Which of the following could be considered a core competency?
A) Zappos' 365-day return policy
B) NutriSystem's claim that users lose weight by eating
C) McDonald's ability to fry hamburgers quickly
D) Southwest Airlines' ability to make flying fun

Question

Quizplus · Accepted Answer

A core competency is a unique ability that provides a competitive advantage. Southwest Airlines' ability to make flying fun is a distinctive capability that differentiates it from competitors.

Which of the Following Could Be Considered a Core Competency