What is the benefit to companies of using blogs as marketing tools?
A)Lifetime customer value can be evaluated through blogs.
B)Blog content is easy to filter,monitor,and control.
C)Demographic information about customers can be easily tracked.
D)Blogs are an inexpensive yet personal way to reach a fragmented audience.
E)Blogs provide companies with additional revenue.

Question

Quizplus · Accepted Answer

Blogs are an inexpensive yet personal way to reach a fragmented audience. Companies can use blogs to connect with customers, share information about their products or services, and build relationships with their target audience. Compared to traditional marketing tools, blogs are cost-effective and allow companies to create content that is tailored to the interests and needs of their customers. Additionally, blogs often have a more personal tone than other marketing materials, which can help to build trust and credibility with customers.

What Is the Benefit to Companies of Using Blogs as Marketing