Deck 3: Ebusiness: Electronic Business Value

Question 1

World Wide Web Consortium (W3C)is a nonprofit organization that has assumed the responsibility for Internet Protocol (IP)address space allocation,protocol parameter assignment,domain name system management,and root server system management functions previously performed under U.S.government contract.

Answer 1

False
Explanation: Internet Corporation for Assigned Names and Numbers (ICANN)is a nonprofit organization that has assumed the responsibility for Internet Protocol (IP)address space allocation,protocol parameter assignment,domain name system management,and root server system management functions previously performed under U.S.government contract.

Question 2

Dell computer ranks highest on the list for expecting returns from new investments.

Answer 2

True
Explanation: This is true according to the disruptive versus sustaining technology figure.

Question 3

The WWW provides access to Internet information through documents including text,graphics,audio,and video files that use a special formatting language called HTML.

Answer 3

True
Explanation: The WWW provides access to Internet information through documents including text,graphics,audio,and video files that use a special formatting language called HTML.

Question 4

Internet Corporation for Assigned Names and Numbers (ICANN)is a nonprofit organization that has assumed the responsibility for Internet Protocol (IP)address space allocation,protocol parameter assignment,domain name system management,and root server system management functions previously performed under U.S.government contract.

Question 5

Internet Corporation for Assigned Names and Numbers (ICANN)is an international community that develops open standards to ensure the long-term growth of the Web.

Question 6

Future managers and workers need to understand the benefits MIS and ebusiness can offer a company if it wants to take advantage of sustaining technologies.

Question 7

HTML 3 is the current version of HTML that delivers everything from animation to graphics and music to movies; it can also be used to build complicated Web applications and works across platforms,including a PC,tablet,smartphone,or smart TV.

Question 8

Disruptive and new technologies typically cut into the low-end of the marketplace and eventually evolve to displace high-end competitors and their reigning technologies.

Question 9

Ebusiness is something that a business can just go out and buy.

Question 10

The Internet provides access to Internet information through documents including text,graphics,audio,and video files that use a special formatting language called HTML.

Question 11

Ebusiness is the buying and selling of goods and services over the Internet.

Question 12

HTML 5 is the current version of HTML that delivers everything from animation to graphics and music to movies; it can also be used to build complicated Web applications and works across platforms,including a PC,tablet,smartphone,or smart TV.

Question 13

A disruptive technology produces an improved product customers are eager to buy,such as a faster car or larger hard drive.

Question 14

A disruptive technology is a new way of doing things that initially does not meet the needs of existing customers.

Question 15

A sustaining technology produces an improved product customers are eager to buy,such as a faster car or larger hard drive.

Question 16

The Innovator's Dilemma,a book by Clayton Christensen,discusses how established companies can take advantage of disruptive technologies without hindering existing relationships with customers,partners,and stakeholders.

Question 17

Disruptive technology tends to provide us with better,faster,and cheaper products.

Question 18

A sustaining technology is a new way of doing things that initially does not meet the needs of existing customers.

Question 19

World Wide Web Consortium (W3C)is an international community that develops open standards to ensure the long-term growth of the Web (www.w3.org).

Question 20

In terms of disruptive technology,what is best for an organization's current business could ruin it in the long-term.

Question 21

The Internet is a massive network that connects computers all over the world and allows them to communicate with one another.

Question 22

Cybermediation refers to the creation of new kinds of intermediaries that simply could not have existed before the advent of ebusiness,including comparison-shopping sites such as Kelkoo and bank account aggregation services such as Citibank.

Question 23

Domain name hosting (Web hosting)is a service that allows the owner of a domain name to maintain a simple website and provide email capacity.

Question 24

Intermediaries occur when a customer sells directly to another customer online cutting out the intermediary.

Question 25

Mass customization is the ability of an organization to tailor its products or services to the customers' specifications.For example,customers can order M&M's in special colors or with customized sayings such as "Marry Me."

Question 26

Hypertext transport protocol (HTTP)is the Internet protocol Web browsers use to request and display Web pages using universal resource locators.

Question 27

Hypertext markup language (HTML)links documents,allowing users to move from one to another simply by clicking on a hot spot or link.

Question 28

A few examples of ebusiness advantages can include opening new markets,reducing costs,and expanding global reach.

Question 29

Information richness measures the number of people a firm can communicate with all over the world.

Question 30

A universal resource locator (URL)is the address of a file or resource on the Web,such as www.apple.com.

Question 31

Mass customization occurs when a company knows enough about a customer's likes and dislikes that it can fashion offers more likely to appeal to that person,say by tailoring its website to individuals or groups based on profile information,demographics,or prior transactions.

Question 32

Ecommerce is the buying and selling of goods and services over the Internet.Ecommerce refers only to online transactions.

Question 33

URLs use domain names to identify particular websites.

Question 34

A paradigm shift occurs when a new radical form of business enters the market that reshapes the way companies and organizations behave.

