An announcement that German pharmaceutical giant Bayer is looking for a buyer for its household insecticide business as part of its restructuring program is an example of which type of publicity tool?
A) lobbying
B) events management
C) disclosure statement
D) news release
E) public service announcement
Correct Answer:
Verified
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Q276: Cooperative advertising refers to
A) advertising programs by
Q279: A trade promotion that involves paying retailers
Q283: Methods for obtaining nonpersonal presentation of an
Q300: The consumer sales promotion that involves the
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Q352: A trade promotion which compensates retailers that
Q359: A variation of the case allowance is
Q360: Publicity tools refer to
A)methods of tying charitable
Q368: A common publicity tool is the _,where
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