Deck 10: Strategy and Strategic Management

ملء الشاشة (f)
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سؤال
Emergence of new competitors and resource scarcities are environmental threats.
استخدم زر المسافة أو
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لقلب البطاقة.
سؤال
The less attractive the industry structure,the harder it will be to make good strategic choices.
سؤال
The purpose of corporate strategy is to guide activities within one specific area of operations.
سؤال
Restructuring by divestiture is mostly followed by organizations that are focused and not complex.
سؤال
In the process of strategic management,strategic implementation is typically followed by strategic analysis.
سؤال
Competitive advantage is the ability to do something so well that one outperforms competitors.
سؤال
The BCG Matrix recommends making further resource investments in Dogs.
سؤال
In a hypercompetition situation,a firm faces only a few competitors.
سؤال
A growth strategy involves expansion of an organization's current operations.
سؤال
Core values are broad beliefs about what is or is not appropriate behavior.
سؤال
Stakeholders are individuals and groups unaffected by the organization and its strategic accomplishments.
سؤال
The presence of strong core values helps build a clear organizational identity.
سؤال
Bankruptcy under U.S.law protects a firm from creditors while management reorganizes to restore solvency.
سؤال
The strategic management process begins with analysis of mission,values,and objectives.
سؤال
In single-product enterprises,business strategies are distinct from corporate strategies.
سؤال
In an attractive industry,there are many competitors.
سؤال
In the context of vertical integration,when a business acquires suppliers,it is referred to as forward vertical integration.
سؤال
In a large conglomerate,while the enterprise on a whole will have a corporate strategy,each SBU will have its own business strategy.
سؤال
An unattractive industry is one in which there are high barriers to entry.
سؤال
In the context of the BCG matrix,the preferred strategy for Stars is retrenchment.
سؤال
In a supplier alliance,firms join together to sell and distribute products or services.
سؤال
The strategic objective of the differentiation strategy is to attract customers who stay loyal to the firm's products and lose interest in those of its competitors.
سؤال
Decisions related to choices about product and service mix,facilities locations,and new technologies are most likely to be a part of the _____ strategy of an organization.

A) branding
B) marketing
C) corporate
D) functional
E) business
سؤال
Which of the following best defines the term "sustainable competitive advantage"?

A) It is the ability to outperform rivals in ways that are difficult or costly to imitate.
B) It is the ability to formulate technology to gain market exposure.
C) It is the ability to focus organizational energies on a unifying and compelling goal.
D) It is the ability to formulate strategies efficiently to accomplish long-term goals.
E) It is the ability to identify the setbacks in the organizational procedure and work towards correcting them.
سؤال
Inside directors are chosen from the ranks of middle managers.
سؤال
A _____ strategy typically sets long-term direction for the total enterprise.

A) branding
B) business
C) corporate
D) functional
E) marketing
سؤال
The difference between a corporate strategy and a business strategy is that:

A) the former sets long-term direction for the total enterprise and the latter is concerned with how a division or strategic business unit will compete in its product or service domain.
B) the former focuses on how a division will compete in its product or service domain and the latter is concerned with guiding the use of organizational resources to implement business strategies.
C) the former is concerned with formulating and implementing strategies while the latter is involved in crafting strategies to guide the allocation of resources.
D) the former adopts standardized products and advertising for use worldwide and the latter seeks efficiencies of global operations with attention to local markets.
E) the former makes decisions regarding facilities locations, and new technologies and the latter customizes products and advertising to best fit local needs.
سؤال
When strategic control fails at the level of top management,it is supposed to kick in at the level of middle management.
سؤال
Which of the following best describes a strategy?

A) It is a comprehensive plan guiding resource allocation to achieve long-term organization goals.
B) It is the same as the mission of the organization.
C) It is the document expressing the organization's reason for existence in society.
D) It is the predominant value system of the organization as a whole.
E) It is a special strength that gives an organization a competitive advantage.
سؤال
A _____ strategy primarily identifies how a division or strategic business unit will compete in its product or service domain.

A) branding
B) business
C) corporate
D) functional
E) marketing
سؤال
The transnational strategy focuses on working with rivals on projects of mutual benefit.
سؤال
A _____ strategy guides activities within one specific area of operations.

A) branding
B) divisional
C) corporate
D) functional
E) business
سؤال
The term _____ is often used to describe a business firm that is part of a larger enterprise.

