In the four Ps of the marketing mix, design, packaging, services, and variety all fall under the category of ________.
A)product
B)price
C)promotion
D)place
E)position

Question

Quizplus · Accepted Answer

The four Ps of the marketing mix are product, price, promotion, and place. Design, packaging, services, and variety all relate directly to the product aspect of the marketing mix.

In the Four Ps of the Marketing Mix, Design, Packaging