Deck 10: Sensory Aids: How Can I Better Engage My Listeners

Question 1

The most effective supporting devices for business presentations engage a single sense.

Answer 1

False

Question 2

Why do contemporary business presentation audiences expect and appreciate multi- sensory engagement?

Answer 2

Not Answer

Question 3

One type of interactive engagement sensory aid is digital visualization. What's another one?

A) Visual representations
B) Charts and graphs
C) Flash animation
D) Virtual reality

Answer 3

D

Question 4

Explain how the concept of "sensory aids" differs from the more traditional "visual aids." Be sure to provide concrete examples.

Question 5

A text slide is the best way to illustrate changing spending habits of your target market.

Question 6

Which is a rule for developing and using digital slides?

A) Limit the use of white or negative space.
B) The more animation, the better.
C) Headlines should be written as complete sentences or questions.
D) Rely on pre-loaded templates.

Question 7

When using presentation software, you should limit slide headlines to one word or a brief phrase.

Question 8

Traditional sensory aids were primarily:

A) Digital
B) Multi-sensory
C) Visual
D) Hands-on

Question 9

Using no video at all is preferable to using amateur, unprofessional video

Question 10

Too many colors and fonts on a sensory aid can work against audience comprehension.

Question 11

Which sensory aid encourages audience interaction and provides a visual display of their responses?

A) clickers
B) Digital slides
C) Flash animation
D) Fever graphs

Question 12

Presentation software slides should never contain all of the information you intend to convey in your presentation.

Question 13

Electronic retailers like Best Buy allow customers to "try out" their products in the store, taking advantage of what we now call:

A) Multi-tasking
B) Multisensory marketing
C) Environmental cueing
D) Experiential backlog

Question 14

Giving your audience a chance to try out your product as part of your sales presentation is a form of multi-sensory engagement.

Question 15

Speakers should employ criteria for determining whether a sensory aid is necessary for a presentation.

Question 16

Which font is preferred for digital slides?

A) Times New Roman
B) Arial
C) Serif
D) Gothic

Question 17

Sensory aids should always be used during a business presentation.

Question 18

List and describe the five criteria you should use to decide whether to include sensory aids in your presentation.

Question 19

Audience response systems are too confusing to use during business presentations.

Question 20

Sensory aids should only be used if they:

A) Increase audience retention.
B) Make the presentation more interesting.
C) Clarify critical points.
D) All the above

Question 21

What are the five general rules for slide layout and text when using presentation software?

Question 22

Compare and contrast three of the sensory aids discussed in this chapter.

Question 23

List five of the most common problems evident when speakers use presentation software (like PowerPoint).

Question 24

List the five general guidelines for effectively using sensory aids.