A) supplier alliance
B) strategic business unit
C) joint venture
D) cash cow
E) co-opetitor
سؤال
Restructuring by turnaround often occurs along with a change in top management.
سؤال
A globalization strategy adopts standardized products and advertising for use worldwide.
سؤال
Questions such as "How can we best utilize resources within a specific area of operations to implement our business strategy?" are typically asked while discussing the _____ strategy.

A) branding
B) divisional
C) corporate
D) functional
E) business
سؤال
It is a strategic leader's job to teach the strategy and make it a "cause."
سؤال
Failures of substance in strategic management show up in poor analysis and bad strategy selection.
سؤال
It is advisable to combine a cost leadership strategy with a differentiation strategy to get better results.
سؤال
A strategic leader needs to reduce the sense of urgency so as to achieve the best results.
سؤال
Which of the following is true about operating objectives?

A) They set forth an organization's purpose.
B) They direct activities toward key performance areas.
C) They represent what the underlying business model is trying to accomplish.
D) They set guidelines regarding the organization's purpose and core values.
E) They set standards for accomplishing the mission statement.
سؤال
If there are many competitors and the barriers to entry are low,the:

A) industry is attractive.
B) industry is unattractive.
C) customers have low bargaining power.
D) industry is mature.
E) industry is not mature.
سؤال
What is an advantage of a SWOT analysis?

A) It deliberates on the optimum use of organizational resources.
B) It gives an organization a competitive advantage.
C) It is an external analysis of environmental opportunities and threats.
D) It analysis the external factors that give way to organizational weaknesses.
E) It defines specific objectives that an organization must accomplish.
سؤال
A(n)_____ expresses an organization's reason for existence in society.

A) statement of purpose
B) mission statement
C) cash flow statement
D) net worth statement
E) operating objective
سؤال
According to Porter,which of the following is one of the five forces that affect industry competition?

A) Bargaining power of intermediaries
B) Market share
C) Market growth rate
D) Substitute products
E) Workplace diversity
سؤال
Which of the following is true about oligopoly?

A) There are several direct competitors.
B) It ensures that there is no competition for resources.
C) There are only a few competitors.
D) It is seen most often in the fast foods industry.
E) There are many substitute products.
سؤال
Which of the following is a defining characteristic of a SWOT analysis?

A) It examines the diversity at the work place and increases cohesiveness.
B) It is based on the statistical principle of multivariate.
C) It identifies things that inhibit optimum performance achievement.
D) It determines the level of sales needed in order to breakeven.
E) It is based on a year-to-year comparison of a firm's ratios.
سؤال
Strategic analysis typically refers to the process of:

A) crafting strategies to guide the allocation of resources.
B) revising objectives and selecting new strategies.
C) formulating and implementing strategies.
D) directing the total enterprise.
E) analyzing the organization's competitive position.
سؤال
Miranda Corp.changes its business strategy from a focused differentiation strategy to a focused cost leadership one,as this new strategy works better for the organization.Which of the following steps in the process of strategic management ideally includes this action?

A) Strategy analysis
B) Strategy formulation
C) Strategy assessment
D) Strategy identification
E) Strategy outsourcing
سؤال
Powerston Inc.is the market leader of car batteries primarily because of its unique distribution system.The distribution system that has given the company an advantage over its competitors is an example of the company's _____.

A) co-opetition strategy
B) core competency
C) technical skill
D) emotional intelligence
E) monopolistic power
سؤال
The entire process of formulating and implementing strategies to accomplish long-term goals and sustain competitive advantage is referred to as:

A) strategic analysis.
B) strategy formulation.
C) strategy implementation.
D) strategic management.
E) strategic outsourcing.
سؤال
_____ are broad beliefs about what is or is not appropriate behavior.

A) Corporate subcultures
B) Marketing values
C) Core values
D) Diversified values
E) Functional values
سؤال
_____ is the process of crafting strategies to guide the allocation of resources.

A) Strategic analysis
B) Strategy formulation
C) Strategy implementation
D) Strategic crafting
E) Strategic outsourcing
سؤال
A _____ begins with a systematic evaluation of the organization's resources and capabilities and focuses on identifying the organization's core competencies.

A) functional strategy
B) mission statement
C) flanking strategy
D) branding analysis
E) SWOT analysis
سؤال
Which of the following increases the attractiveness of a market?

