Deck 11: Enterprise Systems

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سؤال
In general,the best way to gather tacit knowledge is interactively,such as interviewing an employee with specific questions about how he or she would handle an issue.
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لقلب البطاقة.
سؤال
One of the disadvantages of an e-marketplace is that it provides a single platform for prices that is not accessible to all participants.
سؤال
In the context of knowledge management,tacit knowledge can be captured easily in data repositories.
سؤال
Several IT tools are needed to implement a personalization system.
سؤال
Using the Internet and Web protocols for electronic data interchange (EDI)increases the cost of transmitting documents.
سؤال
Supply chains exist in both service and manufacturing organizations.
سؤال
Having modular components is a major factor in the success of enterprise resource planning (ERP)systems because it keeps costs down.
سؤال
A key decision in supply chain management (SCM)related to manufacturing is cost.
سؤال
In a supply chain management (SCM)system,transmitting documents across the Internet involves lower security risks than traditional electronic data interchange (EDI).
سؤال
Businesses find attracting new customers less expensive than maintaining current customers.
سؤال
With a structured process of sharing information among supply chain members,retailers can compare customer demands or sales forecasts with a manufacturer's order forecast.
سؤال
Auctions help determine the price of goods and services when the original set price is too high in the marketplace.
سؤال
A customer relationship management (CRM)system consists only of sales automation and customer support activities.
سؤال
Knowledge management draws on concepts of organizational learning and organizational culture.
سؤال
One drawback of a well-designed enterprise resource planning (ERP)system is an increase in inventory costs.
سؤال
In a manufacturing firm,management activities in the information flow area of the supply chain management (SCM)system consist of handling credit terms,payment schedules,and consignment and title ownership arrangements.
سؤال
Information management is broader in scope than knowledge management because the latter tends to focus on just explicit knowledge.
سؤال
Organizations can pay external agencies for additional data about their potential customers.
سؤال
A grocery store offering loyalty cards with discounts to its customers is an example of how transaction data can be used in a customer relationship management (CRM)system.
سؤال
In Internet-enabled supply chain management (SCM),the customer service function includes responding to customers' complaints,issuing notifications (such as product recalls),and providing around-the-clock customer service.
سؤال
In the context of supply chain management (SCM)systems,which markup language has helped organizations use the Internet and Open electronic data interchange (EDI)to perform the same function as that of traditional EDI?

A)XML
B)HTML
C)DCML
D)SML
سؤال
Identify a true statement about an enterprise system.

A)An enterprise system is an application used in all the functions of a business.
B)An enterprise system is a two dimensional table consisting of rows and columns.
C)An enterprise system is a crucial tool for managing global reporting.
D)An enterprise system is an interactive information system consisting of hardware models.
سؤال
Which of the following is used by companies to improve the efficiency and effectiveness of the supply chain process?

A)Virtual private networks
B)Traditional electronic data interchange (EDI)
C)Paper documents
D)The Internet and established Web protocols
سؤال
Which of the following is considered to be a key decision about inventory in supply chain management (SCM)related to manufacturing?

A)How much should be produced?
B)What should be produced?
C)How much should be ordered?
D)Where should the manufacturing facilities be located?
سؤال
Which of the following is considered to be a key decision in supply chain management (SCM)related to manufacturing?

A)Cost
B)Control
C)Revenue
D)Location
سؤال
In a supply chain management (SCM)system,which of the following is used by a traditional electronic data interchange (EDI)to transmit documents over the Internet?

A)Proprietary protocols and networks
B)Privacy protection and data security
C)Physical and logical view
D)Patented data structure and operations
سؤال
Identify the functions coordinated by a supply chain management system (SCM).

A)Procuring materials and transforming them into intermediate and finished products or services
B)Transmitting and receiving text messages across a network
C)Marketing certain products and services and providing customized information to the consumers
D)Improving budget allocation and managing cash flows
سؤال
Which of the following statements is true of traditional electronic data interchange (EDI)?

A)Traditional EDI uses nonproprietary standards.
B)Traditional EDI is more beneficial when there are more companies in the EDI network.
C)When the number of partners is large in a traditional EDI network,the cost per partner is higher.
D)When traditional EDI uses the Internet and Web protocols,the cost of transmitting documents increases.
سؤال
​A(n)_____ is a supply chain management (SCM)technology that enables business partners to send and receive information on business transactions.

