Which of the following statements regarding labels is most accurate?
A) Although labels are can carry useful information,the less information communicated,the better.
B) The brand logo or brand name should always be the largest image on a label.
C) Labels can be very expensive,but they are important because they often are the first contact the consumer has with the product.
D) The best labels to use on food products are those that can be easily removed to promote recycling of the package.
E) One penny for every dollar consumers spend on products goes towards packaging and labeling costs.
Correct Answer:
Verified
Q284: A company uses _ when it manufactures
Q285: A manufacturer can successfully use mixed branding
Q288: New product brands introduced as defensive moves
Q289: A branding strategy in which a firm
Q308: Advertising and promotion costs tend to be
Q309: The communication aspect of packaging on a
Q317: Gatorade successfully used a _ strategy when
Q337: Which of the following is NOT true
Q339: Co-branding involves
A)combining a corporate brand with a
Q342: Private branding refers to a branding strategy
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents