A decade ago,Survivor premiered as a nighttime reality TV show during the summer season when TV ratings are normally low and TV viewing options consisted primarily of reruns.The marketing goals for the first show included making television viewers aware of its existence and generating enough excitement about the show so that millions of viewers would watch the first episode.Based on this description,the TV show was in what stage of its product life cycle?

Question

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The description given indicates that this was the first show of its kind, which places it in the introduction stage of its product life cycle. The marketing goals also indicate that the show was relatively unknown and needed to generate excitement to attract viewers, which is typical of the introduction stage.

A Decade Ago,Survivor Premiered as a Nighttime Reality TV Show