When the channel system uses ____, the storage function is transferred to the intermediary.
A) agents
B) brokers
C) common carriers
D) merchant middlemen or wholesalers

Question

Quizplus · Accepted Answer

Merchant middlemen or wholesalers purchase products from manufacturers and store them in their own facilities until they are ready to be sold to retailers or other intermediaries. In this way, the storage function is transferred from the manufacturer to the intermediary. Agents and brokers do not take possession of the products, while common carriers are responsible for transporting products but not storing them.

When the Channel System Uses ____, the Storage Function Is