A)​purchase order
B)​business intelligence
C)​electronic data interchange
D)​printed invoice
سؤال
In a manufacturing firm's supply chain management (SCM)system,which flow oversees order transmission?

A)Product flow
B)Information flow
C)Location flow
D)Finances flow
سؤال
Which of the following elements plays a major role in implementing a supply chain management (SCM)system?

A)Auctions
B)Software development life cycle (SDLC)modules
C)CASE tools
D)The Internet
سؤال
In a manufacturing firm's supply chain,raw materials flow from suppliers to _____.

A)manufacturers
B)consumers
C)retailers
D)distributors
سؤال
In supply chain management (SCM),which of the following is substituted by companies for printing,mailing,and faxing paper documents?

A)Electronic data interchange
B)Electronic data automation
C)Electronic data processing
D)Electronic data extraction
سؤال
In supply chain management (SCM),identify a process in which electronic data interchange (EDI)accelerates the delivery of accurate information.

A)Financial reporting
B)Integrated reporting
C)Operational reporting
D)Data reporting
سؤال
In manufacturing,identify one of the major links in the supply chain.

A)Distribution centre
B)Foreign key
C)Application generation
D)Global data access
سؤال
Identify a true statement about "Web-based" EDI or "Open EDI."

A)"Web-based" EDI reduces the cost of transmitting documents with the help of the Internet.
B)"Web-based" EDI has the advantage of being platform interdependent.
C)"Web-based" EDI consists of international agreements on privacy protection and data security.
D)"Web-based" EDI acts as a crucial tool for managing overseas subsidiaries.
سؤال
In the context of Internet-enabled supply chain management (SCM),bargaining and renegotiating prices and term agreements are part of _____ activities.

A)order processing
B)purchasing / procurement
C)production scheduling
D)inventory management
سؤال
For organizations that do not have in-house resources to develop a supply chain management (SCM)system,identify a vendor who offers comprehensive solutions for this purpose.

A)SAP
B)Computer Associates
C)Microsoft
D)Red Hat
سؤال
In service organizations,what is considered to be one of the major links in the supply chain?

A)Distribution centers
B)Manufacturing facilities
C)Software
D)Hardware
سؤال
In a manufacturing firm's supply chain management (SCM)system,which flow handles credit terms and payment schedules?

A)Product flow
B)Information flow
C)Finances flow
D)Location flow
سؤال
In a customer relationship management (CRM)system,which of the following is effective in tracking and analyzing customers' buying patterns?

A)A Web portal
B)A data-mining tool
C)An extranet
D)An e-commerce site
سؤال
In a customer relationship management (CRM)system,what do e-commerce sites use to send notifications on new products and services?

A)Web portals
B)E-mails
C)Intranets
D)Data-mining tools
سؤال
Which of the following helps businesses maintain a competitive edge in the supply chain by solving time-constraint problems for international trade and making it possible to conduct business around the clock?

A)E-checks
B)E-marketplaces
C)E-procurements
D)E-wallets
سؤال
In the context of e-marketplaces,a company can purchase a(n)_____ package that might include services from different vendors,but the e-distributor coordinates them into one package for customers.

A)enterprise resource planning
B)online auctions
C)maintenance,repair,and operations
D)electronic data interchange
سؤال
An online auction is based on the _____ business model of e-commerce.

A)merchant
B)infomediary
C)brokerage
D)subscription
سؤال
In the context of Internet-enabled supply chain management (SCM)system activities,coordinating just-in-time (JIT)inventory programs with vendors and suppliers is part of _____.

A)production scheduling
B)procurement
C)inventory management
D)order processing
سؤال
Which of the following is an example of an e-marketplace?

A)E-auction
B)Internet service provider
C)E-distributor
D)Web-based CRM
سؤال
In the context of collaborative planning,forecasting,and replenishment (CPFR),which of the following handles unforeseen problems?

A)Exception management
B)Forecasting management
C)Marketing management
D)Problem management
سؤال
Identify an auction in which companies invite sellers to submit bids for products and services.

A)Reverse auction
B)English auction
C)Dutch auction
D)First-price auction
سؤال
In the context of an Internet-enabled supply chain management (SCM)system,activities providing real-time stock information and replenishing stock quickly are part of _____.

A)customer service
B)production schedule
C)procurement
D)inventory management
سؤال
_____ help determine the price of goods and services when there is no set price in the marketplace.

