________ consist of channels where consumers pass along messages about brand to one another.
A) Paid social media
B) Owned social media
C) Earned social media
D) Covert social media
E) Exclusive social media

Question

Quizplus · Accepted Answer

Earned social media consists of channels where consumers voluntarily share messages about a brand with each other, without direct payment or ownership by the brand. This can include word-of-mouth, shares, mentions, and reposts on social media platforms.

________ Consist of Channels Where Consumers Pass Along Messages About