An example of a(n)________ is a five-foot-high cardboard display of Tony the Tiger next to Frosted Flakes cereal boxes.

Question

Quizplus · Accepted Answer

POP stands for "point of purchase," and a POP promotion is a marketing tactic designed to increase sales at the location where the product is being sold. A cardboard display of Tony the Tiger next to Frosted Flakes cereal boxes is a classic example of a POP promotion.

An Example of A(n)________ Is a Five-Foot-High Cardboard Display of Tony