A) Low barriers to entry
B) Many competitors
C) Many substitute products
D) High power of suppliers
E) Few substitute products
سؤال
Which of the following is the last step in the process of strategic management?

A) Strategic analysis
B) Strategy formulation
C) Strategy implementation
D) Strategic marketing
E) Strategic outsourcing
سؤال
_____ is the predominant value system for the enterprise as a whole.

A) Organizational culture
B) Corporate subculture
C) Managerial value system
D) Functional culture
E) Leadership value system
سؤال
The difference between a corporate strategy and a functional strategy is that:

A) the former focuses on how a strategic business unit will compete in its product domain and the latter sets long-term direction for the total enterprise.
B) the former sets long-term direction for the total enterprise and the latter guides activities within one specific area of operations.
C) the former is concerned with formulating and implementing strategies while the latter is involved in crafting strategies to guide the allocation of resources.
D) the former adopts standardized products and advertising for use worldwide and the latter seeks efficiencies of global operations with attention to local markets.
E) the former makes decisions regarding facilities locations, and new technologies and the latter customizes products and advertising to best fit local needs.
سؤال
Which of the following is the first step in the process of strategic management?

A) Strategic analysis
B) Strategy formulation
C) Strategy implementation
D) Strategic marketing
E) Strategic outsourcing
سؤال
Any special strength that gives an organization a competitive advantage is referred to as its _____.

A) core competency
B) productivity
C) co-opetition ability
D) emotional intelligence
E) monopolistic power
سؤال
The preferred strategy for Question Marks is:

A) stability or modest growth.
B) retrenchment.
C) decrease of current operations.
D) growth and retrenchment.
E) growth and heavy resource investments.
سؤال
The preferred strategy for dogs is retrenchment because:

A) they produce large profits and a strong cash flow, and the upside potential is there.
B) they may not generate much profit at the moment, but the upside potential is there.
C) the markets offer great growth opportunity given that they are new to the market.
D) they are not only high performers in the present, but they offer similar potential for the future.
E) they produce little if any profit, and they have low potential for future improvement.
سؤال
When one hears terms like "acquisition," "merger," and "global expansion," the underlying master strategy is most likely to be one of _____.

A) growth
B) retrenchment
C) downsizing
D) turnaround
E) restructuring
سؤال
Businesses or products with low-market shares in high-growth markets are referred to as _____ in the BCG Matrix.

A) Cash Cows
B) Stars
C) Question Marks
D) Dogs
E) Apples
سؤال
The preferred strategy for Cash cows is stability or modest growth because:

A) they produce large profits and a strong cash flow, but have little upside potential.
B) they may not generate much profit at the moment, but have upside potential.
C) the markets offer great growth opportunity given that they are new to the market.
D) they are not only high performers in the present, but they offer similar potential for the future.
E) they produce little if any profit, and must be supported so that they perform better.
سؤال
The preferred strategy for Dogs is:

A) stability or modest growth.
B) retrenchment.
C) decrease of current operations.
D) to grow or retrench the dogs.
E) growth and heavy resource investments.
سؤال
Growth through _____ typically occurs by acquiring suppliers or distributors.

A) strategic alliance
B) vertical integration
C) liquidation
D) divestiture
E) concentration
سؤال
Businesses or products with high-market shares in low-growth markets are referred to as _____ in the BCG Matrix.

A) Cash Cows
B) Stars
C) Question Marks
D) Dogs
E) Apples
سؤال
Which of the following is a defining characteristic of growth through diversification?

A) It involves extending business within the same business area.
B) It involves acquisition of or investment in new and different business areas.
C) It involves decreasing the size of operations.
D) It involves selling company assets to pay creditors.
E) It involves fixing specific performance problems.
سؤال
Businesses or products with low-market shares in low-growth markets are referred to as _____ in the BCG Matrix.

