concern.
سؤال
Studies suggest that after three days,individuals retain approximately 65% of the information received from a combined visual and oral presentation.
سؤال
When making a PowerPoint presentation,it is generally a good idea to take advantage of the program's power by making extensive use of animation and sound effects.
سؤال
Proper business communication should always follow such well-known grammatical rules as never starting a sentence with the words and or but and never ending a sentence with a preposition.
سؤال
In business communication,it is improper to use graphs and charts on PowerPoint presentations.
سؤال
Wayne must inform the sales team of the latest commission incentive plan.The incentive plan is different from the previous plan,and Wayne expects resistance from some of the sales team.He plans to begin the discussion by reviewing the company's mission and strategic goals.This is an example of an effective opening to his presentation.
سؤال
Lindsey suspected that her sales team might be suspicious of some proposed new expense account rules,so she started her weekly meeting by describing a situation in which an employee was unable to claim a legitimate reimbursement because of the current policies.She used this story to explain why management believed it was time to try something different.This opening was an effective way to introduce her message.
سؤال
Justin McCall is the keynote speaker at his company's annual sales conference.One part of his speech will include 10 keys to success.Since all of these points deal with the same topic,Justin should present them on the same PowerPoint slide.
سؤال
Which of the following can greatly enhance your chances for success in the business arena?

A)good listening skills
B)multilevel noises
C)excellent communication skills
D)cultural norms
سؤال
A little nervousness right before giving a speech can actually help you perform better.
سؤال
At the beginning of his talk on global warming,Don Olson suggested that the audience ask questions during the presentation.Experts suggest that it is appropriate protocol to inform the audience of your preference for taking questions during or after the presentation.
سؤال
Barry Holten plans to start his presentation with a startling statistic.This is usually a poor approach since it may distract the audience.
سؤال
Visual aids include the use of graphics or pictures.
سؤال
The first sentence of a block paragraph is not indented,and the lines within each paragraph are doubled-spaced.
سؤال
In communication,what is the term for any interference that causes the message received by the audience to be different from the sender's intended message?

A)communication inverter
B)verbal distortion
C)meaning inhibitor
D)noise
سؤال
What is the term for the transfer of relevant meaning from the sender to the receiver?

A)passive voice
B)communication
C)active voice
D)dynamic delivery
سؤال
The use of visual aids can significantly impact the amount of information an audience retains.
سؤال
What occurs when a message does not transmit as the sender intended?

