In the ________ stage of marketing planning,marketers must determine how they want consumers to think of their product in comparison to competing products.

Question

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This stage is known as developing marketing strategies where marketers determine the positioning of their product in the market and how they want consumers to perceive it in relation to competing products. This helps them create a unique selling proposition (USP) for their product, which sets it apart from others in the market. A mission statement (A) defines the company's purpose and values, a situation analysis (B) evaluates the internal and external environment, distribution strategies (D) focus on how the product will be delivered to consumers, and implementation (E) involves the execution of the marketing plan.

In the ________ Stage of Marketing Planning,marketers Must Determine How