Which of the following is an example of an interactive marketing communication platform?
A) product demonstrations
B) factory tours
C) company museums
D) TV shopping
E) community relations

Question

Quizplus · Accepted Answer

TV shopping is an interactive marketing communication platform because it allows for real-time interaction between the seller and the buyer, often including live demonstrations, customer call-ins, and immediate purchase opportunities.

Which of the Following Is an Example of an Interactive