The selling concept focuses on the needs of the ________ and on existing products, while the marketing concept focuses on the needs of the ________.
A) manufacturer; seller
B) buyer; manufacturer
C) seller; buyer
D) seller; manufacturer
E) buyer; seller
Correct Answer:
Verified
Q11: The _ concept in business assumes that
Q12: _ refers to the development of a
Q13: Marketing and consumer behavior stem from the
Q14: The process and tools used to study
Q15: During historical periods when demand exceeded supply,
Q17: _ is a process that links the
Q18: Matt's Mobile Services has designed a cell
Q19: Tripp runs a product development division at
Q20: The key assumption underlying the marketing concept
Q21: The process of dividing a market into
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