A) Cash Cows
B) Stars
C) Question Marks
D) Dogs
E) Apples
سؤال
The preferred strategy for Stars is growth because they:

A) produce large profits and a strong cash flow, but have little upside potential.
B) may not generate much profit at the moment, but have upside potential.
C) produce large profits and a strong cash flow for only a short span of time and must be nurtured.
D) are not only high performers in the present, but they offer similar potential for the future.
E) produce little if any profit, and must be supported so that they perform better.
سؤال
The Stars in a BCG matrix typically:

A) produce large profits through substantial penetration of expanding markets.
B) produce low profits and limited cash flow, but with little upside potential.
C) may not generate much profit at the moment, but have upside potential to do so.
D) produce little if any profit, and have low potential for future improvement.
E) generate high profit for a short span of time and then become inactive.
سؤال
One of the differences between Stars and Cash cows is that:

A) Cash Cows produce high profits.
B) the strategy for Cash Cows is retrenchment.
C) Cash Cows have little upside potential.
D) Cash Cows can easily penetrate expanding markets.
E) the strategy for Cash Cows is growth.
سؤال
The preferred strategy for Question Marks is to grow or retrench because:

A) they produce large profits and a strong cash flow, but have little upside potential.
B) they may not generate much profit at the moment, but they have an upside potential.
C) the markets offer great growth opportunity, given that they are new to the market.
D) they are not only high performers in the present, but they offer similar potential for the future.
E) they produce little if any profit, and must be supported so that they perform better.
سؤال
Vintop Inc.,a successful designer brand,has several outlets in the U.S.To push sales growth,Vintop has decided to focus more on its primary business and open up its branches in ten different countries.This approach taken by Vintop is an example of growth through _____.

A) strategic alliance
B) vertical integration
C) liquidation
D) diversification
E) concentration
سؤال
Businesses or products with high market shares in high-growth markets are referred to as _____ in the BCG Matrix.

A) Cash Cows
B) Stars
C) Question Marks
D) Dogs
E) Apples
سؤال
_____ decreases the attractiveness of the market.

A) Few competitors
B) High barriers to entry
C) Few substitute products
D) High power of customers
E) Low power of suppliers
سؤال
_____ analyzes business opportunities according to market growth rate and market share.

A) Flanking strategy
B) BCG matrix
C) Five Forces analysis
D) Strategy formulation
E) Logistics plan
سؤال
The preferred strategy for Cash cows is:

A) stability or modest growth.
B) targeting only the most promising of the Cash Cows.
C) retrenchment of some of the Cash Cows.
D) decrease of current operations.
E) growth and further resource investments.
سؤال
The preferred strategy for Stars is:

A) stability or modest growth.
B) targeting only the most promising of the stars.
C) retrenchment of some of the stars.
D) decrease of current operations.
E) growth and further resource investments.
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ملء الشاشة (f)
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Deck 10: Strategy and Strategic Management
1
Emergence of new competitors and resource scarcities are environmental threats.
True
2
The less attractive the industry structure,the harder it will be to make good strategic choices.
True
3
The purpose of corporate strategy is to guide activities within one specific area of operations.
False
4
Restructuring by divestiture is mostly followed by organizations that are focused and not complex.
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5
In the process of strategic management,strategic implementation is typically followed by strategic analysis.
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6
Competitive advantage is the ability to do something so well that one outperforms competitors.
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7
The BCG Matrix recommends making further resource investments in Dogs.
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8
In a hypercompetition situation,a firm faces only a few competitors.
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9
A growth strategy involves expansion of an organization's current operations.
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10
Core values are broad beliefs about what is or is not appropriate behavior.
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11
Stakeholders are individuals and groups unaffected by the organization and its strategic accomplishments.
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12
The presence of strong core values helps build a clear organizational identity.
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13
Bankruptcy under U.S.law protects a firm from creditors while management reorganizes to restore solvency.
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14
The strategic management process begins with analysis of mission,values,and objectives.
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15
In single-product enterprises,business strategies are distinct from corporate strategies.
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16
In an attractive industry,there are many competitors.
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17
In the context of vertical integration,when a business acquires suppliers,it is referred to as forward vertical integration.
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18
In a large conglomerate,while the enterprise on a whole will have a corporate strategy,each SBU will have its own business strategy.
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19
An unattractive industry is one in which there are high barriers to entry.
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20
In the context of the BCG matrix,the preferred strategy for Stars is retrenchment.
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21
In a supplier alliance,firms join together to sell and distribute products or services.
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22
The strategic objective of the differentiation strategy is to attract customers who stay loyal to the firm's products and lose interest in those of its competitors.
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23
Decisions related to choices about product and service mix,facilities locations,and new technologies are most likely to be a part of the _____ strategy of an organization.

