It is important for a firm to keep track of its yield ratio, because if it is low it may need to determine what it is doing wrong and get outside help to improve its recruiting.

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The yield ratio represents the proportion of candidates who proceed to the next stage in the recruitment process, such as interviews or offers, after the initial application. A low yield ratio can indicate a problem with the company's recruiting process, such as poor job descriptions or an unattractive employer brand, and seeking outside help may be necessary to improve it. Therefore, it is important for a firm to keep track of its yield ratio.

It Is Important for a Firm to Keep Track of Its