Variation in type size and skillful use of white space can take away from the appearance and readability of the marketing research report.
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Q12: The conclusions and recommendations section should only
Q13: When writing the final report,the researcher should
Q14: Every table should have a number.
Q15: Each report will have a unique character
Q16: A letter of transmittal authorizes the researcher
Q18: The marketing research report serves as a
Q19: The researcher should remember that the rule
Q20: It is o.k.to include only the major
Q21: In the United Airlines example given in
Q22: As a follow-up to the marketing research
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