A) branding
B) marketing
C) corporate
D) functional
E) business
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24
Which of the following best defines the term "sustainable competitive advantage"?

A) It is the ability to outperform rivals in ways that are difficult or costly to imitate.
B) It is the ability to formulate technology to gain market exposure.
C) It is the ability to focus organizational energies on a unifying and compelling goal.
D) It is the ability to formulate strategies efficiently to accomplish long-term goals.
E) It is the ability to identify the setbacks in the organizational procedure and work towards correcting them.
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25
Inside directors are chosen from the ranks of middle managers.
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26
A _____ strategy typically sets long-term direction for the total enterprise.

A) branding
B) business
C) corporate
D) functional
E) marketing
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27
The difference between a corporate strategy and a business strategy is that:

A) the former sets long-term direction for the total enterprise and the latter is concerned with how a division or strategic business unit will compete in its product or service domain.
B) the former focuses on how a division will compete in its product or service domain and the latter is concerned with guiding the use of organizational resources to implement business strategies.
C) the former is concerned with formulating and implementing strategies while the latter is involved in crafting strategies to guide the allocation of resources.
D) the former adopts standardized products and advertising for use worldwide and the latter seeks efficiencies of global operations with attention to local markets.
E) the former makes decisions regarding facilities locations, and new technologies and the latter customizes products and advertising to best fit local needs.
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28
When strategic control fails at the level of top management,it is supposed to kick in at the level of middle management.
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29
Which of the following best describes a strategy?

A) It is a comprehensive plan guiding resource allocation to achieve long-term organization goals.
B) It is the same as the mission of the organization.
C) It is the document expressing the organization's reason for existence in society.
D) It is the predominant value system of the organization as a whole.
E) It is a special strength that gives an organization a competitive advantage.
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30
A _____ strategy primarily identifies how a division or strategic business unit will compete in its product or service domain.

A) branding
B) business
C) corporate
D) functional
E) marketing
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31
The transnational strategy focuses on working with rivals on projects of mutual benefit.
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32
A _____ strategy guides activities within one specific area of operations.

A) branding
B) divisional
C) corporate
D) functional
E) business
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33
The term _____ is often used to describe a business firm that is part of a larger enterprise.

A) supplier alliance
B) strategic business unit
C) joint venture
D) cash cow
E) co-opetitor
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34
Restructuring by turnaround often occurs along with a change in top management.
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35
A globalization strategy adopts standardized products and advertising for use worldwide.
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36
Questions such as "How can we best utilize resources within a specific area of operations to implement our business strategy?" are typically asked while discussing the _____ strategy.

A) branding
B) divisional
C) corporate
D) functional
E) business
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37
It is a strategic leader's job to teach the strategy and make it a "cause."
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38
Failures of substance in strategic management show up in poor analysis and bad strategy selection.
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39
It is advisable to combine a cost leadership strategy with a differentiation strategy to get better results.
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40
A strategic leader needs to reduce the sense of urgency so as to achieve the best results.
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41
Which of the following is true about operating objectives?

A) They set forth an organization's purpose.
B) They direct activities toward key performance areas.
C) They represent what the underlying business model is trying to accomplish.
D) They set guidelines regarding the organization's purpose and core values.
E) They set standards for accomplishing the mission statement.
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42
If there are many competitors and the barriers to entry are low,the:

A) industry is attractive.
B) industry is unattractive.
C) customers have low bargaining power.
D) industry is mature.
E) industry is not mature.
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43
What is an advantage of a SWOT analysis?

A) It deliberates on the optimum use of organizational resources.
B) It gives an organization a competitive advantage.
C) It is an external analysis of environmental opportunities and threats.
D) It analysis the external factors that give way to organizational weaknesses.
E) It defines specific objectives that an organization must accomplish.
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44
A(n)_____ expresses an organization's reason for existence in society.

A) statement of purpose
B) mission statement
C) cash flow statement
D) net worth statement
E) operating objective
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45
According to Porter,which of the following is one of the five forces that affect industry competition?

A) Bargaining power of intermediaries
B) Market share
C) Market growth rate
D) Substitute products
E) Workplace diversity
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46
Which of the following is true about oligopoly?

A) There are several direct competitors.
B) It ensures that there is no competition for resources.
C) There are only a few competitors.
D) It is seen most often in the fast foods industry.
E) There are many substitute products.
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47
Which of the following is a defining characteristic of a SWOT analysis?

