Deck 11: Gendered Media

Question 1

Which of the following is true about the ways in which women and girls tend to use media?

A) Women and girls tend to regard media as a source of entertainment.
B) Women are more likely than men to read papers and watch television to get news.
C) Women and girls are more likely than men to post videos on-line.
D) Women and girls are inclined to use social media to connect with others.
E) All of the above.

Answer 1

D

Question 2

At least half of U.S.teenagers are members of one or more social networking site.

Answer 2

True

Question 3

The "mommy track" was based upon the idea that women would willingly trade promotions and opportunities in the workplace for more time at home with their families.

Answer 3

True

Question 4

Sut Jhally and Jackson Katz have observed that the "virgin" or "whore" dichotomy in popular culture ____.

A) has mostly disappeared with more progressive depictions of women, as exemplified by Madonna since the 1980's
B) has mostly disappeared with the advent of easily accessible birth control pills and the female condom
C) has become even more pronounced as girls are displayed in sexually provocative manners in advertisements
D) is contradictory since girls and women are expected to portray themselves as highly sexualized, while remaining virginal
E) is a new phenomenon that did not exist prior to 2002

Question 5

Identify the following:

-Product placement

Question 6

Research has shown that if you are educated about and are aware of the impact,media will have little or no influence on you.

Question 7

Why was Schwartz's article about the "mommy track" problematic?

A) It was based on speculation and opinion, not data or facts.
B) It only focused on white women.
C) It assumed that men who want to have a family are less committed to their jobs than men who do not want to have a family.
D) It only focused on minority women.
E) It was not problematic, and the author stood by her article.

Question 8

Though sometimes their portrayals are problematic,news programs,sitcoms and dramas no longer underrepresent women and minorities.

Question 9

Which of the following is true about media portrayals of men and women?

A) Black men are just as likely as white men to be cast in leading roles now.
B) In advertising, men are portrayed as authorities on homemaking tasks.
C) News coverage of women who have been targets of violence tends to focus on their strength and courage.
D) Television shows today focus equally on men's and women's careers.
E) All of the above

Question 10

Media coverage of female athletes and teams

A) is equal to media coverage of male athletes and teams.
B) often focuses on female athlete's appearance
C) is disproportionately focused on the WNBA
D) is disproportionately focused on sports that involve aggression
E) all of the above.

Question 11

Advertisements ____ than other media.

A) contain less gendered messages
B) are less pervasive
C) are less effective
D) contain more gendered messages
E) are often more powerful

Question 12

Men and women tend to use media differently.

Question 13

Identify the following:

-Mommy track

Question 14

Identify the following:

-Pathologizing the human body

Question 15

A hair straightening treatment advertisement that appears next to a magazine article titled,"HOT: New smooth looks for summer hair!" is best described as:

A) complimentary copy.
B) product placement.
C) misandry.
D) synergy advertising.
E) an emphasis on visual images, which receives less conscious analysis than verbal claims.

Question 16

Research indicates that watching sexually explicit films that degrade women ____.

A) was reported by a majority of convicted rapists as a regular activity prior to incarceration
B) is significantly correlated to viewing habits of women in violent romantic relationships
C) is related to men becoming more dominant toward women with whom they interact
D) has no impact on men's views towards women
E) has no impact on women's understanding of their relationships with men

Question 17

More than girls,boys use social media to actively construct identities and get responses from others.

Question 18

Unlike other television genres,reality television portrays men in non-stereotypical ways.

Question 19

News coverage and radio programming are more likely to refer to women labeled as feminists derogatorily than those who are not identified this way.

Question 20

Which of the following is true about American's use of media?

A) Most American homes have at least one television.
B) In the majority of American homes, a television is on more than eight hours each day.
C) Most American teenagers use the Internet daily.
D) Video games often generate more money than top grossing films.
E) All of the above.

Question 21

Identify the following:

-Virgin and whore

Question 22

How do media motivate us to consume,and why is this significant in terms of gender? Use examples to make your point.

Question 23

Identify the following:

-Gatekeeper

Question 24

Your book discusses the ways in which relationships between men and women are portrayed in media.Choose two of the four themes and,using specific examples,explain how media depict men and women's relationships,including the implications of these portrayals.

Question 25

Identify the following:

-Media saturation

Question 26

Identify the following:

-Immersive advertising

Question 27

Your Gendered Lives textbook reviews how women and men are portrayed in advertising.Discuss the portrayals of gender in this type of media.How influential are advertisements?

Question 28

The author of your textbook argues that television programs and movies such as Sex and the City,Desperate Housewives,and Charlie's Angels may appear to challenge conventional norms of femininity when in fact they reinforce those norms.Review the author's arguments and indicate whether you agree or disagree.You may reference specific examples from the programs/movies in support of your answer.

Question 29

Discuss three ways in which news media,including cable and network television news,magazines,and newspapers,promote stereotypical views of women and femininity and provide concrete examples to support your points.

Question 30

Identify the following:

-Agenda-setting

Question 31

Discuss messages rap and/or gangsta rap music contains about men and women.Do the media influence consumers? Finally,do you agree with Al Sharpton's request to the FCC to ban rappers who disrespect women? Why or why not?