"The more attention we pay to a stimulus,the more likely we are to effectively encode it in long-term memory." This statement,which is consistent with the Levels of Processing model of memory,might be uttered by which researchers?
A) Hockenbury and Hockenbury
B) Baddeley and Sanders
C) Craik and Tulving
D) Atkinson and Shiffrin

Question

Quizplus · Accepted Answer

The Levels of Processing model was proposed by Craik and Tulving. They argued that the depth of processing, rather than the duration of maintenance rehearsal, determines whether information is transferred from short-term to long-term memory. Specifically, the more attention we pay to a stimulus, the more likely we are to encode it in a deep and elaborate manner, which enhances its chances of being remembered later on.

"The More Attention We Pay to a Stimulus,the More Likely