Sincere Forms, Inc., uses, in its ads, a trademark that is similar, but not identical, to the famous, registered mark of Desired Objects, Inc. Sincere's unauthorized use of the mark constitutes trademark dilution provided

Question

Quizplus · Accepted Answer

Trademark dilution occurs when the unauthorized use of a similar mark reduces the value of the famous registered mark's uniqueness and distinctiveness. It does not require consumer confusion, competition between the parties, or intentional wrongdoing. Therefore, the correct answer is D.