______ refers to the strategy of pursuing opportunities anywhere in the world that enable a firm to optimize its business functions in the countries in which it operates.
A) Vertical integration
B) Horizontal integration
C) Globalization
D) Franchising

Question

Quizplus · Accepted Answer

Globalization is the strategy of pursuing opportunities anywhere in the world that enable a firm to optimize its business functions in the countries in which it operates. Vertical integration and horizontal integration refer to specific ways of organizing a firm's operations, while franchising is a method of expanding a business through licensing the use of its brand and operating system to other entrepreneurs.

______ Refers to the Strategy of Pursuing Opportunities Anywhere in the World