A) It examines the diversity at the work place and increases cohesiveness.
B) It is based on the statistical principle of multivariate.
C) It identifies things that inhibit optimum performance achievement.
D) It determines the level of sales needed in order to breakeven.
E) It is based on a year-to-year comparison of a firm's ratios.
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48
Strategic analysis typically refers to the process of:

A) crafting strategies to guide the allocation of resources.
B) revising objectives and selecting new strategies.
C) formulating and implementing strategies.
D) directing the total enterprise.
E) analyzing the organization's competitive position.
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49
Miranda Corp.changes its business strategy from a focused differentiation strategy to a focused cost leadership one,as this new strategy works better for the organization.Which of the following steps in the process of strategic management ideally includes this action?

A) Strategy analysis
B) Strategy formulation
C) Strategy assessment
D) Strategy identification
E) Strategy outsourcing
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50
Powerston Inc.is the market leader of car batteries primarily because of its unique distribution system.The distribution system that has given the company an advantage over its competitors is an example of the company's _____.

A) co-opetition strategy
B) core competency
C) technical skill
D) emotional intelligence
E) monopolistic power
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51
The entire process of formulating and implementing strategies to accomplish long-term goals and sustain competitive advantage is referred to as:

A) strategic analysis.
B) strategy formulation.
C) strategy implementation.
D) strategic management.
E) strategic outsourcing.
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52
_____ are broad beliefs about what is or is not appropriate behavior.

A) Corporate subcultures
B) Marketing values
C) Core values
D) Diversified values
E) Functional values
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53
_____ is the process of crafting strategies to guide the allocation of resources.

A) Strategic analysis
B) Strategy formulation
C) Strategy implementation
D) Strategic crafting
E) Strategic outsourcing
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54
A _____ begins with a systematic evaluation of the organization's resources and capabilities and focuses on identifying the organization's core competencies.

A) functional strategy
B) mission statement
C) flanking strategy
D) branding analysis
E) SWOT analysis
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55
Which of the following increases the attractiveness of a market?

A) Low barriers to entry
B) Many competitors
C) Many substitute products
D) High power of suppliers
E) Few substitute products
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56
Which of the following is the last step in the process of strategic management?

A) Strategic analysis
B) Strategy formulation
C) Strategy implementation
D) Strategic marketing
E) Strategic outsourcing
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57
_____ is the predominant value system for the enterprise as a whole.

A) Organizational culture
B) Corporate subculture
C) Managerial value system
D) Functional culture
E) Leadership value system
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58
The difference between a corporate strategy and a functional strategy is that:

A) the former focuses on how a strategic business unit will compete in its product domain and the latter sets long-term direction for the total enterprise.
B) the former sets long-term direction for the total enterprise and the latter guides activities within one specific area of operations.
C) the former is concerned with formulating and implementing strategies while the latter is involved in crafting strategies to guide the allocation of resources.
D) the former adopts standardized products and advertising for use worldwide and the latter seeks efficiencies of global operations with attention to local markets.
E) the former makes decisions regarding facilities locations, and new technologies and the latter customizes products and advertising to best fit local needs.
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59
Which of the following is the first step in the process of strategic management?

A) Strategic analysis
B) Strategy formulation
C) Strategy implementation
D) Strategic marketing
E) Strategic outsourcing
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60
Any special strength that gives an organization a competitive advantage is referred to as its _____.

A) core competency
B) productivity
C) co-opetition ability
D) emotional intelligence
E) monopolistic power
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61
The preferred strategy for Question Marks is:

A) stability or modest growth.
B) retrenchment.
C) decrease of current operations.
D) growth and retrenchment.
E) growth and heavy resource investments.
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62
The preferred strategy for dogs is retrenchment because:

A) they produce large profits and a strong cash flow, and the upside potential is there.
B) they may not generate much profit at the moment, but the upside potential is there.
C) the markets offer great growth opportunity given that they are new to the market.
D) they are not only high performers in the present, but they offer similar potential for the future.
E) they produce little if any profit, and they have low potential for future improvement.
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63
When one hears terms like "acquisition," "merger," and "global expansion," the underlying master strategy is most likely to be one of _____.

