In a SWOT analysis, ________ refer to favorable factors or trends in the external environment that a company may be able to exploit to its advantage.
A) strengths
B) strategies
C) threats
D) opportunities
E) controls

Question

Quizplus · Accepted Answer

Opportunities refer to external factors that can benefit a company. These may be new market trends, changes in consumer behavior, advancements in technology, or even competitors going out of business. By identifying opportunities, a company can use them to its advantage to increase revenue, market share, or brand equity.

In a SWOT Analysis, ________ Refer to Favorable Factors or Trends