A)Bargains
B)Auctions
C)Barters
D)Deals
سؤال
Which of the following systems' goal is to improve services offered to consumers and use consumer contact information for targeted marketing?

A)Integrated marketing communication
B)Supply chain management
C)Customer relationship management
D)Enterprise resource planning
سؤال
Which of the following statements is true of online auctions?

A)It is a cost-effective method for selling excessive inventory.
B)It is based on the barter business model.
C)It is a method used to bring buyers and sellers together in a real marketplace.
D)It is useful in setting the price of goods when their price has already been set.
سؤال
Which of the following statements is true of an e-distributor?

A)An e-distributor offers fast delivery of a wide selection of products and services.
B)An e-distributor provides products and services at high prices.
C)An e-distributor wastes a company's time and money by searching for goods.
D)An e-distributor allows subsidiaries to make their own decisions by reducing communication.
سؤال
Which of the following statements is true of collaborative planning,forecasting,and replenishment (CPFR)?

A)It improves operational efficiency and manages inventory.
B)It nullifies supply chain members through point-of-sale (POS)data sharing.
C)It generates complex queries and reports quickly and easily.
D)It discovers patterns and trends that cannot be found with databases.
سؤال
In the context of e-marketplaces,identify the market that concentrates on coordinating a business process or function involving multiple vendors.

A)Horizontal market
B)Vertical market
C)Diagonal market
D)Hierarchical market
سؤال
In a supply chain management (SCM)system,typically,an organization hosting an _____ collects transaction fees for the service.

A)online auction
B)online advertisement
C)online investigation
D)online survey
سؤال
In the context of customer relationship management (CRM)systems,identify an approach chosen by organizations with an established IT infrastructure.

A)Collaborative CRM
B)Reverse CRM
C)Web-based CRM
D)On-premises CRM
سؤال
In a customer relationship management (CRM)system,identify a focus of marketing strategies.

A)Long-term relationships with customers
B)Transactions with customers
C)Organizing contacts with business partners
D)Procurement and order processing
سؤال
In the context of Internet-enabled supply chain management (SCM),handling returned goods and out-of-stock notifications to customers is part of _____ activities.

A)order processing
B)customer service
C)production scheduling
D)inventory management
سؤال
Which of the following components of an enterprise resource planning (ERP)system provides business-to-consumer (B2C)information related to order status and business-to-business (B2B)information related to suppliers and business partners?

A)Customer relationship management (CRM)
B)Vendor integration
C)Supply chain management (SCM)
D)E-commerce
سؤال
In the context of a customer relationship management (CRM)systems,identify a technology used to gather information about customers' preferences and shopping patterns.

A)Transgression
B)Customization
C)Personalization
D)Replication
سؤال
In the context of personalization technology,what is the drawback of collaborative filtering (CF)?

A)Collaborative filtering does not work well for a single product category.
B)Collaborative filtering needs a large sample of users and content to work well.
C)Collaborative filtering can accept inputs from only one data source at a time.
D)Collaborative filtering is useful for making recommendations across unrelated categories.
سؤال
Which of the following is a search for specific information or patterns using input from multiple business partners and data sources?

A)Sales automation
B)Marketing automation
C)Collaborative filtering
D)Order processing
سؤال
In the context of knowledge management,identify a task performed by a chief knowledge officer (CKO).

A)The CKO ensures that key knowledge resources are properly collected,stored,and disseminated among the business partners.
B)The CKO ensures that the organization profits from the knowledge resources.
C)The CKO tries to minimize the return on investment (ROI)related to knowledge management systems.
D)The CKO decreases revenue by increasing the delivery time for products and services.
سؤال
An _________ is a third-party exchange (a B2B business model)that provides a platform for buyers and sellers to interact with each other and trade more efficiently online.

A)e-marketplace
B)e-wallet
C)e-governance
D)e-distribution​
سؤال
A _________ is an integrated network consisting of an organization,its vendors,transportation companies,and brokers used to deliver goods and services to customers.

A)supply chain
B)performance tracker
C)database
D)global structure
سؤال
_________ is used to coordinate supply chain members through point-of-sale (POS)data sharing and joint planning.

A)Collaborative planning,forecasting,and replenishment (CPFR)
B)Electronic data interchange (EDI)
C)Customer relationship management (CRM)
D)Enterprise resource planning (ERP)
سؤال
In the context of a manufacturing firm's supply chain management (SCM)system,management activities in the _________ area manage the movement of goods all the way from suppliers to customers,including customer service and support.

