Which marketing principle holds that companies should organise their activities from the customer's point of view?

Question

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Customer-oriented marketing holds that companies should organise their activities from the customer's point of view. This means understanding the needs and wants of customers and delivering products and services that will provide them with value. By focusing on the customer, companies can build stronger relationships and increase customer loyalty, leading to higher profits in the long run.

Which Marketing Principle Holds That Companies Should Organise Their Activities