A)passive voice
B)nonsystematic delivery
C)importune communication
D)noise
سؤال
Effective presentations require verbal communication,nonverbal communication,and consideration of how the audience will interpret the message.
سؤال
One highly effective way to improve a presentation and ensure audience involvement is to include a couple of jokes that poke good-natured fun at some of the audience members.
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ملء الشاشة (f)
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Deck 2: Business Communication: Creating and Delivering Messages That Matter
1
Two students in a management class were presenting their findings on "managing change." As one team member clicked through the PowerPoint presentation,the other team member leaned against the work station,clearly indicating that he was thinking about something else.If the PowerPoint presentation was well organized,the second team member's behaviour was unlikely to detract from the presentation's message.
False
2
Effective communication is transmitting relevant information to an audience.
True
3
Barriers to communication can't be eliminated,so the best approach is to ignore them and repeat your message several times in order to "break through" these barriers.
False
4
Anne McNair is planning to take a course in business communications.Her studies are likely to involve two-way exercises that encompass the ability to be a good listener as well as a good speaker and writer.
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5
Managers use business communication to disseminate information to their employees,stakeholders,and competitors.
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6
In business communications,noise can come from cultural factors,such as how you greet colleagues,as well as physical factors,such as someone in the audience talking loudly during a presentation.
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7
A manager is an effective speaker when he or she can articulate a message using dialect and jargon,because these nuances usually enrich the message.
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k this deck
8
Bea is the creative director for a children's television program.Although she works in media communications,she is not comfortable with her own presentation skills.One way Bea could improve her skills would be to videotape her presentations and have a friend go through the videos with her.
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افتح القفل للوصول البطاقات البالغ عددها 168 في هذه المجموعة.
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k this deck
9
Reflecting a long-standing tradition,top managers at Tallyson Corporation rarely meet directly with other employees,preferring to communicate by sending memos and e-mail messages.This practice is likely to create an organizational communication barrier within the company.
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افتح القفل للوصول البطاقات البالغ عددها 168 في هذه المجموعة.
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k this deck
10
Jackie is a high-end fashion designer and often speaks to up-and-coming fashion designers from the local art school.She smiles a lot,nods her head,and frequently uses hand gestures.These are examples of nonverbal communication.
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11
Body language and tone of voice have little impact on the audience's understanding of the information being communicated.
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12
Verbal communication includes body language,posture,and facial expressions when a speaker addresses a group.
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13
As international trade grows in importance,intercultural communication will become increasingly important to long-term business success.
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14
Effective communication within an organization is one of the most challenging tasks for managers.
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15
When Canadian businesses expand internationally,cultural barriers pose challenges in new markets.
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16
In face-to-face conversations,the verbal content of a message conveys much more meaning to the listener than tone of voice and facial expression.
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افتح القفل للوصول البطاقات البالغ عددها 168 في هذه المجموعة.
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17
Shannon is delivering a presentation in front of senior management tomorrow.He decides to practise in front of a mirror prior to the meeting.This should be an effective strategy for strengthening his communication skills.
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افتح القفل للوصول البطاقات البالغ عددها 168 في هذه المجموعة.
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k this deck
18
Effective communication is more about style (how the message is delivered)than it is about substance (the relevance of the message).
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19
Robin attended a business conference where the keynote speaker provided a very entertaining presentation.She thought several of the speaker's jokes were funny and found some of the points he made interesting.But she left the speech unsure of the speaker's main point and how it related to her.As far as Robin was concerned,the speaker was not an effective communicator.
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20
Successful business communication requires only two skills: the ability to write convincingly and to speak clearly.
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21
Videoconferencing is a good channel for communicating complex information to many people in geographically distant locations.
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22
Effective listening is the passive part of the communication process.
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23
One drawback of voice mail is that it doesn't provide the sender with a permanent record of the message.
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24
You should always select a communication channel that you are comfortable using.If it works for you,it's good for the audience.
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25
Memos are a good communication channel when the intent is to convey a noncontroversial but detailed message to a large number of people.
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26
One of the problems with communication is that people listen faster than they are able to think.
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27
According to the International Listening Association,85% of what people learn is derived from listening.
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28
When selecting a communication channel,the preferences of the audience should be a major consideration.
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29
When you do not want to reveal any additional information through body language,a memo is an effective tool to disburse information to employees on changes in company policies.
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30
The key to finding the best communication channel is to evaluate the needs and expectations of your audience.
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31
The needs of the audience are a priority in business writing,regardless of the tool used to deliver the message.
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32
Larry Brighton needs to quickly hear from his colleague Ralph concerning the prospect of changing vendors on the Harris Project.He leaves Ralph a lengthy voice mail on the subject.Ralph is in the habit of picking up voice mail messages once each day.If Larry is asked by his boss about the vendor problem,he is covered because he sent Ralph a message about it.
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33
Otto Pierson,the vice president of finance for Pallisades Produce Company,is likely to spend much more of his time listening than his company's hourly employees routinely do.
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34
Mary Mears must inform her department members about a new absenteeism policy.Given the controversial nature of the message,she should inform them of the policy shift via e-mail.
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35
The first step in choosing the correct wording for a message is to consider the characteristics of the audience to whom the message will be directed.
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36
Speakers should tailor their message to the expectations,educational levels,and backgrounds of their audiences.
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37
Amie Johnston is the CEO of Megabux Inc.Her company has just worked out an agreement to merge with Lottadoe Enterprises,and Amie wants to announce the deal to her employees.She knows that the merger will require a reorganization and that some employees will worry about their job security.She wants to assure them of her personal commitment to minimizing layoffs.One of the best ways for Amie to communicate information about the merger would be to issue a memo to all employees.
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38
In the business world,spending more than a few minutes working on the wording of a message is usually a waste of time because the way a message is worded has little impact on how the message is received.
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39
Speaking immediately after someone stops talking shows poor listening skills.
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40
Instant messaging provides a richer communication channel than telephone conversations.
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41
There are three common types of bias in business communications: gender bias,age bias,and bias related to race,ethnicity,and nationality.
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42
Words or statements suggesting negative attitudes toward an ethnic group are acceptable if no members of that ethnic group are likely to receive the message.
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43
Juanita is planning to speak to some new employees in her department.She wants to convey a sense of accountability and establish a tone of trust.Given these goals,Juanita should make extensive use of the active voice in her speech.
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44
This statement is an example of bias: "A nurse must ensure that all of her patients are well provided for and are in minimal pain."
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45
An enthusiastic CEO announced to his audience at the shareholders' meeting,"Fifty million dollars worth of services were sold last year!" He could have increased the impact of this statement by using the active voice.
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46
If the audience is likely to respond negatively to a written message,a good strategy is to begin the message with a brief discussion of the rationale for the message before presenting the bottom line.
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افتح القفل للوصول البطاقات البالغ عددها 168 في هذه المجموعة.
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47
An enthusiastic CEO spoke to his audience,"Our employees sold $10 million worth of services last year!" His wording is an example of how to use passive voice to present information.
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48
One of the most effective ways to improve business communications is to make extensive use of slang to enliven and enrich the message and set it apart from more formal messages.
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49
Addressing the recipient of a message as "Dear Sir" is a common and perfectly acceptable practice,even if you do not know the gender of the recipient.
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50
Speakers display bias when they use words and statements to communicate stereotypes and negative attitudes about a specific group's gender,age,ethnicity,or nationality.
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51
Business communication differs from other types of formal communication,such as a wedding invitation,for example,because the use of slang and jargon is widely accepted in business communication.
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52
Al Ownsby,project manager at the Innovative Technologies Defence Company,is a man of few words.His idea of communication is to "give the recipients the basic idea,but spare them the details." Ownsby's approach is sound,because a basic rule of business communication is that being concise is better than being complete.
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53
Professor Harold Reeder was very busy when he received an e-mail by a student who wanted to know when an assignment was due.His short response said,"You can find the due date in your syllabus!" The student interpreted this to mean that the professor didn't want to help the student,so the next time he had a question,he asked another classmate.The professor need not be concerned because his response followed a good communication rule: messages should always be short and concise!
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54
Business writing should consider how the audience will feel about the information and how it will be applied.
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55
When putting together a written message,you should try to anticipate how the reader will respond to the message,even if the best you can do is nothing more than a thoughtful guess.
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56
In global communication,the successful communicator assesses the audience's comfort level with the English language.
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57
Active voice refers to a sentence structure in which the subject is doing the action described by the verb.
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58
The passive voice tends to be more effective in business communications than the active voice because it is more rational and has less emotional impact.
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59
In Canadian culture,older people are more likely to experience age bias than younger people.
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60
Slang statements are acceptable in verbal communication,because clarification is immediate.
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61
Manager Greg Watson believes his product development teams have gotten a bit stale.He is writing a memo to explain a plan for reorganizing the teams in order to stimulate new ideas.However,Greg is concerned that several developers who like their current assignments will resent his plan.He should describe his proposed changes very early in the message in order to quickly deal with the issues that may cause concern.
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62
Studies suggest that after three days,individuals retain approximately 65% of the information received from a combined visual and oral presentation.
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63
When making a PowerPoint presentation,it is generally a good idea to take advantage of the program's power by making extensive use of animation and sound effects.
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64
Proper business communication should always follow such well-known grammatical rules as never starting a sentence with the words and or but and never ending a sentence with a preposition.
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65
In business communication,it is improper to use graphs and charts on PowerPoint presentations.
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66
Wayne must inform the sales team of the latest commission incentive plan.The incentive plan is different from the previous plan,and Wayne expects resistance from some of the sales team.He plans to begin the discussion by reviewing the company's mission and strategic goals.This is an example of an effective opening to his presentation.
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67
Lindsey suspected that her sales team might be suspicious of some proposed new expense account rules,so she started her weekly meeting by describing a situation in which an employee was unable to claim a legitimate reimbursement because of the current policies.She used this story to explain why management believed it was time to try something different.This opening was an effective way to introduce her message.
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68
Justin McCall is the keynote speaker at his company's annual sales conference.One part of his speech will include 10 keys to success.Since all of these points deal with the same topic,Justin should present them on the same PowerPoint slide.
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69
Which of the following can greatly enhance your chances for success in the business arena?