A)product flow
B)information flow
C)finances flow
D)statistics flow​
سؤال
The _________ area in a manufacturing firms' supply chain management (SCM)oversees order transmissions and delivery status updates throughout the order processing cycle.

A)product flow
B)information flow
C)finances flow
D)cash flow
سؤال
A practice where a store sends coupons to a customer for a more expensive brand of a product in the hope that the customer's family would prefer the brand is called _________.

A)upselling
B)proactive selling
C)cross-selling
D)versatile selling
سؤال
Which of the following is a disadvantage of an enterprise resource planning (ERP)system?

A)Need for extensive training
B)Increase in labor costs
C)Increase in order-to-fulfillment time
D)Issues in planning and scheduling
سؤال
The hosting service available for supply chain management (SCM)systems is called _________.

A)software as a service (SaaS)
B)infrastructure as a service (IaaS)
C)platform as a service (PaaS)
D)network as a service (NaaS)
سؤال
The _____ component of an enterprise resource planning (ERP)system collects and analyzes relevant internal and external data and information needed by other functions.

A)unified database
B)supply chain
C)accounting
D)e-commerce
سؤال
The customer relationship management (CRM)feature known as _________ assists with such tasks as controlling inventory,processing orders,tracking customer interactions,and analyzing sales forecasts and performance.

A)salesforce automation
B)eCRM
C)survey management
D)automated customer service
سؤال
Identify a component of an enterprise resource planning (ERP)system that provides information on assessing job candidates.

A)Human resources
B)Supply chain
C)Unified database
D)Customer relationship management
سؤال
In customer relationship management (CRM),identify an approach used to automate e-mail,call logs,and campaign management.

A)Collaborative CRM
B)Web-based CRM
C)Reverse CRM
D)On-premises CRM
سؤال
_________ consists of the processes a company uses to track and organize its contacts with consumers.

A)Customer relationship management (CRM)
B)Production management (PM)
C)Supply chain management (SCM)
D)Inventory management (IM)
سؤال
A(n)_________ is an application used in all functions of a business and supports decision making throughout the organization.

A)enterprise system
B)collaboration system
C)decentralized system
D)analog system
سؤال
Identify a technique that improves customer relationship management (CRM)systems by identifying,storing,and disseminating "know-how."

A)Supply chain management (SCM)
B)Collaborative filtering (CF)
C)Order processing
D)Knowledge management (KM)
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ملء الشاشة (f)
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Deck 11: Enterprise Systems
1
In general,the best way to gather tacit knowledge is interactively,such as interviewing an employee with specific questions about how he or she would handle an issue.
True
2
One of the disadvantages of an e-marketplace is that it provides a single platform for prices that is not accessible to all participants.
False
3
In the context of knowledge management,tacit knowledge can be captured easily in data repositories.
False
4
Several IT tools are needed to implement a personalization system.
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5
Using the Internet and Web protocols for electronic data interchange (EDI)increases the cost of transmitting documents.
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6
Supply chains exist in both service and manufacturing organizations.
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7
Having modular components is a major factor in the success of enterprise resource planning (ERP)systems because it keeps costs down.
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8
A key decision in supply chain management (SCM)related to manufacturing is cost.
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9
In a supply chain management (SCM)system,transmitting documents across the Internet involves lower security risks than traditional electronic data interchange (EDI).
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10
Businesses find attracting new customers less expensive than maintaining current customers.
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11
With a structured process of sharing information among supply chain members,retailers can compare customer demands or sales forecasts with a manufacturer's order forecast.
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12
Auctions help determine the price of goods and services when the original set price is too high in the marketplace.
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13
A customer relationship management (CRM)system consists only of sales automation and customer support activities.
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14
Knowledge management draws on concepts of organizational learning and organizational culture.
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15
One drawback of a well-designed enterprise resource planning (ERP)system is an increase in inventory costs.
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16
In a manufacturing firm,management activities in the information flow area of the supply chain management (SCM)system consist of handling credit terms,payment schedules,and consignment and title ownership arrangements.
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17
Information management is broader in scope than knowledge management because the latter tends to focus on just explicit knowledge.
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18
Organizations can pay external agencies for additional data about their potential customers.
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19
A grocery store offering loyalty cards with discounts to its customers is an example of how transaction data can be used in a customer relationship management (CRM)system.
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20
In Internet-enabled supply chain management (SCM),the customer service function includes responding to customers' complaints,issuing notifications (such as product recalls),and providing around-the-clock customer service.
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21
In the context of supply chain management (SCM)systems,which markup language has helped organizations use the Internet and Open electronic data interchange (EDI)to perform the same function as that of traditional EDI?