Question 35

Ecommerce includes ebusiness along with all activities related to internal and external business operations such as servicing customer accounts,collaborating with partners,and exchanging real-time information.During Web 1.0,entrepreneurs began creating the first forms of ecommerce.

Question 36

A universal resource locator (URL)identifies a URL address and in the previous example,apple.com is the domain name.

Question 37

Information richness refers to the depth and breadth of details contained in a piece of textual,graphic,audio,or video information.

Question 38

A URL is a program that runs within another application such as a website.

Question 39

The WWW,such as Internet Explorer or Mozilla's Firefox,allow users to access organization systems.

Question 40

Interactivity measures advertising effectiveness by counting visitor interactions with the target ad,including time spent viewing the ad,number of pages viewed,and number of repeat visits to the advertisement.

Question 41

Adwords are keywords that advertisers choose to pay for and appear as sponsored links on the Google results pages.

Question 42

Pay-per-conversion generates revenue each time a website visitor is converted to a customer.

Question 43

Pay-per-click generates revenue each time a user clicks on a link that takes the user directly to an online agent waiting for a call.

Question 44

In re-intermediation,steps are removed from the value chain as new players find ways to add value to the business process.

Question 45

Search engine optimization are keywords that advertisers choose to pay for and appear as sponsored links on the Google results pages.

Question 46

Transaction brokers process online sales transactions.

Question 47

Pay-per-call are keywords that advertisers choose to pay for and appear as sponsored links on the Google results pages.

Question 48

Dot-com was the original term for a company operating on the Internet.

Question 49

A click-and-motor business operates on the Internet only without a physical store.

Question 50

Search engine ranking evaluates variables that search engines use to determine where a URL appears on the list of search results.

Question 51

Pay-per-call generates revenue each time a user clicks on a link to a retailer's website.

Question 52

The majority of eBay's customers are using a business-to-business (B2B)ebusiness model.

Question 53

Business-to-consumer applies to any business that sells its products or services directly to consumers online.

Question 54

An ebusiness model is a plan that details how a company creates,delivers,and generates revenue.

Question 55

Content providers are companies that generate revenue by providing digital content such as news,music,photos,or videos and examples include Netflix and iTunes.

Question 56

A business model is a plan that details how a company creates,delivers,and generates revenues.

Question 57

A business model is a plan that details how a company creates,delivers,and generates revenues on the Internet.

Question 58

A search engine is website software that finds other pages based on keyword matching similar to Google.

Question 59

Search engine optimization (SEO)combines art along with science to determine how to make URLs more attractive to search engines resulting in higher search engine ranking.

Question 60

Information reach refers to the number of people a business can communicate with,on a global basis.

Question 61

The Internet uses such strong security technologies that ensuring consumer protection is not a challenge for ebusinesses.

Question 62

Open source refers to any software whose source code is made available free (not on a fee or licensing basis as in ebusiness)for any third party to review and modify.

Question 63

Web 2.0 is the next generation of Internet that uses a more mature,distinctive communications platform characterized by new qualities such as collaboration,sharing,and free.

Question 64

The most common form of collective intelligence found outside the organization is crowdsourcing,or the wisdom of the crowd.

Question 65

Many businesses are using instant messaging as a way to answer and resolve questions or problems quickly.

Question 66

Managing consumer trust is not a challenge for ebusinesses participants as the Internet has numerous security technologies in place to completely protect consumers and their online transactions.

Question 67

Closed source is any proprietary software licensed under exclusive legal right of the copyright holder.

Question 68

Source code is software made available free for any third party to review and modify.

Question 69

An open system consists of nonproprietary hardware and software based on publicly known standards that allows third parties to create add-on products to plug into or interoperate with the system.

Question 70

Real-time communication occurs when a system updates information at the same rate it receives it.

Question 71

An open system contains instructions written by a programmer specifying the actions to be performed by computer software.

Question 72

A webinar is a form of Web conferencing,which blends videoconferencing with document sharing and allows the user to deliver a presentation over the Web to a group of geographically dispersed participants.

Question 73

Instant messaging (IM'ing)is a service that enables instant or real-time communication between people.

Question 74

User-contributed content is a set of tools that supports the work of teams or groups by facilitating the sharing and flow of information.

Question 75

The Internet marketplace is free of most forms of traditional sales tax.

Question 76

A videoconference allows people at two or more locations to interact via two-way video and audio transmissions simultaneously as well as share documents,data,computer displays,and whiteboards.Point-to-point videoconferences connect two people,and multipoint conferences connect more than two people at multiple locations.

Question 77

An Internet service provider (ISP)is a company that provides access to the Internet for a monthly fee.

Question 78

Instant messaging converts an audio broadcast to a digital music player.

Question 79

Open systems tap into the core knowledge of all employees,partners,and customers.

Question 80

User-contributed content (or user-generated content)is created and updated by many users for many users.