A)good listening skills
B)multilevel noises
C)excellent communication skills
D)cultural norms
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70
A little nervousness right before giving a speech can actually help you perform better.
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71
At the beginning of his talk on global warming,Don Olson suggested that the audience ask questions during the presentation.Experts suggest that it is appropriate protocol to inform the audience of your preference for taking questions during or after the presentation.
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72
Barry Holten plans to start his presentation with a startling statistic.This is usually a poor approach since it may distract the audience.
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73
Visual aids include the use of graphics or pictures.
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74
The first sentence of a block paragraph is not indented,and the lines within each paragraph are doubled-spaced.
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75
In communication,what is the term for any interference that causes the message received by the audience to be different from the sender's intended message?

A)communication inverter
B)verbal distortion
C)meaning inhibitor
D)noise
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76
What is the term for the transfer of relevant meaning from the sender to the receiver?

A)passive voice
B)communication
C)active voice
D)dynamic delivery
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77
The use of visual aids can significantly impact the amount of information an audience retains.
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78
What occurs when a message does not transmit as the sender intended?

A)passive voice
B)nonsystematic delivery
C)importune communication
D)noise
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79
Effective presentations require verbal communication,nonverbal communication,and consideration of how the audience will interpret the message.
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80
One highly effective way to improve a presentation and ensure audience involvement is to include a couple of jokes that poke good-natured fun at some of the audience members.
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