A)XML
B)HTML
C)DCML
D)SML
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22
Identify a true statement about an enterprise system.

A)An enterprise system is an application used in all the functions of a business.
B)An enterprise system is a two dimensional table consisting of rows and columns.
C)An enterprise system is a crucial tool for managing global reporting.
D)An enterprise system is an interactive information system consisting of hardware models.
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23
Which of the following is used by companies to improve the efficiency and effectiveness of the supply chain process?

A)Virtual private networks
B)Traditional electronic data interchange (EDI)
C)Paper documents
D)The Internet and established Web protocols
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24
Which of the following is considered to be a key decision about inventory in supply chain management (SCM)related to manufacturing?

A)How much should be produced?
B)What should be produced?
C)How much should be ordered?
D)Where should the manufacturing facilities be located?
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25
Which of the following is considered to be a key decision in supply chain management (SCM)related to manufacturing?

A)Cost
B)Control
C)Revenue
D)Location
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26
In a supply chain management (SCM)system,which of the following is used by a traditional electronic data interchange (EDI)to transmit documents over the Internet?

A)Proprietary protocols and networks
B)Privacy protection and data security
C)Physical and logical view
D)Patented data structure and operations
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27
Identify the functions coordinated by a supply chain management system (SCM).

A)Procuring materials and transforming them into intermediate and finished products or services
B)Transmitting and receiving text messages across a network
C)Marketing certain products and services and providing customized information to the consumers
D)Improving budget allocation and managing cash flows
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28
Which of the following statements is true of traditional electronic data interchange (EDI)?

A)Traditional EDI uses nonproprietary standards.
B)Traditional EDI is more beneficial when there are more companies in the EDI network.
C)When the number of partners is large in a traditional EDI network,the cost per partner is higher.
D)When traditional EDI uses the Internet and Web protocols,the cost of transmitting documents increases.
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29
​A(n)_____ is a supply chain management (SCM)technology that enables business partners to send and receive information on business transactions.

A)​purchase order
B)​business intelligence
C)​electronic data interchange
D)​printed invoice
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30
In a manufacturing firm's supply chain management (SCM)system,which flow oversees order transmission?

A)Product flow
B)Information flow
C)Location flow
D)Finances flow
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31
Which of the following elements plays a major role in implementing a supply chain management (SCM)system?

A)Auctions
B)Software development life cycle (SDLC)modules
C)CASE tools
D)The Internet
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32
In a manufacturing firm's supply chain,raw materials flow from suppliers to _____.

A)manufacturers
B)consumers
C)retailers
D)distributors
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33
In supply chain management (SCM),which of the following is substituted by companies for printing,mailing,and faxing paper documents?

A)Electronic data interchange
B)Electronic data automation
C)Electronic data processing
D)Electronic data extraction
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34
In supply chain management (SCM),identify a process in which electronic data interchange (EDI)accelerates the delivery of accurate information.

A)Financial reporting
B)Integrated reporting
C)Operational reporting
D)Data reporting
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35
In manufacturing,identify one of the major links in the supply chain.

A)Distribution centre
B)Foreign key
C)Application generation
D)Global data access
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36
Identify a true statement about "Web-based" EDI or "Open EDI."

A)"Web-based" EDI reduces the cost of transmitting documents with the help of the Internet.
B)"Web-based" EDI has the advantage of being platform interdependent.
C)"Web-based" EDI consists of international agreements on privacy protection and data security.
D)"Web-based" EDI acts as a crucial tool for managing overseas subsidiaries.
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37
In the context of Internet-enabled supply chain management (SCM),bargaining and renegotiating prices and term agreements are part of _____ activities.

A)order processing
B)purchasing / procurement
C)production scheduling
D)inventory management
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38
For organizations that do not have in-house resources to develop a supply chain management (SCM)system,identify a vendor who offers comprehensive solutions for this purpose.

A)SAP
B)Computer Associates
C)Microsoft
D)Red Hat
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39
In service organizations,what is considered to be one of the major links in the supply chain?

A)Distribution centers
B)Manufacturing facilities
C)Software
D)Hardware
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40
In a manufacturing firm's supply chain management (SCM)system,which flow handles credit terms and payment schedules?

