A firm with valuable, rare, and hard-to-imitate resources and capabilities will:
A)Always have a sustained competitive advantage.
B)Have difficulty sustaining a competitive advantage if it is not well organized.
C) Outsource all activities except for core activities.
D) Be highly susceptible to commoditization.

Question

A firm with valuable, rare, and hard-to-imitate resources and capabilities will:
A)​Always have a sustained competitive advantage.
B)​Have difficulty sustaining a competitive advantage if it is not well organized.
C) ​Outsource all activities except for core activities.
D) ​Be highly susceptible to commoditization.

Quizplus · Accepted Answer

A firm with valuable, rare, and hard-to-imitate resources and capabilities can sustain a competitive advantage only if it is well organized to exploit these resources effectively.

A Firm with Valuable, Rare, and Hard-To-Imitate Resources and Capabilities