A) growth
B) retrenchment
C) downsizing
D) turnaround
E) restructuring
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64
Businesses or products with low-market shares in high-growth markets are referred to as _____ in the BCG Matrix.

A) Cash Cows
B) Stars
C) Question Marks
D) Dogs
E) Apples
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65
The preferred strategy for Cash cows is stability or modest growth because:

A) they produce large profits and a strong cash flow, but have little upside potential.
B) they may not generate much profit at the moment, but have upside potential.
C) the markets offer great growth opportunity given that they are new to the market.
D) they are not only high performers in the present, but they offer similar potential for the future.
E) they produce little if any profit, and must be supported so that they perform better.
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66
The preferred strategy for Dogs is:

A) stability or modest growth.
B) retrenchment.
C) decrease of current operations.
D) to grow or retrench the dogs.
E) growth and heavy resource investments.
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67
Growth through _____ typically occurs by acquiring suppliers or distributors.

A) strategic alliance
B) vertical integration
C) liquidation
D) divestiture
E) concentration
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68
Businesses or products with high-market shares in low-growth markets are referred to as _____ in the BCG Matrix.

A) Cash Cows
B) Stars
C) Question Marks
D) Dogs
E) Apples
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69
Which of the following is a defining characteristic of growth through diversification?

A) It involves extending business within the same business area.
B) It involves acquisition of or investment in new and different business areas.
C) It involves decreasing the size of operations.
D) It involves selling company assets to pay creditors.
E) It involves fixing specific performance problems.
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70
Businesses or products with low-market shares in low-growth markets are referred to as _____ in the BCG Matrix.

A) Cash Cows
B) Stars
C) Question Marks
D) Dogs
E) Apples
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71
The preferred strategy for Stars is growth because they:

A) produce large profits and a strong cash flow, but have little upside potential.
B) may not generate much profit at the moment, but have upside potential.
C) produce large profits and a strong cash flow for only a short span of time and must be nurtured.
D) are not only high performers in the present, but they offer similar potential for the future.
E) produce little if any profit, and must be supported so that they perform better.
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72
The Stars in a BCG matrix typically:

A) produce large profits through substantial penetration of expanding markets.
B) produce low profits and limited cash flow, but with little upside potential.
C) may not generate much profit at the moment, but have upside potential to do so.
D) produce little if any profit, and have low potential for future improvement.
E) generate high profit for a short span of time and then become inactive.
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73
One of the differences between Stars and Cash cows is that:

A) Cash Cows produce high profits.
B) the strategy for Cash Cows is retrenchment.
C) Cash Cows have little upside potential.
D) Cash Cows can easily penetrate expanding markets.
E) the strategy for Cash Cows is growth.
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74
The preferred strategy for Question Marks is to grow or retrench because:

A) they produce large profits and a strong cash flow, but have little upside potential.
B) they may not generate much profit at the moment, but they have an upside potential.
C) the markets offer great growth opportunity, given that they are new to the market.
D) they are not only high performers in the present, but they offer similar potential for the future.
E) they produce little if any profit, and must be supported so that they perform better.
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75
Vintop Inc.,a successful designer brand,has several outlets in the U.S.To push sales growth,Vintop has decided to focus more on its primary business and open up its branches in ten different countries.This approach taken by Vintop is an example of growth through _____.

A) strategic alliance
B) vertical integration
C) liquidation
D) diversification
E) concentration
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76
Businesses or products with high market shares in high-growth markets are referred to as _____ in the BCG Matrix.

A) Cash Cows
B) Stars
C) Question Marks
D) Dogs
E) Apples
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77
_____ decreases the attractiveness of the market.

A) Few competitors
B) High barriers to entry
C) Few substitute products
D) High power of customers
E) Low power of suppliers
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78
_____ analyzes business opportunities according to market growth rate and market share.

A) Flanking strategy
B) BCG matrix
C) Five Forces analysis
D) Strategy formulation
E) Logistics plan
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79
The preferred strategy for Cash cows is:

A) stability or modest growth.
B) targeting only the most promising of the Cash Cows.
C) retrenchment of some of the Cash Cows.
D) decrease of current operations.
E) growth and further resource investments.
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80
The preferred strategy for Stars is:

A) stability or modest growth.
B) targeting only the most promising of the stars.
C) retrenchment of some of the stars.
D) decrease of current operations.
E) growth and further resource investments.
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