A)Product flow
B)Information flow
C)Finances flow
D)Location flow
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41
In a customer relationship management (CRM)system,which of the following is effective in tracking and analyzing customers' buying patterns?

A)A Web portal
B)A data-mining tool
C)An extranet
D)An e-commerce site
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42
In a customer relationship management (CRM)system,what do e-commerce sites use to send notifications on new products and services?

A)Web portals
B)E-mails
C)Intranets
D)Data-mining tools
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43
Which of the following helps businesses maintain a competitive edge in the supply chain by solving time-constraint problems for international trade and making it possible to conduct business around the clock?

A)E-checks
B)E-marketplaces
C)E-procurements
D)E-wallets
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44
In the context of e-marketplaces,a company can purchase a(n)_____ package that might include services from different vendors,but the e-distributor coordinates them into one package for customers.

A)enterprise resource planning
B)online auctions
C)maintenance,repair,and operations
D)electronic data interchange
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45
An online auction is based on the _____ business model of e-commerce.

A)merchant
B)infomediary
C)brokerage
D)subscription
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46
In the context of Internet-enabled supply chain management (SCM)system activities,coordinating just-in-time (JIT)inventory programs with vendors and suppliers is part of _____.

A)production scheduling
B)procurement
C)inventory management
D)order processing
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47
Which of the following is an example of an e-marketplace?

A)E-auction
B)Internet service provider
C)E-distributor
D)Web-based CRM
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48
In the context of collaborative planning,forecasting,and replenishment (CPFR),which of the following handles unforeseen problems?

A)Exception management
B)Forecasting management
C)Marketing management
D)Problem management
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49
Identify an auction in which companies invite sellers to submit bids for products and services.

A)Reverse auction
B)English auction
C)Dutch auction
D)First-price auction
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50
In the context of an Internet-enabled supply chain management (SCM)system,activities providing real-time stock information and replenishing stock quickly are part of _____.

A)customer service
B)production schedule
C)procurement
D)inventory management
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51
_____ help determine the price of goods and services when there is no set price in the marketplace.

A)Bargains
B)Auctions
C)Barters
D)Deals
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52
Which of the following systems' goal is to improve services offered to consumers and use consumer contact information for targeted marketing?

A)Integrated marketing communication
B)Supply chain management
C)Customer relationship management
D)Enterprise resource planning
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53
Which of the following statements is true of online auctions?

A)It is a cost-effective method for selling excessive inventory.
B)It is based on the barter business model.
C)It is a method used to bring buyers and sellers together in a real marketplace.
D)It is useful in setting the price of goods when their price has already been set.
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54
Which of the following statements is true of an e-distributor?

A)An e-distributor offers fast delivery of a wide selection of products and services.
B)An e-distributor provides products and services at high prices.
C)An e-distributor wastes a company's time and money by searching for goods.
D)An e-distributor allows subsidiaries to make their own decisions by reducing communication.
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55
Which of the following statements is true of collaborative planning,forecasting,and replenishment (CPFR)?

A)It improves operational efficiency and manages inventory.
B)It nullifies supply chain members through point-of-sale (POS)data sharing.
C)It generates complex queries and reports quickly and easily.
D)It discovers patterns and trends that cannot be found with databases.
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56
In the context of e-marketplaces,identify the market that concentrates on coordinating a business process or function involving multiple vendors.

A)Horizontal market
B)Vertical market
C)Diagonal market
D)Hierarchical market
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57
In a supply chain management (SCM)system,typically,an organization hosting an _____ collects transaction fees for the service.

A)online auction
B)online advertisement
C)online investigation
D)online survey
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58
In the context of customer relationship management (CRM)systems,identify an approach chosen by organizations with an established IT infrastructure.

A)Collaborative CRM
B)Reverse CRM
C)Web-based CRM
D)On-premises CRM
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59
In a customer relationship management (CRM)system,identify a focus of marketing strategies.

A)Long-term relationships with customers
B)Transactions with customers
C)Organizing contacts with business partners
D)Procurement and order processing
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60
In the context of Internet-enabled supply chain management (SCM),handling returned goods and out-of-stock notifications to customers is part of _____ activities.

A)order processing
B)customer service
C)production scheduling
D)inventory management
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61
Which of the following components of an enterprise resource planning (ERP)system provides business-to-consumer (B2C)information related to order status and business-to-business (B2B)information related to suppliers and business partners?

