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In Order to Have a Greater Likelihood for Ultimate Success

Question 13

Multiple Choice

In order to have a greater likelihood for ultimate success, who should be involved in the new service development process?


A) Contact employees and customers
B) Suppliers, distributors and all employees
C) All members of the internal and external environment except customers
D) All internal and external people that will have any responsibility in its development, including focus group members
E) Only internal members of the organization to prevent problems with competitive intelligence

Correct Answer:

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