A)Customer relationship management (CRM)
B)Vendor integration
C)Supply chain management (SCM)
D)E-commerce
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62
In the context of a customer relationship management (CRM)systems,identify a technology used to gather information about customers' preferences and shopping patterns.

A)Transgression
B)Customization
C)Personalization
D)Replication
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63
In the context of personalization technology,what is the drawback of collaborative filtering (CF)?

A)Collaborative filtering does not work well for a single product category.
B)Collaborative filtering needs a large sample of users and content to work well.
C)Collaborative filtering can accept inputs from only one data source at a time.
D)Collaborative filtering is useful for making recommendations across unrelated categories.
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64
Which of the following is a search for specific information or patterns using input from multiple business partners and data sources?

A)Sales automation
B)Marketing automation
C)Collaborative filtering
D)Order processing
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65
In the context of knowledge management,identify a task performed by a chief knowledge officer (CKO).

A)The CKO ensures that key knowledge resources are properly collected,stored,and disseminated among the business partners.
B)The CKO ensures that the organization profits from the knowledge resources.
C)The CKO tries to minimize the return on investment (ROI)related to knowledge management systems.
D)The CKO decreases revenue by increasing the delivery time for products and services.
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66
An _________ is a third-party exchange (a B2B business model)that provides a platform for buyers and sellers to interact with each other and trade more efficiently online.

A)e-marketplace
B)e-wallet
C)e-governance
D)e-distribution​
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67
A _________ is an integrated network consisting of an organization,its vendors,transportation companies,and brokers used to deliver goods and services to customers.

A)supply chain
B)performance tracker
C)database
D)global structure
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68
_________ is used to coordinate supply chain members through point-of-sale (POS)data sharing and joint planning.

A)Collaborative planning,forecasting,and replenishment (CPFR)
B)Electronic data interchange (EDI)
C)Customer relationship management (CRM)
D)Enterprise resource planning (ERP)
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69
In the context of a manufacturing firm's supply chain management (SCM)system,management activities in the _________ area manage the movement of goods all the way from suppliers to customers,including customer service and support.

A)product flow
B)information flow
C)finances flow
D)statistics flow​
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70
The _________ area in a manufacturing firms' supply chain management (SCM)oversees order transmissions and delivery status updates throughout the order processing cycle.

A)product flow
B)information flow
C)finances flow
D)cash flow
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71
A practice where a store sends coupons to a customer for a more expensive brand of a product in the hope that the customer's family would prefer the brand is called _________.

A)upselling
B)proactive selling
C)cross-selling
D)versatile selling
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72
Which of the following is a disadvantage of an enterprise resource planning (ERP)system?

A)Need for extensive training
B)Increase in labor costs
C)Increase in order-to-fulfillment time
D)Issues in planning and scheduling
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73
The hosting service available for supply chain management (SCM)systems is called _________.

A)software as a service (SaaS)
B)infrastructure as a service (IaaS)
C)platform as a service (PaaS)
D)network as a service (NaaS)
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74
The _____ component of an enterprise resource planning (ERP)system collects and analyzes relevant internal and external data and information needed by other functions.

A)unified database
B)supply chain
C)accounting
D)e-commerce
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75
The customer relationship management (CRM)feature known as _________ assists with such tasks as controlling inventory,processing orders,tracking customer interactions,and analyzing sales forecasts and performance.

A)salesforce automation
B)eCRM
C)survey management
D)automated customer service
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76
Identify a component of an enterprise resource planning (ERP)system that provides information on assessing job candidates.

A)Human resources
B)Supply chain
C)Unified database
D)Customer relationship management
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77
In customer relationship management (CRM),identify an approach used to automate e-mail,call logs,and campaign management.

A)Collaborative CRM
B)Web-based CRM
C)Reverse CRM
D)On-premises CRM
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78
_________ consists of the processes a company uses to track and organize its contacts with consumers.

A)Customer relationship management (CRM)
B)Production management (PM)
C)Supply chain management (SCM)
D)Inventory management (IM)
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79
A(n)_________ is an application used in all functions of a business and supports decision making throughout the organization.

A)enterprise system
B)collaboration system
C)decentralized system
D)analog system
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80
Identify a technique that improves customer relationship management (CRM)systems by identifying,storing,and disseminating "know-how."

A)Supply chain management (SCM)
B)Collaborative filtering (CF)
C)Order processing
D)Knowledge management (KM)
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